Filter Results
:
(176)
Show Results For
- All HBS Web (176)
- Faculty Publications (116)
Show Results For
- All HBS Web (176)
- Faculty Publications (116)
- January 2015 (Revised October 2016)
- Case
onefinestay: Building a Luxury Experience in the Sharing Economy
By: Jill Avery, Anat Keinan and Liz Kind
onefinestay was a two-sided marketplace that offered high-end home rentals to travelers who sought a more authentic and local experience than a typical upscale hotel might provide. After five years of rapid growth, it was time to do a comprehensive analysis of the...
View Details
Keywords:
Luxury Goods;
Brand Building;
Brand Management;
Hospitality;
Hotels;
Digital Marketing;
Brand Positioning;
Luxury Service;
Airbnb;
Sharing Economy;
Collaborative Consumption;
Disruptive Business Model;
Travel;
Alternatives To Hotel;
Branding;
Customer Service;
Exceeding Consumer Expectations;
Client Acquisition;
Reputation Management;
Word Of Mouth;
2-way Business Model;
Marketing;
Marketing Strategy;
Brands and Branding;
Luxury;
Disruption;
Business Model;
Entrepreneurship;
E-commerce;
Accommodations Industry;
Accommodations Industry;
Accommodations Industry;
United Kingdom
Avery, Jill, Anat Keinan, and Liz Kind. "onefinestay: Building a Luxury Experience in the Sharing Economy." Harvard Business School Case 515-072, January 2015. (Revised October 2016.)
- October 1997 (Revised September 2000)
- Case
Disney (B): The Third Battle of Bull Run
By: Michael A. Wheeler and Georgia Levenson
The saga of Disney's efforts to build a theme park in Manassas, Va. in the early 1990s is told. Disney's strategy against the various opponents of the project is presented.
View Details
Wheeler, Michael A., and Georgia Levenson. "Disney (B): The Third Battle of Bull Run." Harvard Business School Case 898-019, October 1997. (Revised September 2000.)
- 12 Jan 2010
- First Look
First Look: Jan. 12
Joshua Weiss Abstract In the face of daunting barriers, the Abraham Path Initiative envisions uncovering and revitalizing a route of cultural tourism that follows the path of Abraham and his family some 4,000 years ago across the Middle...
View Details
Keywords:
Martha Lagace
- 10 Jul 2018
- First Look
New Research and Ideas, July 10, 2018
Bangladesh, Africa, and Chile, benefiting the public as well as their own enterprises. He then describes how an Indian health care organization is tackling institutional voids as it expands into medical tourism in the Cayman Islands. An...
View Details
Keywords:
Dina Gerdeman
- August 2019
- Case
Experiencya Cuba: Two Entrepreneurs in Havana
By: Charles F. Wu, Mariana Cal and Fernanda Miguel
In 2019, two Cuban entrepreneurs discussed their growth strategy, given the regulatory framework instability, for private companies, in Cuba. Experiencya Cuba offered car and apartment rentals, airport pick-up, and tours around the island, all conducted in perfectly...
View Details
Keywords:
Self-employed;
Regulatory Changes;
Developing Countries and Economies;
Entrepreneurship;
Growth and Development Strategy;
Problems and Challenges;
Tourism Industry;
Tourism Industry;
Tourism Industry;
Cuba
Wu, Charles F., Mariana Cal, and Fernanda Miguel. "Experiencya Cuba: Two Entrepreneurs in Havana." Harvard Business School Case 220-024, August 2019.
- 24 Jul 2007
- First Look
First Look: July 24, 2007
industrial ecology literature that highlights the environmental benefits of by-product synergy. By-product synergy is defined as the conversion of a firm's waste stream from a manufacturing process into valuable feedstock for another...
View Details
Keywords:
Martha Lagace
- 18 Jul 2014
- News
Team Players
Committee's state partners already had travel and tourism information on their own sites, the Host Committee's website simply included links to those specific resources. The website was also made mobile-friendly, which turned out to be a...
View Details
- August 2018
- Teaching Note
Wilderness Safaris: Ecotourism Entrepreneurship
By: James E. Austin, Megan Epler Wood and Herman B. "Dutch" Leonard
Teaching Note for HBS No. 318-040.
View Details
- March 2003 (Revised August 2005)
- Case
National Parks Conservation Association
By: Forest L. Reinhardt and Briana Huntsberger
The National Parks Conservation Association seeks to help the U.S. National Park Service increase its efficiency by incorporating principles of business management so that American national parks will be better managed. Its efforts raise fundamental questions about the...
View Details
Keywords:
Nonprofit Organizations;
Business or Company Management;
Corporate Governance;
Government and Politics;
Natural Environment;
Cooperation;
Entertainment and Recreation Industry;
Entertainment and Recreation Industry;
Entertainment and Recreation Industry;
United States
Reinhardt, Forest L., and Briana Huntsberger. "National Parks Conservation Association." Harvard Business School Case 703-045, March 2003. (Revised August 2005.)
- 20 Sep 2012
- Research & Ideas
US Competitiveness at Risk
"traded businesses"—like manufacturing, sophisticated services, and tourism that are exposed to international competition—and local ones. For any large population there are a lot of local needs—food, housing, utilities—but...
View Details
Keywords:
Re: Michael E. Porter & Jan W. Rivkin
- 08 Apr 2014
- First Look
First Look: April 8
non-core users when they are perceived as brand tourists. The brand tourism effect is mediated by core users' pride and moderated by brand patriotism and selectiveness of the brand. August 2013 Harvard Business Review The Limits of Scale:...
View Details
Keywords:
Sean Silverthorne
- June 17, 2016
- Comment
Companies Need to Start Marketing Security to Customers
By: John A. Quelch
Recent events in Orlando underscore an important marketing truth: consumer safety and security are mission critical. A popular nightclub, Pulse, known as a safe place for the LGBT community, is put out of business at least temporarily by a terrorist act. Not far away...
View Details
Keywords:
Consumer Safety;
Public Safety;
Brand Attraction;
Risk Management;
Safe Environment Benefit;
Marketing Safety;
Global Brands;
Advertising;
Change Management;
Disruption;
Volatility;
Crime and Corruption;
Customers;
Music Entertainment;
Animation Entertainment;
Film Entertainment;
Brands and Branding;
Marketing Communications;
Marketing Strategy;
Product Marketing;
Consumer Behavior;
Problems and Challenges;
Safety;
Corporate Strategy;
Business Strategy;
Entertainment and Recreation Industry;
Entertainment and Recreation Industry;
Entertainment and Recreation Industry;
United States
Quelch, John A. "Companies Need to Start Marketing Security to Customers." Harvard Business School Working Knowledge (June 17, 2016). (Republished by Fortune.com as "What the Orlando Tragedies Can Teach Businesses" on June 20, 2016.)
- 09 Jun 2017
- News
Curating the Cuisine of Southwest China
so convinced that we have to build a high end, more sensitive, sustainable kind of tourism practice to the region. I was very convinced by the proposal. And I quit my job and started the business. But also, at that time, I did rationally...
View Details
- 21 Jun 2011
- First Look
First Look: June 21
excessive economic concentration, so lucidly and incisively analysed here, are not limited to the financial services industry. For the problem is now widespread: while five firms control 80% of the banking industry, a similar or greater concentration is found in View Details
Keywords:
Sean Silverthorne
- February 2014 (Revised August 2014)
- Case
The Michelin Restaurant Guide: Charting a New Course
By: Mukti Khaire, Elena Corsi and Jerome Lenhardt
Created in 1900 by the tire manufacturer Michelin, the Michelin Restaurant Guide was widely considered the international benchmark of food rating, and, by 2013, boasted paper editions in 23 countries, and had recently expanded to the United States and Asia. Paper sales...
View Details
Keywords:
Restaurant;
Corporate Entrepreneurship;
Business Model;
Food;
Brands and Branding;
Media;
Culture;
Expansion;
Corporate Strategy;
Value Creation;
Food and Beverage Industry;
Food and Beverage Industry;
Food and Beverage Industry;
Food and Beverage Industry;
Food and Beverage Industry;
Food and Beverage Industry;
Europe;
United States;
Japan;
China
Khaire, Mukti, Elena Corsi, and Jerome Lenhardt. "The Michelin Restaurant Guide: Charting a New Course." Harvard Business School Case 814-088, February 2014. (Revised August 2014.)
- 29 Jun 2007
- First Look
First Look: June 29, 2007
the (A) case. Purchase this supplement: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=407071 Free the Grapes—Direct-to-Consumer Shipping in the Wine Industry Harvard Business School Case 707-472 While wine View Details
Keywords:
Martha Lagace
- 17 Jul 2012
- First Look
First Look: July 17
large set of countries and industries and exploit cross-section and time-series variation in import tariffs to examine the impact of prices on organizational choices. Our empirical results provide strong support for the predictions of the...
View Details
Keywords:
Sean Silverthorne
- May 20, 2016
- Comment
World Health Organization Lacks Leadership to Combat Pandemics
By: John A. Quelch
When it comes to emergency preparedness for pandemics, the World Health Organization is falling short. It has not provided prompt and clear leadership to the world in combating either the Ebola or Zika viruses. Its leadership has been low energy, its representatives...
View Details
Keywords:
Global Health;
World Health Organization;
World Bank;
Pandemics;
Emergency Preparedness;
Experience and Expertise;
Decisions;
Forecasting and Prediction;
Communication Strategy;
Nonverbal Communication;
Framework;
Governance;
Government and Politics;
Health;
Management;
Practice;
Problems and Challenges;
Projects;
Risk and Uncertainty;
Human Needs;
Civil Society or Community;
Social Issues;
Welfare or Wellbeing;
Biotechnology Industry;
Biotechnology Industry;
Biotechnology Industry;
Biotechnology Industry;
Biotechnology Industry;
Biotechnology Industry;
Biotechnology Industry;
Biotechnology Industry;
Africa;
Asia;
Europe;
Latin America;
North and Central America;
South America;
West Indies
Quelch, John A. "World Health Organization Lacks Leadership to Combat Pandemics." Harvard Business School Working Knowledge (May 20, 2016).
- Web
Print View - Course Catalog
and Opportunities in the Restaurant Industry General Management Michael S. Kaufman,Andy Pforzheimer Spring2025 Q3Q4 3.0 Changing the World: Life Choices of Influential Leaders Accounting & Management, General Management, Organizational...
View Details