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All HBS Web
(431)
- News (202)
- Research (148)
- Multimedia (10)
- Faculty Publications (65)
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- 20 Nov 2019
- Research & Ideas
It's No Joke: AI Beats Humans at Making You Laugh
purchasing other relevant products, from movies and books to clothes and food. Global spending on big data and business analytics is expected to increase 12 percent to $189 billion this year, and rise another 45 percent to $274 billion by...
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by Dina Gerdeman
- 09 Jan 2006
- Research & Ideas
When Benchmarks Don’t Work
not a meaningful, let alone actionable, comparison. Similarly, although the cost of serving a customer who is purchasing clothing from a Wal-Mart store is likely far below the same cost for an Armani store, Armani would probably not...
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- 18 Sep 2017
- Research & Ideas
'Likes' Lead to Nothing—and Other Hard-Learned Lessons of Social Media Marketing
that the clip was a digitally produced video promotion for German clothing company KillaThrill—the name on the logo. “Two-thirds of people who see it won’t ever know it’s an ad,” Deighton says. “But the people who see what it’s for and...
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- 27 Jun 2011
- Research & Ideas
Recovering from the Need to Achieve
shared with Jeff on the beach were the first conversations in ten years in which he had opened up about these deeper issues. When they talked these days, they would generally have maintenance conversations, focusing on who would pick up the View Details
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by Kim Girard
- 29 Nov 2017
- Research & Ideas
How to Succeed in Business (According to a 15th Century Trade Merchant)
Zanato, and Vera Ribaudo. A reluctant merchant Born into a family of cloth and wool traders, Cotrugli was a reluctant merchant, pulled from his studies at the University of Bologna to join a profession that he considered lacking in...
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by Julia Hanna
- 17 Jun 2015
- Lessons from the Classroom
Excellence Comes From Saying No
comic strip. Another wrote a personal essay about her struggles to overcome the stereotype of being the "Shy Asian Girl." Another student, who came from a retail background, wrote an open letter to clothing store Abercrombie...
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by Michael Blanding
- 22 May 2017
- Lessons from the Classroom
A Luxury Industry Veteran Teaches the Importance of Aesthetics to Budding Business Leaders
laundromat called “Linens and Lattes” that would let customers drink coffee, socialize, and surf the web while waiting for their clothes to dry). Well into the night, the judges discussed the presentations over dinner at Harvest...
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- 18 Feb 2019
- Book
What’s Really Disrupting Business? It’s Not Technology
do-it-yourself clothes washing). Customers evaluate the startup in comparison to what they already have. If you want to thoroughly understand a new business idea, you must take the current reality as your foundation. The second layer is...
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- 21 Nov 2015
- HBS Case
HBS Cases: Stella McCartney Combines High Fashion with Environmental Values
chemicals and water that you use to produce the items, but also the waste. People throw away 90 percent of what they are going to buy in the next two years. So it’s just amazing. In the US and in the UK, people throw away about 30 kilos of View Details
- 23 Jan 2013
- Research & Ideas
Three-Dimensional Strategy: Winning the Multisided Platform
When start-up thredUP launched its peer-to-peer online exchange for used children's clothes two and a half years ago, its creators were the latest generation of entrepreneurs competing online as multi-sided platforms (MSPs), alongside...
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by Julia Hanna
- 16 Aug 2004
- Research & Ideas
Luxury Isn’t What It Used to Be
showcased the ongoing appeal of its more timeless products while expanding into fashionable clothing and accessories for men and women. "You can buy the classic trench coat forever. But we've introduced products that have added more...
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- 22 Oct 2014
- Research & Ideas
An Economic Principle For Us All: Comparative Advantage
men, as compared with 120 men in England; and, similarly, that the Portuguese could produce a particular quantity of cloth (say, 9,000 yards) with just 90 men, as compared with 100 men in England. In other words, Portugal's productivity...
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Re: David A. Moss
- 09 Jun 2014
- Research & Ideas
The Manager in Red Sneakers
Want to gain more respect at the office? Consider wearing red sneakers to work. OK, so maybe it's not quite that cut-and-dried. But recent research does find that people who wear offbeat clothes in a professional setting are often...
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- 24 Apr 2006
- Research & Ideas
Managing Alignment as a Process
market. In the 1960s, it added a line of men's casual shoes sold through company-owned retail stores. The 1970s saw a diversification into men's clothing, a new line of business (LOB) that focused on outdoor clothing for work or play. The...
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- 15 Apr 2002
- Research & Ideas
In the Virtual Dressing Room Returns Are A Real Problem
an apparel purchase. Apparel purchasing decisions are closely linked to individuals' feelings about themselves: their body image and the image they wish to project. Clothing is the "skin" one chooses to wear to project one's...
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- 02 Sep 2008
- Research & Ideas
Indulgence vs. Regret: Investing in Future Memories
assigned to two groups and presented with the dilemma of choosing between an expensive clothing item that they loved and a cheaper item that would be just as useful but allow for savings to purchase necessities. Based on their assigned...
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by Julia Hanna
- 18 Apr 2005
- Research & Ideas
Tips to Reinvent the Department Store
Retail and Luxury Goods Conference on April 3. Chadwick noted that while department stores used to be where shoppers went for everything from baby clothes to furniture to power tools, many stores have now limited their assortment and...
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- 17 Feb 2009
- Research & Ideas
What’s Good about Quiet Rule-Breaking
his manager's approval—from the cash register. That practice is a gray zone, but would hardly qualify as a moral one. By contrast, the same employee setting aside a clothing item in a storage room to later purchase for himself when the...
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by Martha Lagace
- 23 Feb 2021
- Research & Ideas
COVID-19 Shines New Light on Working Conditions in Supply Chains
interesting to see what they come up with. Kost: Are companies actively evaluating the working conditions of their suppliers? Toffel: In some industries, it has become really quite common. In the US, it dates back to scandals, really. So, whether it be Nike or the...
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- 28 Jul 2009
- First Look
First Look: July 28
fashion company competing in a variety of unconventional ways, many "experience economy" related. Moods fronts their brand with the "boy band" images of its three founders and designs eccentric features into their View Details
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Martha Lagace