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All HBS Web
(220)
- News (51)
- Research (124)
- Multimedia (1)
- Faculty Publications (52)
- 31 Mar 2014
- Research & Ideas
Encouraging Niche Content in an Ad-Driven World
eyeballs," says Zhu, an assistant professor at Harvard Business School. "Content providers are serving advertisers rather than the audience, and consumers with niche preferences will be out of luck because the content they're seeking only View Details
- 01 Sep 2003
- News
Andrea Silbert
Harvard College freshman when she got a job working for the catering arm of Harvard Student Agencies. “I absolutely loved it,” she recalls. “It was a fantastic experience that helped me realize how much I enjoy working hard.” By her...
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- 01 Mar 2008
- News
Where Have All the Leaders Gone?
skill of microtargeting — identifying small, intense subgroups and communicating with them about their individual needs and wants — has never been more critical in marketing or in political campaigns. The one-size-fits-all approach to the world is dead.” In politics,...
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Government
- 01 Sep 2003
- News
Globalization Revisited
they typically enter foreign markets late, only after thorough exploitation of the domestic U.S. market. By contrast, European firms tend to venture abroad earlier, into developing markets. The Europeans often export a retail format that adds value by View Details
- 02 Apr 2024
- Blog Post
IFC India: A Circular Journey Through JSW Cement - From Steel Slag to Stronger Shores
cater to diverse customer requirements, they still maintain a small production line dedicated to traditional 100% clinker cement. This balanced approach ensures they can meet the needs of all their customers while steadily pushing towards...
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- 20 Jan 2015
- First Look
First Look: January 20
over the first thirty-four years of the FASB (1973-2006). We examine the influence of auditors' lobbying incentives arising from three basic factors: managing expected litigation and regulatory costs; catering to clients' preferences for...
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Sean Silverthorne
- 14 Mar 2011
- Research & Ideas
Water, Electricity, and Transportation: Preparing for the Population Boom
By 2050, the Earth's population will likely exceed 9 billion people, up 30 percent from 6.9 billion today, according to projections from both the US Census Bureau and the United Nations. What's more, the population in the world's cities is expected to increase by 3...
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by Carmen Nobel
- 31 Oct 2017
- First Look
New Research and Ideas, October 31, 2017
"specializing" in misconduct and catering to unsophisticated consumers, while others use their clean reputation to attract sophisticated consumers. Publisher's link: https://pubwww.hbs.edu/faculty/Pages/item.aspx?num=53404 October 5, 2017 New...
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by Sean Silverthorne
- 15 Jun 2021
- News
The Path out of Polarization
time, catering to the extremeness of the conversation. Paul Krugman is an example of that. My thoughts these days are about how we can leverage the moderates much more than before. In the old days, when the disagreements were about...
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- 05 Aug 2002
- Research & Ideas
Five questions for Regina E. Herzlinger
system of standardized benefits selected by experts like them, are likely to be the most vocal opponents. Q: Your article mentions several "scare stories" that are told to frighten people away from a consumer-driven model. These scare stories include the idea...
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by Martha Lagace
- 18 Jul 2018
- Research & Ideas
No More General Tso's? A Threat to 'Knowledge Recombination'
blocked from more traditional work, opened restaurants. But they had to cater to the American palate by adding sweetness to their dishes and combining Chinese and American ingredients into innovations like chop suey and the aforementioned...
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- 20 Feb 2013
- News
Thanking Veterans Online
sign-up process is easy. Service members and veterans can validate their military service against a government database or a military financial institution catering to nine million military customers through a real-time process. (For...
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- 27 Jul 2015
- Research & Ideas
The ‘Promotion’ That Makes You Feel Bad
that there's actually a cost of privilege," Neeley says. "People often think that they need to cater only to those who they perceive are on the losing end of something that is spurred by an organizational change. This study shows that in...
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by Roberta Holland
- 17 Feb 2009
- Research & Ideas
What’s Good about Quiet Rule-Breaking
allow work to be done. Second, by allowing trusted paramedics to "save lives" even if this means bending the rules a bit, physicians cater to the paramedics' occupational identities. Paramedics become who they aspire to be,...
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by Martha Lagace
- 23 Jul 2018
- Research & Ideas
The Open Office Revolution Has Gone Too Far
In the past, when it comes to workplaces, office design (and many other artifacts of organizational life) have catered to the observer and not the observed. Unfortunately, it’s the observed who make our organizations successful. So maybe...
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Re: Ethan S. Bernstein
- 07 Mar 2024
- Blog Post
IFC India: Green-tech Entrepreneurship in India
contexts. This means that Log9 has a unique and well-differentiated CVP to offer OEMs as it seeks to gain new customers and grow. Go-To-Market: One striking revelation was Log 9's strategy for targeting a commercial customer base. By focusing on commercial usage, Log 9...
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- 25 Jun 2020
- News
Covering All Corners
Riad Armanious (MBA 2008) regards the pandemic as the greatest professional challenge he has faced as managing director of family-owned Eva Group and CEO of Eva Pharma, a multinational pharmaceutical company headquartered in Egypt. The demands are particularly acute at...
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- 01 Sep 2016
- News
Offshore Learning
said Pearson, “but we also operate a ferry service, cater weddings and corporate outings, and five high-ropes course installations used by many people who’ve never done anything like that before. We’ve had to cultivate expertise in a lot...
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- 08 Jun 2023
- News
Three Alumni Clubs Celebrate Leadership, Community, and History over Dinner
firm's mission is to empower under-resourced small business owners and accelerate their success by providing high-impact and customized strategic, financial, operational, and marketing support. "The Acceleration Project caters to people...
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Margie Kelley
- 16 Feb 2021
- Blog Post
The Rise of The Sixes: Interview with CEO and Founder Franci Girard
cater to tall women and make them the center of the shopping experience. Impressed, the team then gave Girard a choice - she could come work with them directly or they would support her in launching The Sixes. Girard was all in as founder...
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