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Show Results For
-
All HBS Web
(2,920)
- People (4)
- News (697)
- Research (1,785)
- Events (3)
- Multimedia (10)
- Faculty Publications (970)
- 02 Nov 2016
- What Do You Think?
Are Employees Becoming Job 'Renters' Instead of 'Owners'?
“It may not be possible for every employee (to) value the company as if it were his own. The next best thing is to make the customer the focus of everyone’s work. When customer View Details
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by James Heskett
- 01 Feb 2001
- News
New Fitzhugh Professorship Celebrated
in his footsteps. His life exemplified the finest qualities of leadership." Fitzhugh came to HBS after graduating with honors from Harvard College, where he was one of four African Americans in a class of one thousand. He excelled in his...
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- 16 Jul 2008
- Op-Ed
What Should Employers Do about Health Care?
must expect health plans to direct patients to excellent providers, not those provider networks that offer the biggest discounts.” What to do? The most important single change necessary is for employers to think about health care in terms...
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- 23 Jul 2013
- First Look
First Look: July 23
licenses to operate in the country. In the face of these changes, the company has to figure out what its strategy should be to realize its vision of becoming a leading integrated financial services player offering View Details
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Anna Secino
- 01 Mar 2012
- News
1st-Year MBAs Learn from Global Partners
months of classroom preparation, teams of MBAs arrived January 8 in 12 cities in 10 developing countries, where they worked to complete new product or service projects for 140 partner organizations. (A small number of students who could...
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- August 2011 (Revised July 2012)
- Case
Sealed Air Corporation: Deciding the Fate of VTID
By: Elie Ofek
In mid 2010 the Sealed Air Corporation has to decide on next steps for its novel video tracking technology (called VTID) after unsuccessful attempts to market it in three different industry settings. The company must determine whether its most recent target market, the...
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Budgets and Budgeting;
Customer Focus and Relationships;
Decision Choices and Conditions;
Technological Innovation;
Marketing Strategy;
Problems and Challenges;
Commercialization;
Service Industry
Ofek, Elie. "Sealed Air Corporation: Deciding the Fate of VTID." Harvard Business School Case 512-029, August 2011. (Revised July 2012.)
- Web
2021 Symposium - Race, Gender & Equity
equality, Cuz: an American Tragedy, and Talking to Strangers: anxieties of citizenship since Brown v. Board of Education. She has chaired numerous commission processes and is a lead author on influential policy roadmaps, including Pursuing View Details
- 20 Nov 2019
- News
From the Ground Up
provides an excellent source of pure, natural artesian water. “From the very inception of Ka-Viti Water, we've been committed to giving back to the people of Fiji. A few years ago when I was in Fiji, we were working with the local schools...
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- 01 Oct 2001
- News
Philip L. Yeo: The Next Big Thing
of Defense. "I enjoyed public service so much," he says, "that thirty years later, I'm still at it!" After graduating from HBS, and after more years of service at the Defense Ministry, Yeo was named chairman...
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Government
LeRoy A. Petersen
customers and on building high quality products that came with a guarantee of equally high quality service and repair operations. He also expanded the firm internationally, acquiring stakes in other...
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Fabricated Goods
- 21 May 2007
- Research & Ideas
Fixing the Marketing-CEO Disconnect
example, often mask narrow but important pain points—areas of major dissatisfaction—such as unhappiness with poor customer service or long wait times. They can also mask backsliding against competitors;...
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by Sean Silverthorne
- Profile
Benjamin Peterson
In his two-year mission service in Haiti, for the Church of Jesus Christ of Latter-Day Saints, Ben Peterson experienced something that “completely changed my worldview. I had a privileged life. I had never lived in poverty, had never...
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- February 2011 (Revised November 2013)
- Case
The Cheezburger Network
By: John Deighton and Leora Kornfeld
Cheezburger Network was a Web publisher of humorous, user-contributed content, using social media for dissemination, and selling advertising against the traffic of 1 billion page views per quarter. In January 2011, it raised $30 million in venture capital for the...
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Keywords:
Budgets and Budgeting;
Digital Marketing;
Customer Relationship Management;
Venture Capital;
Emerging Markets;
Strategic Planning;
Sales;
Internet and the Web;
Web Services Industry;
Web Services Industry
Deighton, John, and Leora Kornfeld. "The Cheezburger Network." Harvard Business School Case 511-091, February 2011. (Revised November 2013.) (request a courtesy copy.)
- April 2001
- Teaching Note
MindSpring TN
By: Jeffrey F. Rayport, Steven Silverman and William A. Sahlman
Teaching Note for (9-899-178). For book only - not listed on case.
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- 01 Jan 2003
- News
Charles O. Rossotti, MBA 1964
Cofounder, Former Chairman & Chief Executive Officer American Management Systems, Inc. Former Commissioner, Internal Revenue Service Senior Advisor, The Carlyle Group Return to Alumni Achievement Awards main page ©2003 www.RockyThies.com...
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- 11 Sep 2000
- Research & Ideas
Riding the Internet Fast Track
professor Tom Eisenmann, who also serves on the board of OneMain.com, one of the nation's ten largest Internet service providers, and on the advisory boards of many Internet start-ups. Eisenmann's definition of the get-big-fast strategy...
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by Peter Jacobs
- 01 Sep 2013
- News
The New Rules of E-Commerce
Mikitani (MBA 1993) is not shy about pursuing the big idea, in this case a belief that English is the lingua franca of business and learning it would give his organization a competitive edge. Rakuten, founded in 1997, operates an online mall and related View Details
- 01 Jun 2002
- News
Dinner Celebrates Professorships
remarks on the importance of faculty mentors and being part of an extraordinary community dedicated to excellence in teaching and research. Photo: Thomas J. Fitzsimmons David B. Yoffie, the Max and Doris Starr Professor of International...
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- 04 Jan 2016
- News
Making Things Right for Those Who’ve Been Done Wrong
Ariel Zwang (MBA 1990) is CEO of Safe Horizon, a New York–based organization that provides services to victims of violent crime and abuse. “I went to work at BCG right after I graduated. After a couple years, I realized that I did not...
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- Portrait Project
Sarah Mullen
I plan to CREATE... a successful business that provides a valuable service to my customers – where I can see the fulfillment and satisfaction on their faces and know that the outcome has somehow improved...
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