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Show Results For
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All HBS Web
(672)
- News (115)
- Research (472)
- Events (2)
- Multimedia (5)
- Faculty Publications (224)
- 18 Jul 2017
- First Look
First Look at New Research and Ideas, July 18, 2017
Sandra J., and Matthew Preble Abstract—The article discusses an intern for the technology security company Zantech addressing her concerns about her boss in Seoul, South Korea, regarding an inappropriate suggestion on misrepresenting her...
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Sean Silverthorne
- 01 Dec 2000
- News
Opening Doors: Inside the World of Museum Management
advertising savvy are but two of the myriad skills that are required of today's museum manager. Traditionally, museums have been run by academics who worked their way through the curatorial ranks, but more and more museum trustees are...
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- 21 Nov 2016
- Research & Ideas
It Matters That Your CEO Doesn't Know Much About Sales
identified resource pool for sales positions. Of the over 4,000 colleges in the United States, only about 100 have sales programs or even sales courses. One common result is that many salespeople start their careers unprepared. On the other side of the job market, new...
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by Michael Blanding
- 19 Feb 2013
- First Look
First Look: Feb. 19
have become quite influential and controversial in the technology industries they touch. The goal of this paper is to shed light on the role and efficiency tradeoffs of these new patent intermediaries. Finally, we offer a provisional...
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Sean Silverthorne
- 01 Sep 2015
- First Look
First Look -- September 1, 2015
lifecycles. Publisher's link: http://papers.ssrn.com/sol3/papers.cfm?abstract_id=2338575 June 22, 2015 Harvard Business Review Is Programmatic Advertising the Future of Marketing? By: Rayport, Jeffrey F. Abstract—No abstract available...
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Sean Silverthorne
- 03 Mar 2009
- First Look
First Look: March 3, 2009
competitive strategy? Renowned for the cutting-edge websites that it developed to market major Hollywood movies and leading consumer brands, the firm had won numerous awards and garnered considerable attention within the advertising...
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Martha Lagace
- Web
European and UK Personal Data Collection Disclosure | HBS Online
recognized by the Relevant Laws: to pursue our legitimate interests (for example, providing educational offerings and evaluating your performance; responding to your inquiries; conducting advertising and promotions; research and...
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- 01 Mar 2006
- News
The Producers
represents a growing trend or an unsettling blip, but one thing is certain: As many changes as there have been in the film industry, more are sure to come as technology alters the way movies are made and how we watch them. The movies are...
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- 09 Sep 2008
- First Look
First Look: September 9, 2008
http://www.hbs.edu/research/pdf/08-025.pdf Deterring Online Advertising Fraud Through Optimal Payment in Arrears Authors:Benjamin G. Edelman Abstract I develop a screening model with delayed payments and probabilistic delayed observation...
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Sean Silverthorne
- 01 Dec 1999
- News
A Class Act
and leading to segmentation of the notes in 1991. Thus, for the past eight years, three versions of the notes have been published and sent to the appropriate classes. Technology may soon come to the rescue, however. At present, alumni may...
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Nancy O. Perry
- 01 Jan 2003
- News
Greylock
Cablevision, and Tellabs (a maker of telecommunications products) in the late 1960s and 1970s to more recent investments such as Red Hat (a global provider of Linux and open-source technology), Internet Security Systems, online View Details
- 22 Feb 2011
- Research & Ideas
Most Popular Articles, Papers of the Decade
advertising be effective? If friends influence the purchases of a user in a social network, it could potentially be a significant source of revenue for the sites and their corporate sponsors. Using a unique data set from Cyworld, this...
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by Sean Silverthorne
- 01 Jun 2006
- News
The Baby Business
indeed created a market for babies. Parents can choose the traits they want, clinics advertise for customers, and specialized providers are getting rich — it’s a $3 billion business in the United States alone. And that figure doesn’t...
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- November 2017
- Teaching Note
Tencent
By: John R. Wells and Gabriel Ellsworth
Teaching Note for HBS No. 718-426.
Tencent had undergone many transformations since it was founded in 1998 as a simple messaging service. In 2017, it was the largest online games provider in China with a wide range of game types, China’s largest social networking...
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Keywords:
Tencent;
Tencent Holdings;
WeChat;
Social Networking;
Social Networks;
Gaming;
Gaming Industry;
Video Games;
Computer Games;
Mobile Gaming;
Portals;
Payments;
Mobile Payments;
O2O;
Online-to-offline;
E-commerce;
Messaging;
Subscription Model;
Freemium;
Mobile App Industry;
Smartphone;
PC;
Monetization Strategy;
Antitrust;
Streaming;
Cloud Computing;
Artificial Intelligence;
Big Data;
Alibaba;
Facebook;
JD.com;
Tesla;
Bundling;
Synergies;
Digital Strategy;
Imitation;
Licensing;
Agility;
Entry Barriers;
Online Platforms;
Advertising;
Digital Marketing;
Business Ventures;
Acquisition;
Mergers and Acquisitions;
Business Conglomerates;
Business Growth and Maturation;
Business Organization;
For-Profit Firms;
Joint Ventures;
Restructuring;
Communication Technology;
Blogs;
Interactive Communication;
Interpersonal Communication;
Entertainment;
Film Entertainment;
Games, Gaming, and Gambling;
Music Entertainment;
Investment;
Investment Portfolio;
Price;
Revenue;
Geographic Scope;
Cross-Cultural and Cross-Border Issues;
Global Strategy;
Multinational Firms and Management;
Globalized Markets and Industries;
Business History;
Innovation Strategy;
Technological Innovation;
Business or Company Management;
Goals and Objectives;
Growth and Development Strategy;
Product Positioning;
Social Marketing;
Network Effects;
Market Entry and Exit;
Digital Platforms;
Industry Growth;
Monopoly;
Media;
Distribution Channels;
Service Delivery;
Organizational Change and Adaptation;
Organizational Structure;
Public Ownership;
Problems and Challenges;
Business and Government Relations;
Groups and Teams;
Networks;
Opportunities;
Social and Collaborative Networks;
Strategy;
Adaptation;
Business Strategy;
Commercialization;
Competition;
Competitive Advantage;
Competitive Strategy;
Cooperation;
Corporate Strategy;
Diversification;
Expansion;
Horizontal Integration;
Vertical Integration;
Information Technology;
Internet and the Web;
Mobile and Wireless Technology;
Applications and Software;
Information Infrastructure;
Value Creation;
Emerging Markets;
Product Development;
Segmentation;
Business Units;
Communication;
Profit;
Information Technology Industry;
Information Technology Industry;
Information Technology Industry;
Information Technology Industry;
Information Technology Industry;
Information Technology Industry;
Information Technology Industry;
Information Technology Industry;
Information Technology Industry;
Information Technology Industry;
Information Technology Industry;
Information Technology Industry;
Information Technology Industry;
Asia;
China;
Canton (province, China)
- 19 Apr 2011
- First Look
First Look: April 19
uncertainty, and the development of specialized expertise, while the benefits of greater breadth are linked to the economies of scope achieved by sharing common resources, such as advertising or production capacity, across activities....
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Sean Silverthorne
- 22 Jan 2013
- First Look
First Look: Jan. 22
Using Public-Private Partnerships to Improve Firm Survival, Employment Growth, and Innovative Performance Authors:Chai, Sen, and Willy C. Shih Abstract Scientific research and its translation into commercialized technology is a driver of...
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Sean Silverthorne
- 15 Aug 2005
- HBS Case
Classic Cases Live On at HBS
to leave, all in about one hour." More than thirty years later, Professor David Upton makes Benihana the very first case he teaches in his Technology and Operations Management course (POM's successor). Explains Upton, "After...
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by Garry Emmons
- 01 Mar 2005
- News
Answering the Call
ended, and the delighted diners got up to leave, all in about one hour.” More than thirty years later, Professor David Upton makes Benihana the very first case he teaches in his Technology and Operations Management course (POM’s...
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- 12 Jun 2006
- Research & Ideas
The Promise of Channel Stewardship
end users would agree: Their distribution channels are outdated and unwieldy, serving neither customers nor channel partners as well as they should. In a few cases, distribution channels are streamlined and satisfying for all participants. In some cases, View Details
- Web
Supplemental Financial Information - Annual Report 2016
School whose generosity enriches the HBS educational experience for future generations of students. Harvard Business Publishing The School’s publishing group leveraged new products and technologies to continue improving the customer...
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