Show Results For
- All HBS Web (334)
- Faculty Publications (199)
Show Results For
- All HBS Web (334)
- Faculty Publications (199)
- August 2018 (Revised February 2023)
- Case
Hubble Contact Lenses: Data Driven Direct-to-Consumer Marketing
- August 2018
- Case
BlackBuck (A)
- January 2021 (Revised March 2021)
- Case
Jumia's Path to Profitability
- January 2015 (Revised October 2018)
- Case
Nasty Gals Do It Better
- September 2023 (Revised January 2024)
- Case
RightHand Robotics: Choosing the First Market
Thomas R. Eisenmann
Thomas R. Eisenmann is the Howard H. Stevenson Professor of Business Administration at the Harvard Business School; Peter O. Crisp Faculty Chair, Harvard Innovation Labs; and Unit Head of the HBS Entrepreneurial... View Details
Jill J. Avery
Dr. Jill Avery is a Senior Lecturer of Business Administration and C. Roland Christensen Distinguished Management Educator in the marketing unit at Harvard Business School. She is a respected authority on branding and brand management, customer relationship... View Details
- January 2021
- Case
Anodot: Autonomous Business Monitoring
- June 2022
- Case
Worten Portugal: Becoming a Digital Marketplace
Ashish Nanda
Ashish Nanda is Senior Lecturer and C. Roland Christensen Distinguished Management Educator at Harvard Business School. From 2018 to 2021, he was course head for the MBA Required Curriculum course in Strategy. Beginning in 2022, he is teaching an MBA Elective... View Details
Benson P. Shapiro
Benson P. Shapiro is a well-known authority on marketing strategy and sales management with particular interests in pricing, product line planning, and marketing organization. He is also the Malcolm P. McNair Professor of Marketing Emeritus at the Harvard Business... View Details
V. Kasturi Rangan
Kash Rangan is the Malcolm P. McNair Professor of Marketing at the Harvard Business School. Formerly the chairman of the Marketing Department (1998-2002), he is now the co-chairman of the school's Social Enterprise Initiative. He has taught in a wide variety of MBA... View Details
- January 2019 (Revised February 2024)
- Teaching Note
Hubble Contact Lenses: Data Driven Direct-to-Consumer Marketing
- Web
Curriculum - MBA
- 13 Jul 2016
- HBS Case
How Uber, Airbnb, and Etsy Attracted Their First 1,000 Customers
- 16 Oct 2018
- First Look
New Research and Ideas, October 16, 2018
- Web
Podcasts - Managing the Future of Work
- August 2018 (Revised February 2019)
- Case
Shindigz
Ryan W. Buell
Ryan W. Buell is a Professor of Business Administration in the Technology and Operations Management Unit at Harvard Business School. He teaches View Details
- July 2020
- Teaching Note