Filter Results
:
(93)
Show Results For
-
All HBS Web
(460)
- People (3)
- News (93)
- Research (222)
- Events (1)
- Multimedia (3)
- Faculty Publications (116)
Show Results For
-
All HBS Web
(460)
- People (3)
- News (93)
- Research (222)
- Events (1)
- Multimedia (3)
- Faculty Publications (116)
Sort by
- 01 Oct 2002
- News
Thinking Outside the Centerfold
Hicks: showcasing cars, marketing "Truth." Photo courtesy Jeff Hicks With a slumping economy and an increasing number of communications outlets competing for diminishing advertising dollars, media companies have had to give ground to...
View Details
- 01 Jun 2015
- News
Screen Grab
providers should support equal access to all content and applications (such as data-heavy files of online video) regardless of the source or how much bandwidth it requires. Instead, industry executives contend, consumers should pay...
View Details
Keywords:
Julia Hanna;
HBO;
Netflix;
Hulu;
Vimeo;
YouTube;
Telecommunications;
Information;
Arts, Entertainment
- 01 Dec 2017
- News
3-Minute Briefing: Wei Zhang (MBA 1999)
Facebook are all in the entertainment space. Alibaba Pictures doesn’t replicate a traditional Hollywood studio. We want to use the data and resources Alibaba has gathered in our e-commerce and internet ecosystem to create, market, and distribute View Details
Keywords:
Julia Hanna
- 01 Dec 2003
- News
Stealth Mogul
Sometimes it pays to be nearly invisible. Just ask Jonathan Nelson (MBA 1983). He heads one of the most successful media and telecommunications investment firms you’ve probably never heard of — Providence Equity Partners. “My own mother...
View Details
- 01 Sep 2016
- News
Alumni and Faculty Books for September 2016
Conversational Firm: Rethinking Bureaucracy in the Age of Social Media by Catherine J. Turco (MBA 2003) (Columbia University Press) A fast-growing social media marketing company, TechCo encourages all of its...
View Details
- 12 Sep 2018
- News
Game-Changing Analytics
at multiple contact points, including ticket sales, retail transactions, digital communications, and social media,” notes Gelman, a former Crimson basketball star who also played professionally in Europe. She cites the Patriots’ launch a few years ago, of merchandising...
View Details
- 01 Dec 2016
- News
Research Brief: So Many Sites, So Little Time
40,000 US households in 2008 and over 30,000 in 2013. The first surprise? Despite the expansion of online content between 2008 and 2013 (think Netflix, Hulu, and YouTube), the number of sites and amount of time spent on them remained...
View Details
- 26 Jul 2018
- News
Running the Numbers
social media,” Gelman explains. Several years ago, the Patriots relied on similar analytics to re-invent its marketing to women, launching successful merchandising, a new online content section called Patriots Lifestyle, and social View Details
Keywords:
Deborah Blagg
- 25 Aug 2022
- News
Full Stream Ahead
multistrategy firm focused on investment in the entertainment and media space, says that when interest rates are as low as they were for the last decade, “investors start looking for places to pick up returns that feel safe but also have...
View Details
- 01 Jun 2014
- News
Net Gains
and digital media presence. "We've seen what can happen decades later when you make an investment in a country." So where is the NBA's next China? Tatum offers three of the league's growing international markets and explains how the NBA...
View Details
Keywords:
Dan Morrell
- 01 Sep 2015
- News
In My Humble Opinion: Keith Clinkscales (MBA 1990)
Keith Clinkscales (MBA 1990) began his 25-year media career at Vibe, a magazine founded by producer and musician Quincy Jones, before heading up Vanguarde Media, publisher of Heart & Soul, Honey, and Savoy magazines. “No matter what the...
View Details
- 01 Apr 2001
- News
Jimmy Lai Chee-ying: Rags, Riches, and Risk
“In the media business, it’s important to make sure your content is fresh,” says Jimmy Lai Chee-ying, chairman of Next Media, Ltd. The Hong Kong entrepreneur is doing just that, as he keeps taking risks and...
View Details
- 06 Dec 2021
- News
Action Plan: Whole Sale
of Black-owned and sustainable brands the company stocks, highlighting those changes on TikTok and Clubhouse, the new audio-focused social media platform. “Beauty...has the ability to articulate a brand promise or personality.”...
View Details
- 01 Sep 2003
- News
Patrick Moreton
An expert on competition in telecommunications and new technologies, Patrick S. Moreton (MBA ’91) takes the long view. Despite congressional efforts to tighten controls over media ownership and the current public outcry against View Details
- 03 Mar 2016
- News
3-Minute Briefing: Pamela Meyer (MBA 1986)
identities, so there’s a fractured sense of self out there. And the moral bar has lowered. We no longer trust the media to be a fair watchdog, nor our elected officials to act with integrity. Detecting deception is not a parlor trick;...
View Details
Keywords:
Julia Hanna
- 13 May 2014
- News
Inside Africa
reason Americans view Africa as a land of misfortune is that all they hear about in the media is African misfortune. To counter this simplistic picture, Africa.com offers curated articles showing the everyday things that make up much of...
View Details
Keywords:
Constantine von Hoffman
- 01 Jun 1999
- News
Conference Brings Global Perspective to Cape Town
audio broadcasting technology to bring satellite radio to all corners of Africa. Koos Bekker, managing director of Naspers, a leading media and communications group in South Africa, discussed his firm's Internet and pay television...
View Details
Keywords:
Susan Young
- 15 Dec 2015
- News
The Year in Ideas 2015
From social media to the grocery store to the corner office and all the way to the stratosphere, the research and entrepreneurial adventures HBS faculty, doctoral students and alumni undertook this year have changed the way we understand...
View Details
- 07 Nov 2014
- News
The First Five Years: Tiffany Pham (MBA 2012)
What’s the story behind MOGUL? “When I first moved to America, I did not know a word of English, but it was by watching films, reading books, and listening to the radio that I ended up learning how to speak the language. Through that experience, I recalled what a...
View Details
- 19 Feb 2008
- News
The Scoop Behind the Silver Screen
media and a not-so-distant future when content is streamed instead of being packaged on a DVD? “We’re climbing a mountain,” Samuels responded. “Nobody knows what’s on the other side. Nobody knows how to...
View Details