Filter Results
:
(70)
Show Results For
-
All HBS Web
(416)
- Faculty Publications (70)
Show Results For
-
All HBS Web
(416)
- Faculty Publications (70)
- March 2018
- Teaching Note
Adaptive Platform Trials: The Clinical Trial of the Future?
By: Ariel D. Stern and Sarah Mehta
This teaching note provides guidance and recommendations for teaching HBS Case No. 618-025, entitled “Adaptive Platform Trials: The Clinical Trial of the Future?”
View Details
- March 2018
- Teaching Note
Twine Health
By: Robert S. Huckman and Ariel D. Stern
In late 2014, Dr. John Moore (CEO), Frank Moss (chairman), and Scott Gilroy (CTO) of Twine Health (Twine) had to resolve several challenges that threatened to restrict the widespread dissemination of its sole product, Twine. Twine was a cloud-based platform that...
View Details
- November 2017 (Revised December 2019)
- Case
Redfin: Redefine Real Estate
By: Hong Luo and Huafeng Yu
Founded in 2004, Redfin envisioned a light-touch model in which clients self-served using the digital platform in exchange for a significantly lower fee than traditional agents. Realizing the narrow appeal of its initial model, Redfin had made significant changes to...
View Details
Keywords:
Adaptation;
Growth and Development Strategy;
Decision Choices and Conditions;
Real Estate Industry;
North America
Luo, Hong, and Huafeng Yu. "Redfin: Redefine Real Estate." Harvard Business School Case 718-430, November 2017. (Revised December 2019.)
- September 2017 (Revised July 2023)
- Case
Adaptive Platform Trials: The Clinical Trial of the Future?
By: Ariel D. Stern and Sarah Mehta
In July 2017, Dr. Brian M. Alexander, president and CEO of the AGILE Research Foundation, was preparing to launch a new type of clinical trial—an adaptive platform trial—to study potential therapies for glioblastoma (GBM), an aggressive form of brain cancer....
View Details
Keywords:
Clinical Trials;
Cancer;
Adaptive Platform Trials;
Platform Trials;
Adaptive Trials;
Glioblastoma;
Health;
Health Care and Treatment;
Health Testing and Trials;
Business Strategy;
Innovation Strategy;
Health Industry;
United States
Stern, Ariel D., and Sarah Mehta. "Adaptive Platform Trials: The Clinical Trial of the Future?" Harvard Business School Case 618-025, September 2017. (Revised July 2023.)
- 2017
- Chapter
Platforms, Open/User Innovation, and Ecosystems: A Strategic Leadership Perspective
By: Elizabeth J. Altman and Michael Tushman
Platform, open/user innovation, and ecosystem strategies embrace and enable interactions with external entities. Firms pursuing these approaches conduct business and interact with environments differently than those pursuing traditional closed strategies. This chapter...
View Details
Keywords:
Platforms;
Open/user Innovation;
Ecosystems;
Crowdsourcing;
Strategic Leadership;
Top Management Teams;
CEO Role;
Business Strategy;
Organizational Change and Adaptation;
Leadership;
Managerial Roles;
Digital Platforms
Altman, Elizabeth J., and Michael Tushman. "Platforms, Open/User Innovation, and Ecosystems: A Strategic Leadership Perspective." In Entrepreneurship, Innovation, and Platforms. Vol. 37, edited by Jeffrey Furman, Annabelle Gawer, Brian Silverman, and Scott Stern, 177–207. Advances in Strategic Management. Emerald Publishing Limited, 2017.
- 2017
- Working Paper
Platforms, Open/User Innovation, and Ecosystems: A Strategic Leadership Perspective
Platform, open/user innovation, and ecosystem strategies embrace and enable interactions with external entities. Firms pursuing these approaches conduct business and interact with environments differently than those pursuing traditional closed strategies. This paper...
View Details
Keywords:
Platforms;
Open/user Innovation;
Ecosystems;
Crowdsourcing;
Institutional Logics;
Strategic Leadership;
Top Management Teams;
CEO Role;
Organizational Change and Adaptation;
Digital Platforms;
Innovation and Invention;
Organizational Design;
Strategy;
Managerial Roles
Altman, Elizabeth J., and Michael L. Tushman. "Platforms, Open/User Innovation, and Ecosystems: A Strategic Leadership Perspective." Harvard Business School Working Paper, No. 17-076, February 2017. (Revised April 2017.)
- February 2017
- Case
GE Digital
By: Rajiv Lal and Scott Johnson
Known for manufacturing industrial equipment, GE has decided to invest in software and analytics capabilities to become a digital industrial company. They have also created a software platform that they hope will power the Industrial Internet. GE executives forecasted...
View Details
Keywords:
GE;
General Electric;
Manufacturing;
Industrial Internet;
Wind Power;
Digital Manufacturing;
Renewable Energy;
Energy;
Innovation and Management;
Innovation Strategy;
Organizational Change and Adaptation;
Organizational Culture;
Applications and Software;
Growth and Development Strategy;
Transformation;
Green Technology Industry;
Technology Industry;
Manufacturing Industry;
North America
Lal, Rajiv, and Scott Johnson. "GE Digital." Harvard Business School Case 517-063, February 2017.
- October 2016 (Revised April 2018)
- Case
ASICS: Chasing a 2020 Vision
By: Elie Ofek, Nobuo Sato and Akiko Kanno
In early 2016, Motoi Oyama, president and CEO of ASICS, a major sports apparel and footwear manufacturer based in Japan, lays out his company’s growth plan for the upcoming 5 years. The new plan set ambitious goals in terms of revenue and profit increases. At the heart...
View Details
Keywords:
Brand Management;
Sports Apparel;
Competitive Positioning;
Direct To Consumer Marketing;
Retail Formats;
Lifestyle Brands;
Information Technology;
Competition;
Brands and Branding;
Organizational Change and Adaptation;
Digital Platforms;
Product Positioning;
Marketing Channels;
Sports;
Retail Industry;
Apparel and Accessories Industry;
Sports Industry;
Entertainment and Recreation Industry
Ofek, Elie, Nobuo Sato, and Akiko Kanno. "ASICS: Chasing a 2020 Vision." Harvard Business School Case 517-060, October 2016. (Revised April 2018.)
- Summer 2016
- Article
The Real Lessons From Kodak's Decline
By: Willy C. Shih
Eastman Kodak is often mischaracterized as a company whose managers didn't recognize soon enough that digital technology would decimate its traditional business. However, what really happened at Kodak is much more complicated—and instructive. Kodak suffered from a...
View Details
Keywords:
Technological Change;
Disruption;
Ecosystem;
Semiconductors;
Photography;
Scaling-up;
Scaling;
Organizational Change and Adaptation;
Information Technology;
Product;
Consumer Products Industry;
United States
Shih, Willy C. "The Real Lessons From Kodak's Decline." MIT Sloan Management Review 57, no. 4 (Summer 2016): 11–13.
- June 2016
- Case
Big Spaceship: The Evolving Agency
By: Boris Groysberg and Matthew G. Preble
This case discusses the evolution of Big Spaceship, an advertising and marketing agency, from a product-focused business to a relationship-oriented one as clients seek deeper and more meaningful long-term partnerships. The 15-year-old company had already evolved...
View Details
Keywords:
Digital Marketing;
Advertising;
Advertising Campaigns;
Marketing;
Organizational Structure;
Organizational Design;
Organizational Culture;
Organizational Change and Adaptation;
Social Media;
Advertising Industry;
United States;
New York (city, NY)
Groysberg, Boris, and Matthew G. Preble. "Big Spaceship: The Evolving Agency." Harvard Business School Case 416-003, June 2016.
- June 2016
- Case
Publicis Groupe 2016: Maurice and the Millennials
By: Rosabeth Moss Kanter and Jonathan Cohen
Having built Publicis Groupe through acquisitions maintained as separate brands, CEO Maurice Lévy wanted to transform the advertising and marketing firm to an integrated digital-ready enterprise to address industry changes. In early 2016, following a reorganization, he...
View Details
Keywords:
Managing Change;
Transformations;
Digital;
Millennials;
Change;
Innovation;
Acquisitions;
Merger;
Culture;
Advertising Agency;
Reorganization;
Organizational Change and Adaptation;
Information Technology;
Change Management;
Restructuring;
Management Succession;
Marketing;
Mergers and Acquisitions;
Transformation;
Innovation and Invention;
Digital Marketing;
Advertising Industry
Kanter, Rosabeth Moss, and Jonathan Cohen. "Publicis Groupe 2016: Maurice and the Millennials." Harvard Business School Case 316-127, June 2016.
- March 2015
- Case
Twine Health
By: Robert S. Huckman, Ariel D. Stern and Matthew G. Preble
In late 2014, Dr. John Moore (CEO), Frank Moss (chairman), and Scott Gilroy (CTO) of Twine Health (Twine) had to resolve several challenges that threatened to restrict the widespread dissemination of its sole product, Twine. Twine was a cloud-based platform that...
View Details
Keywords:
Health Care;
Chronic Disease;
Technology Adoption;
Digital Health;
Health Acceleration Challenge;
Strategy;
Disease Management;
Health;
Health Care and Treatment;
Information Technology;
Mobile and Wireless Technology;
Health Industry;
United States;
Massachusetts
Huckman, Robert S., Ariel D. Stern, and Matthew G. Preble. "Twine Health." Harvard Business School Case 615-068, March 2015.
- April 29, 2014
- Column
Corporate Reporting in the Big Data Era
By: George Serafeim
Advancements in information technology can improve corporate communication with shareholders, but not through incessant data dumps. Instead, companies will more likely be poised for continued success if they use digital platforms for long-term oriented engagement and...
View Details
Keywords:
Integrated Reporting;
Big Data;
Corporate Reporting;
Sustainability;
Corporate Social Responsibility;
Corporate Governance;
Accounting;
Reporting;
Organizational Change and Adaptation;
Corporate Accountability;
Analytics and Data Science;
Information Technology;
Communication;
Financial Reporting;
Business and Shareholder Relations
Serafeim, George. "Corporate Reporting in the Big Data Era." IIRC Blog (April 29, 2014).
- March 2014
- Teaching Note
The Weather Company
By: Rosabeth Moss Kanter and Ai-Ling Jamila Malone
New CEO David Kenny transformed The Weather Company in less than two years from a primary identity as a cable television channel to a multi-platform digital company innovating in the uses of weather data. He assesses progress and considers strategic choices and...
View Details
- 2014
- Working Paper
Product to Platform Transitions: Organizational Identity Implications
By: Elizabeth J. Altman and Mary Tripsas
Organizations are increasingly recognizing that value they once derived from offering standalone products can be significantly enhanced if they transition to platform-based businesses that harness the innovative capabilities of complementors. While the competitive...
View Details
Keywords:
Organizational Change;
Organizational Identity;
Ecosystems;
Complementors;
Managing Innovation;
Organizational Change and Adaptation;
Multi-Sided Platforms;
Innovation and Management;
Organizational Culture
Altman, Elizabeth J., and Mary Tripsas. "Product to Platform Transitions: Organizational Identity Implications." Harvard Business School Working Paper, No. 14-045, December 2013. (Revised September 2014.)
- October 2013 (Revised December 2013)
- Case
Intuit QuickBooks: From Product to Platform
By: Andrei Hagiu and Elizabeth J. Altman
This case focuses on the challenges and opportunities faced by a successful incumbent organization attempting to transform a large portion of its business from a traditionally product-centric operating mode to a platform-based one that leverages network effects to...
View Details
Keywords:
Business Model;
Organizational Change and Adaptation;
Digital Platforms;
Competitive Advantage;
Network Effects;
Consumer Products Industry
Hagiu, Andrei, and Elizabeth J. Altman. "Intuit QuickBooks: From Product to Platform." Harvard Business School Case 714-433, October 2013. (Revised December 2013.)
- December 2011 (Revised April 2012)
- Case
Transforming Verizon: A Platform for Change
By: Rosabeth Moss Kanter and Matthew Bird
A new CEO steps into the shoes of his long-time predecessor who had created the U.S. telecommunications giant via a series of acquisitions and, before departing, had initiated the company's strategic repositioning. The new CEO reflected on Verizon's recent successes,...
View Details
Keywords:
Organizational Change and Adaptation;
Organizational Culture;
Globalized Firms and Management;
Groups and Teams;
Telecommunications Industry
Kanter, Rosabeth Moss, and Matthew Bird. "Transforming Verizon: A Platform for Change." Harvard Business School Case 312-082, December 2011. (Revised April 2012.)
- July 2011 (Revised September 2012)
- Case
Intraoperative Radiotherapy for Breast Cancer (A)
By: Willy Shih
"This trial is going to take longer." Those were words that Michael Kaschke, CEO of Carl Zeiss AG, was not surprised to hear as he nurtured the intraoperative radiotherapy business inside his company's microsurgery unit. But he also didn't expect it to take 13 years to...
View Details
Keywords:
Finance;
Business History;
Disruptive Innovation;
Emerging Markets;
Organizational Change and Adaptation;
Research and Development;
Safety
Shih, Willy. "Intraoperative Radiotherapy for Breast Cancer (A)." Harvard Business School Case 612-003, July 2011. (Revised September 2012.)
- June 2011 (Revised October 2012)
- Case
IBM China Development Lab Shanghai: Capability by Design
By: Willy Shih, Kamen Bliznashki and Fan Zhao
When IBM shifted from a traditional territory-based multinational organization to what it called a globally integrated enterprise, it established its headquarters for "Growth Markets" in Shanghai and "Established Markets" in New York. This positioned its China...
View Details
Keywords:
Diversification;
Corporate Strategy;
Global Strategy;
Organizational Change and Adaptation;
Research and Development;
Emerging Markets;
Product Development;
Information Technology Industry;
China
Shih, Willy, Kamen Bliznashki, and Fan Zhao. "IBM China Development Lab Shanghai: Capability by Design." Harvard Business School Case 611-055, June 2011. (Revised October 2012.)
- March 2010 (Revised April 2014)
- Case
American Well: The Doctor Will E-See You Now
By: Elie Ofek and Ron Laufer
What is next for healthcare IT provider American Well, whose innovative Online Care technology allows physicians to deliver care to patients online in real time? Using American Well's platform, patients with non-emergency health concerns can communicate with physicians...
View Details
Keywords:
Entrepreneurship;
Health Care and Treatment;
Technological Innovation;
Growth and Development Strategy;
Market Entry and Exit;
Service Delivery;
Online Technology;
Health Industry
Ofek, Elie, and Ron Laufer. "American Well: The Doctor Will E-See You Now." Harvard Business School Case 510-061, March 2010. (Revised April 2014.)