Filter Results
:
(98)
Show Results For
- All HBS Web (98)
- Faculty Publications (41)
Show Results For
- All HBS Web (98)
- Faculty Publications (41)
←
Page 5 of
98
Results
- 23 May 2017
- First Look
First Look at New Ideas and Research: May 23, 2017
consumer distrust of domestic infant formula brands that still pervaded China in 2016. Foreign brands, priced at a substantial premium, were strongly preferred by consumers who could afford them. The field of domestic infant formula View Details
Keywords:
Carmen Nobel
- 14 Nov 2007
- First Look
First Look: November 14, 2007
http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=808040 Dove: Evolution of a Brand Harvard Business School Case 508-047 Examines the evolution of Dove from functional brand to a View Details
Keywords:
Martha Lagace
- 16 Sep 2015
- News
Built for Speed
oil by 2050. Written by energy analyst and physicist Amory Lovins, the book noted the lack of efficiency of modern auto manufacturing. Rogers saw an opportunity. And after seeing firsthand the political and human consequences of the...
View Details
- 01 Dec 1996
- News
An Entrepreneurial Journey
philanthropy and art collecting. But his legacy continues, saving millions of computer users from their worst nightmare. « Back Driven to Serve W. James Hindman (9th OPM) created Jiffy Lube - the nation's first quickie auto fluids change...
View Details
- 12 Sep 2017
- First Look
First Look at New Research and Ideas, September 12, 2017
the hub economy will continue to spread across more industries, concentrating more power in the hands of a few. As an example, they take an in-depth look at the auto industry and how Apple and Alphabet/Google are poised to become the main...
View Details
Keywords:
Carmen Nobel
- 24 Apr 2018
- First Look
First Look at New Research and Ideas, April 24, 2018
sampling channel and by decreasing returns; and (4) amplify these demand and operational benefits in dealing with customers who have the most acute need for the firm’s products. Moreover, the effects we document strengthen with time as showrooms contribute not only to...
View Details
Keywords:
Sean Silverthorne
- 01 Sep 2009
- News
Read All About It!
increased workplace opportunities for blacks and women, and heightened job security and compensation for workers generally, things began to unravel in the 1970s. As the manufacturing sector declined and the country transitioned to a “service economy,” Americans saw...
View Details
- 13 Jan 2021
- News
Silicon Valley’s “Detroit Moment”
Bedford, Massachusetts in the 1800s, where we saw the roots of the venture capital industry. Then, of course, we found ourselves in Silicon Valley, where so many of the brands that shape our daily life got their start in humble garages....
View Details
- 10 Dec 2013
- First Look
First Look: December 10
Brands The case explores the collateralization of intellectual property in a loan agreement between a highly leveraged apparel company and a large U.S. bank. Leveraging intangibles in the credit market is a new practice that has...
View Details
Keywords:
Sean Silverthorne
- 26 Mar 2019
- First Look
New Research and Ideas, March 26, 2019
case:https://hbsp.harvard.edu/product/516005-PDF-ENG Harvard Business School Case 218-107 The TARP Bailouts: Saving the Banking and Automotive Industries Comparison of the U.S. Government response, using the $700 billion TARP fund, to downturns in the banking and View Details
Keywords:
Dina Gerdeman
- 01 Apr 2008
- First Look
First Look: April 1, 2008
of Boca Junior's business model and how it differs from that of the richer soccer clubs in Western Europe. Also enables an assessment of successful talent and brand management strategies in the context of a sports franchise with a...
View Details
Keywords:
Martha Lagace
- 31 Mar 2009
- First Look
First Look: March 31, 2009
endorsement opportunities from Electronic Arts, 2K Games, and Xbox Live to add to his portfolio. Allows for a rich discussion about how superstar athletes and other celebrities can create and capture value from their brands as well as...
View Details
Keywords:
Martha Lagace
- 20 Jan 2017
- Research & Ideas
Here’s How Businessman Trump Is Likely to Approach the Presidency
approach to the presidency. Their insights follow. Real estate rarely a zero-sum game John D. Macomber, Senior lecturer of business administration You have to start by distinguishing between a branding operation that’s supported by other...
View Details
Keywords:
by Christina Pazzanese
- 12 Sep 2006
- First Look
First Look: September 12, 2006
brand strategies. They looked to emerging international markets to fuel growth and broaden their portfolios of alternate beverages like tea, juice, sports drinks, energy drinks, and bottled water. Coca-Cola and Pepsi-Cola had vied for the...
View Details
Keywords:
Sean Silverthorne
- 08 Jun 2018
- News
My First Job: Selling Shoes, Surviving Black Monday, and Shaped by Chicken Lenses
was good, both departments were succeeding, and this man retired. Two years later I found myself opening my own auto dealership in our community, and it was time to hire my own staff. I went to this gentleman's house, sat on the back...
View Details
- 01 Jun 2006
- News
India Arrives
Mahindra (MBA ’81), vice chairman and managing director of Mahindra & Mahindra, a $3.2 billion manufacturer of cars and farm equipment with divisions in IT, infrastructure, auto components, and finance. He cites a confluence of factors...
View Details
Keywords:
Julia Hanna
- 08 Jul 2008
- First Look
First Look: July 8, 2008
between organizational boundary spanners contributes to the formation of trust between firms. Our findings, using data on the supplier-buyer relationships of two major US auto manufacturers, suggest that history affects trust formation in...
View Details
Keywords:
Martha Lagace