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All HBS Web
(457)
- People (1)
- News (102)
- Research (279)
- Multimedia (1)
- Faculty Publications (58)
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- 01 Jun 2010
- News
Michael Depatie
“mini” brands like the Monaco and the Palomar. Doesn’t that make it difficult to show up on people’s radar? Our tagline is “Every hotel tells a story.” I think of the Kimpton name as an endorser brand. So, the Triton: a Kimpton Hotel; the...
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- 01 Dec 2000
- News
Latin America's Decade
open markets and trade began to emerge across Latin America. In recent years, state-owned companies have been privatized, currencies stabilized, and inflation reduced. These changes have helped attract a fresh influx of foreign direct...
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- 01 Mar 2015
- News
Case Study: The Speed of Light
presence “somewhere” in Asia and “somewhere” in Europe in addition to our offices in New York. Facing the same concern as you—how do we make sure that our value proposition and brand remain constant across the regions—we took our time and...
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- 01 Mar 2010
- News
Sole Mates
I’m the CEO of Invest Macedonia, the primary institution in the country responsible for attracting foreign investments. The prime minister asked me to take the job, and I report directly to him. It’s the highest nonpolitical position in...
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- 01 Sep 2009
- News
E Ink’s Wild Ride
company in developing a new drug.” The case “E Ink in 2005” charts the multiple rounds of financing E Ink attracted over the years from a range of private investors, venture capital firms, and technology and publishing companies,...
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- 26 May 2022
- News
Northern California Club Honors Noom; LGBTQ Alumni Share HBS Stories
dinners were well-attended networking events that attracted many luminaries in Silicon Valley and helped raise the profile of HBS in the Silicon Valley. Due to COVID, we shifted to an all-virtual model to honor Noom. While we didn’t get...
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Margie Kelley
- 01 Sep 2015
- News
Alumni and Faculty Books for September 2015
fees, brand globalization, the rise of holding companies, client obsessions with shareholder value, the digital and Internet revolutions—and outlines the steps senior agency executives need to take to restore health to their organizations...
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- 01 Dec 2013
- News
Faster, Bigger, Stronger: Supersizing the NFL
headquarters in New York, one of the executives charged with growing the league's reach and revenues is Peter O'Reilly (MBA 2002), vice president, fan strategy & marketing. "My focus is on strengthening our year-round calendar for our more than 185 million fans, while...
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- 01 Oct 2002
- News
What's Cookin'
million people on its payrolls, the restaurant industry is the nation's largest private-sector employer, attracting 46 percent of every dollar spent on food. Despite these statistics, the industry (with the exception of a few star chefs...
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Hanna, Julia
- 01 Jun 2017
- News
Supercharged
batteries, the most expensive component of EVs. GM has already begun rolling out the Bolt, a hatchback that can travel 238 miles on a single charge and costs around $30,000—a combination of range and affordability that promises for the first time to make electric cars...
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- 22 Aug 2019
- News
Catalyzing Africa’s Tech Sector
Because global brands begin to create access to global income. And three, because they work with Andela and our model is distributed, they live and work in their local countries. And so whatever they're earning is being spent locally. The...
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- 01 Feb 2000
- News
Financial Services 24/7
so that it was sufficient for firms to be operationally effective," continues Crane. "Now strategy is much more customer driven, and a firm's brand is more important than ever." Marketing that brand, in fact, has become so essential that...
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Susan Young
- 10 Dec 2014
- News
Front-Row Seat
events (some held in conjunction with the Aspen Institute) build brand awareness and attract sponsorships, contributing just shy of 15 percent to the bottom line. Last year, TheAtlantic.com won a National...
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- 01 Sep 2011
- News
The City Solution
small percent more is being built brand new). Moreover, the world’s dominant habitation pattern still consists of poor people in emerging nations flocking to urban areas to seek work. Typically, these migrants end up in illegal and...
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- 12 Jul 2021
- News
Alumni Confront the COVID-19 Crisis
DO (work to remain relevant), GO (travel), and HA (laugh) which inspired and guided her venture. Vitality Society quickly attracted nearly 2,000 members who are taking advantage of live Zoom fitness, wellness, and enrichment classes. In...
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- 02 Oct 2015
- News
The ‘F’ Word
made it far enough to launch a spring and fall collection and received widespread media coverage. The brand was slowly starting to gain traction with customers, too. But by the end of 2012, the startup—running low on cash and plagued by...
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Walt Disney Studios