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- 18 Mar 2001
- Research & Ideas
Want to Be an Entrepreneur? [Part I]
Founded in 1997 to revolutionize the mundane printing business with new display technology, the company had its eye on multibillion-dollar markets like electronic newspapers. But to realize that vision, its scientists had to get into...
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by John S. Rosenberg
- 17 Sep 2001
- Research & Ideas
Why E-commerce Didn’t Die With the Fall of Webvan
Packaged good manufacturers were eager to create a direct-to-consumer link like the one Dell found to sell computers. Such a link would minimize wasteful and inefficient marketing practices, which to date...
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- 07 Apr 2003
- Research & Ideas
XTV: Xerox’s Attempted Recovery From “Fumbling the Future”
this period, Xerox's Palo Alto Research Center (PARC) delivered some important technologies for the corporation. One of the most critical inventions was laser printing for Xerox's printers and copiers, an...
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by Henry Chesbrough
- 21 Apr 2009
- First Look
First Look: April 21, 2009
Working PapersHow Firms Respond to Being Rated (revised) Authors:Aaron K. Chatterji and Michael W. Toffel Abstract While many rating systems seek to help buyers overcome information asymmetries when making purchasing decisions, we...
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Martha Lagace
- 17 Mar 2022
- Research & Ideas
Navigating Tradeoffs: How Purpose Becomes a Company's ‘Lighthouse in the Storm’
life so that they could print expiration dates on the packages. It turned out the greens lasted only a few days in fiber-based packaging as compared with two weeks or longer in plastic. The fiber acted as a desiccant, drying out the...
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by Ranjay Gulati
- 15 Aug 2005
- HBS Case
Classic Cases Live On at HBS
process analysis—a concept we taught in Production and Operations Management—in a setting that didn't involve steel mills, printed circuit boards, or sorting cranberries. Students got to see the design of a...
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by Garry Emmons