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- 20 Mar 2018
- First Look
First Look at New Research and Ideas, March 20, 2018
March 2018 Review of Economics and Statistics Scraped Data and Sticky Prices By: Cavallo, Alberto Abstract—I use daily prices collected from online retailers in five countries to study the impact of...
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Sean Silverthorne
- 02 Feb 2016
- First Look
February 2, 2016
VP for North Asia, had been negotiating a possible acquisition with Jackie Jin, the chairman of a leading Chinese appliance manufacturer named Hefei Rongshida Sanyo Electric Company (Hefei Sanyo), for almost six months when suddenly Hefei Sanyo's stock View Details
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Sean Silverthorne
- 10 Mar 2021
- News
Vision: A Unicorn Evolves
market fit.” In the beginning, Outreach didn’t have a pricing model: “We just kept upping the price, and people kept paying.” Yet the software, while powerful, was unstable. The team had built it quickly and on a budget, because...
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- 02 Jan 2018
- First Look
First Look at New Research and Ideas, January 3, 2018
business. In addition to the valuation and financing issues, the leadership team must decide whether shifting from the firm's current B2B business model (manufacturing and processing dairy products) to a more B2C business model (a...
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Sean Silverthorne
- 30 Aug 2016
- First Look
August 30, 2016
viable business out of their groundbreaking technology. The case raises issues in entrepreneurship and B2B marketing such as analyzing economic value to the customer, designing optimal price metrics,...
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Carmen Nobel
- Web
Digital Marketing Workshop - Course Catalog
pricing new products online. Finally, students will have access to guest speakers and instructors for the below topics in a private Slack environment for asynchronous learning opportunities to augment pre-read assignments and Q&A...
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- 22 Feb 2022
- News
Case Study: Welcome Aboard
vertical from health care to fintech, edtech, marketing, security, and automotive, and Lerner sees plenty of room to grow. “It’s really the entire B2B market,” he observes. The Question: Lerner and Holder were already working from Boston...
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Jen McFarland Flint
- 01 Feb 2011
- First Look
First Look: Feb. 1
and where the host does not punish symbiont misbehavior. Coordinating Marketing and Sales in B2B Organizations Authors:Frank V. Cespedes Publication:In Business to Business Marketing Handbook. Edward Elgar Publishing Company, forthcoming...
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- 01 Mar 2017
- News
Case Study: Moment in the Sun
a large hotel chain reached out to express interest, Hoskins began to see the promise of B2B sales in the hospitality market. “They got the value right away,” says Hoskins. “It’s automatic: Your customers are healthier and getting better...
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Dan Morrell
- 20 Oct 2016
- News
Smart Moves
provider of a whole range of services—parking, fuel-price data, intermodal routing—centered on the connected car. Although the majority of our data comes directly from consumers—think of it as crowd sourcing of traffic information—we’re not a consumer brand. We’re a...
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- 21 Feb 2017
- First Look
First Look at New Research: February 21
historical long run). Publisher's link: https://pubwww.hbs.edu/faculty/Pages/item.aspx?num=52277 February 2017 Journal of Arthroplasty Drivers of the Variation in Prosthetic Implant Purchase Prices for Total Knee and Total Hip Arthroplasties...
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Carmen Nobel
- 11 May 2011
- Research & Ideas
Building a Better Board
stock price doing OK? "It was a 10-minute conversation, and that was that," Kaufman says. These days, the assessment is usually much more wide-spread, taking into account both quantitative and qualitative metrics other than just...
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by Carmen Nobel
- 07 Mar 2017
- First Look
First Look at New Research, March 7
consideration of the opportunity for Peru and other South American growers to exploit counter-seasonal export opportunities, selling into northern-hemisphere markets when prices peak. Purchase this case:...
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Sean Silverthorne
- 01 Dec 2000
- News
Latin America's Decade
to PCs and hence to the Net." Thus, Azuela expects the bulk of Internet growth will occur in the B2B sector and wireless applications. Auction house DeRemate.com, currently a leader in the region's consumer Internet sector, has a growth...
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- Web
Podcast - Forum for Growth & Innovation
keen to say, of all the things we can build, what is the stuff that is definitely desirable by the market, and definitely viable in that we can genuinely put a good price on it and realize revenue from the investment we make? And, I think...
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- Web
Podcast - Forum for Growth & Innovation
itself in the venue or at home. They're doing it in part because they want that market, but they're also doing it in part because they want to talk about what's possible. So think of an IBM Watson as an example. You can talk about Watson through the lens of a View Details
- Web
Print View - Course Catalog
Power of DEI: Harnessing Talent and Opportunity for Justice and Success General Management Nancy Koehn Spring2024 Q4 1.5 Pricing Strategy: Monetizing and Growing the Business Marketing Elie Ofek Fall2023 Q1 1.5 Private Equity Finance...
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