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- News (35)
- Research (56)
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- Faculty Publications (39)
Show Results For
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All HBS Web
(112)
- News (35)
- Research (56)
- Events (1)
- Multimedia (1)
- Faculty Publications (39)
- March 1996 (Revised November 1997)
- Case
Dewar's (A): Brand Repositioning in the 1990's
By: Alvin J. Silk and Lisa Klein Pearo
Dewar's, a major brand of Scotch whisky, produced by United Distillers of the U.K., and the U.S. leader in the Scotch category with a 15% market share, faced a declining market among traditional consumers of distilled spirits. Given the growing societal, legal, and...
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Keywords:
Advertising;
Customers;
Brands and Branding;
Marketing Strategy;
Market Participation;
Strategic Planning;
Opportunities;
Consumer Products Industry;
Food and Beverage Industry;
United Kingdom;
United States
Silk, Alvin J., and Lisa Klein Pearo. "Dewar's (A): Brand Repositioning in the 1990's." Harvard Business School Case 596-076, March 1996. (Revised November 1997.)
- December 2013
- Case
Bruce Allyn: Negotiating with the KGB (A)
Isolated by the KGB in Moscow, Harvard graduate student Bruce Allyn faces high-pressure negotiation tactics to recruit him for the Soviet spy agency. At the tense height of the Cold War, with CIA agents systematically being exposed and executed in Russia, Allyn was...
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Keywords:
Negotiation;
Bargaining;
Hard Bargaining;
KGB;
Espionage;
Spying;
War;
National Security;
Alliances;
Ethics;
Negotiation Tactics;
Decision Choices and Conditions;
Negotiation Participants;
Negotiation Offer;
Cambridge;
Moscow;
Soviet Union
Sebenius, James K. "Bruce Allyn: Negotiating with the KGB (A)." Harvard Business School Case 914-027, December 2013.
- 24 Oct 2023
- HBS Case
From P.T. Barnum to Mary Kay: Lessons From 5 Leaders Who Changed the World
believed you could praise people to success.” Bill Wilson: Eliminate ego Bill Wilson isn’t a household name in business circles—and that’s intentional. The founder of Alcoholics Anonymous was adamant that successful organizations need a...
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Keywords:
by Avery Forman
- December 2013
- Supplement
Bruce Allyn: Negotiating with the KGB (B)
This case picks up (from the end of the "A" case) the detailed story of the KGB's high-pressure negotiations with Harvard doctoral student Bruce Allyn to recruit him as a secret asset for the Soviet spy agency. The "A" case describes how, at the tense height of the...
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Keywords:
Negotiation;
Bargaining;
Hard Bargaining;
KGB;
Espionage;
Spying;
War;
National Security;
Alliances;
Ethics;
Negotiation Tactics;
Decision Choices and Conditions;
Negotiation Participants;
Negotiation Offer;
Cambridge;
Moscow;
Soviet Union
Sebenius, James K. "Bruce Allyn: Negotiating with the KGB (B)." Harvard Business School Supplement 914-028, December 2013.
- Research Summary
Current Research
By: Leslie K. John
Professor John is a behavioral scientist who uses both laboratory and field experiments to investigate questions that are at the intersection of marketing, organizational behavior, and public policy.
Professor John’s work has been published in leading... View Details
- 17 Aug 2020
- Research & Ideas
What the Stockdale Paradox Tells Us About Crisis Leadership
correctly and shaping one’s response to it optimally. The maxim of Epictetus, “What, then, is to be done? To make the best of what is in our power, and take the rest as it naturally happens,” has similarities to both Buddhist doctrine and the View Details
Keywords:
by Boris Groysberg and Robin Abrahams
- Web
2. Integrity & Standards of Conduct - MBA
& Plagiarism 2.1.2 Using ChatGPT & Artificial Intelligence (AI) Tools 2.1.3 Classroom Recording, Photography & Social Media 2.1.4 Academic Retaliation 2.2 Recruiting Standards of Conduct 2.3 Community Standards of Conduct 2.3.1 Drug & View Details
- Web
Policies & Guidelines | About
U.S. Copyright Act. Drone Policy HBS community members have requested information on using UAS or drones on campus. The FAA maintains strict regulations on commercial UAS flights; the purpose of this policy is to help clarify acceptable use and safety of UAS on or...
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- Web
Consumer Information - MBA
of Attendance Leaves of Absence & Withdrawals Satisfactory Academic Progress MBA Degree Requirements Support for Students with Disabilities Career and Professional Development Drug and Alcohol Prevention Retention and Graduation Rates...
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- Web
Mid-US - Global
conglomerate for alcoholic beverages. However, she still heavily relied on capital and needed to convince new investors that her plans for cognac would yield success. See more research Mid-US Staff Alicia DadlaniDirector (Columbus, OH)...
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- Web
1.18 Field Global Immersion (FGI) - MBA
single supplement. Drug & Alcohol Policy The HBS Drug & Alcohol Policy states expectations for responsible alcohol use and applies during the Field Global Immersion course....
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- 24 Apr 2023
- HBS Case
What Does It Take to Build as Much Buzz as Booze? Inside the Epic Challenge of Cannabis-Infused Drinks
while working as consultants at Bain & Company in 2018. Alcohol alternative with a social mission Considered one of the first cannabis beverage firms, Cann has sold more than 10 million cans of low-calorie flavored seltzer infused...
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- 02 Jun 2022
- Research & Ideas
Blissful Thinking: When It Comes to Finding Happiness, 'Your Dreams Are Liars'
at all, they make a lot of mistakes. The biggest mistake that they make, for example, is believing that they’ll actually find satisfaction through money, power, and fame. Sooner or later, they become a success addict. If you’re an alcoholic, you can’t actually drink so...
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Keywords:
by Dan Morrell
- Web
1.19 Immersive Field Courses (IFC) - MBA
requested a single supplement. Drug & Alcohol Policy The HBS Drug & Alcohol Policy states expectations for responsible alcohol use and applies during the Immersive Field...
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- Web
2.3 Community Standards of Conduct - MBA
2.3 Community Standards of Conduct Welcome to HBS Being a Student at HBS 1. Academic Information & Policies 2. Integrity & Standards of Conduct 2.1 Academic Standards of Conduct 2.2 Recruiting Standards of Conduct 2.3 Community Standards of Conduct 2.3.1 Drug & View Details
- 26 Jan 2015
- Research & Ideas
National Health Costs Could Decrease if Managers Reduce Work Stress
inherently stressful on the body, and also lead to unhealthy behaviors like alcoholism and overeating." Other factors the researchers investigated stretched beyond the workplace, for example, work-family conflict, lack of health...
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- 16 Jul 2020
- Research & Ideas
Restaurant Revolution: How the Industry Is Fighting to Stay Alive
regulations to permit restaurants to include alcoholic beverages with takeout, curbside, and delivery orders. Consumers have appreciated that convenience, which, if continued, provides an enhanced revenue source for restaurants. The cost...
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- 31 Jul 2017
- HBS Case
It’s Hard to Fix the Family Business Without Offending the Family
to change them.” Blame it on the alcohol Schlesinger’s student coauthors worked with Tam Le as part of the HBS Neighborhood Business Partnership, a field-based second-year course led by Schlesinger and Senior Lecturer Kristin Mugford....
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- 30 Jun 2022
- News
Scaling Hope
raising five kids, all of whom were attending good schools; the eldest was working on Wall Street. Then, suddenly, late one Saturday evening, their youngest child, age 16, returned home in tears. He’d been about to take his own life, he told his parents, driven by an...
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- Web
2.3.3 Non-Discrimination & Anti-Bullying - MBA
Drug & Alcohol Policy 2.3.2 Hazing 2.3.3 Non-Discrimination & Anti-Bullying 2.3.4 Sexual & Gender Based Harassment & Other Sexual Misconduct 2.3.5 Research Misconduct 2.3.6 Dangerous Weapons & Threats 2.3.7 Physical Violence 2.3.8 Honesty...
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