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All HBS Web
(1,059)
- People (1)
- News (205)
- Research (617)
- Multimedia (3)
- Faculty Publications (267)
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- 01 Dec 1996
- News
An Entrepreneurial Journey
bar for which he became responsible accounted for $80,000 annually of the $500,000 business. With his personal style of leadership, that brand grew into the Neutrogena Corporation in 1961, went public in...
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- 29 Jan 2021
- News
Holding Business to Account
fall of 2020, Boston Common had $3 billion in assets under management and a mission to be, as Aiyer explains, “responsible investors who pursue financial returns but who also use the unique access and voice we have as investors to engage management and redirect View Details
- 02 Sep 2018
- News
Havana Rising
brother-in-law. Gordon works with partners like Benedetti and the Kempinski to plan events and conferences at the hotel; today, they are discussing a joint US road show to sell Cuba as a travel destination to luxury and corporate travel...
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Dan Morrell; photographed by Eve North
- 01 Jun 1996
- News
Class Acts
talk to their peers about recent developments in this burgeoning industry. As copresident of this year's Communications, Media, & Computing Ventures Club, he helped stage Cyberposium '96, a gathering of high-tech gurus and corporate...
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- 22 Feb 2022
- News
March 2022 Alumni and Faculty Books
trusted brand in business. Building a Winning Career: A complete guide to securing and thriving in your ideal senior role By William Cowan (MBA 1972) Stradis Pty LTD Do you know how to seek out and win your next executive role? Are you...
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- 01 Jun 1996
- News
Reinventing Marketing
The following article is the fifth in a series on the activities and research taking place in each academic unit at HBS. "With the time-honored marketing maxim "the customer is king" now reverberating throughout all parts of the firm, the traditional View Details
- 16 Jul 2013
- News
Embracing Chaos
where he lives with his wife. "We've created a platform so that if you want to make a difference, there's a place for you to come in, meet like-minded people, and have resources and a brand so you can go out and have an impact in the...
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- 01 Oct 2000
- News
Faculty Retirements
He is a former visiting research associate and trustee of the Marketing Science Institute and was a Ford Foundation Visiting Professor at the European Institute for Advanced Studies in Management in Brussels. At HBS, Silk served as cochair of the Marketing unit and...
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- 01 Jun 2006
- News
One-on-One with Tom Oreck
Oreck’s guidance, New Orleans–based Oreck Corporation had steadily grown into a national brand known for its lightweight, powerful vacuums. As it prospered, the company acquired a manufacturing plant eighty...
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- 01 Dec 2009
- News
Robert Goodwin
months, totally immersed in a humanitarian project in someplace like Africa or India, it engages you in ways that are difficult to replicate when you come back to a corporate context. That can make reentry pretty challenging for everyone...
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- 01 Sep 2015
- News
Alumni and Faculty Books for September 2015
fees, brand globalization, the rise of holding companies, client obsessions with shareholder value, the digital and Internet revolutions—and outlines the steps senior agency executives need to take to restore health to their organizations...
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- 01 Dec 2013
- News
Faster, Bigger, Stronger: Supersizing the NFL
industry segments that depend on the NFL." Surveying the league's 32 franchises, Grubman observes that each has arguably become a global brand in its own right."The size and complexity of the local franchise as a business has exploded in...
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- 20 Jul 2022
- News
Wired to be Inspired
learnings captured in his recent book, Deep Purpose: The Heart and Soul of High Performance Companies. READ MORE Flint: Why don't we start by talking about what you mean by deep purpose and how it’s different from the mission statements and the kinds of View Details
- 01 Jun 2004
- News
Books
century’s end, as mail-order companies such as Sears Roebuck and Montgomery Ward gained ground and manufacturers began to sell their own distinctive brands and develop their own distribution networks. Birth of a Salesman includes a look...
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- 01 Mar 2017
- News
Alumni and Faculty Books for March 2017
creative new markets. Lessons in Corporate Finance: A Case Studies Approach to Financial Tools, Financial Policies, and Valuation by Paul Asquith and Lawrence A. Weiss (DBA 1989) (Wiley) This book explains the fundamentals of the field in...
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- 22 Feb 2018
- News
My First Job
the fact that they were in charge and I was working for them, my meals came out so fast. And I would share compliments, sometimes my diners would give the extra tips for them. And so I took this lesson through the rest of my three or four decades of View Details
- 01 Apr 1997
- News
HBS Conferences Explore Range of Issues
the concrete ceiling in corporate America." The nation's business community, he said, "continues to reserve the real positions of power for white males." Graves told his audience that their HBS education assured them of success but noted...
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- 01 Mar 2010
- News
Money Matters
base. The companies provide free office space where iTrust “relationship managers” meet with employees. The arrangement gives iTrust, starting with zero brand recognition, “instant credibility in the eyes of company employees and a...
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- 01 Jun 2006
- News
India Arrives
environment, be that infrastructure, bureaucracy, or lack of established benchmarks in India’s corporate environment.” Less regulation clearly has unleashed market potential. Bharti, for example, has aggressively pursued the estimated 250...
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Julia Hanna
- 01 Feb 2000
- News
Financial Services 24/7
so that it was sufficient for firms to be operationally effective," continues Crane. "Now strategy is much more customer driven, and a firm's brand is more important than ever." Marketing that brand, in fact, has become so essential that...
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Susan Young