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- All HBS Web (165)
- Faculty Publications (11)
- 20 Sep 2004
- Research & Ideas
How Consumers Value Global Brands
In 2002, we carried out a two-stage research project in partnership with the market research company Research International/USA to find out how consumers in different countries value global brands. First, we conducted a qualitative study...
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- 01 Apr 2000
- News
Getting the Message
In 1994, the World Wide Web was not yet a household name. A new company called Yahoo! had just developed a way to look for sites on the Internet -- the search engine. HotWired debuted as the first online magazine to carry advertisements....
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Susan Young
- 01 Dec 2004
- News
A Life by Design
discussions don’t lead to right answers. Rather, the discussions aim to evoke the right questions. “I felt it was reassuring that there were no right answers,” recalls Ross. She carried that spirit of questioning back to the corporate...
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- 01 Sep 2008
- News
Balanced Equation
traded off careers with my husband, who is a neurosurgeon. After I was at P&G for two years, he got a post in San Francisco, so I took a job at Bain. When Disney offered me a job, the kids and I moved to LA, and he commuted. Then he got...
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- 22 Jul 2002
- Research & Ideas
How Business Strategy Tamed the “Invisible Hand”
outcomes. Instead, in most lines of business—with the exception of a few commodities in which international trade had developed—firms had an incentive to remain small and to employ as little fixed capital as possible. It was in this era...
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by Pankaj Ghemawat
- 01 Dec 2001
- News
September 11: A Community Reflects
their reactions in the pages of the Harbus. Along with expressions of patriotism and cautions against ethnic stereotyping and giving in to feelings of hate, the weekly paper carried articles that pointed to an abrupt shift in priorities....
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Susan Young;Deborah Blagg
- 03 Jun 2008
- First Look
First Look: June 3, 2008
Trading Initiative's Base Code, Nike's code of conduct, and Fair Trade. We then describe several key elements of program evaluation that are becoming standard practice in other domains, which we believe should be incorporated in future...
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Martha Lagace
- 01 Jun 2016
- News
How Do We Win the Cyberwar?
known as the Deep Web (unsearchable) and Dark Web (requiring special software to access)—to exchange tips and hacking tools. “Why are the bad guys so successful?” Bonaparte asked in an essay for the cybersecurity website Infosec Island late last year. “In part because...
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Dan Morrell; illustrations by Victo Ngai
- 23 Mar 2010
- First Look
First Look: March 23
David E. Bell and Mary ShelmanHarvard Business School Case 510-013 CEO Michael Mendes has transformed a grower-owned cooperative into a publicly traded top marketer of snack foods. Diamond's organization, culture, product development...
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Martha Lagace
- 01 Mar 2011
- First Look
First Look: March 1
extensions are discussed, including retail settings where firms carry multiple product categories, shipping and handling costs, and the role of store assistance in impacting consumer perceived benefits. The Short Life of Online Sales...
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Sean Silverthorne
- 28 Oct 2008
- First Look
First Look: October 28, 2008
large traditional retailers. Nickell, DeHart, and Kalmikoff were now faced with making a decision about a potentially lucrative offer from a major retailer offering to carry large volumes of select Threadless t-shirts in its retail...
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Martha Lagace
- 01 Apr 2002
- News
Back in Business
any such occurrence." Seated at his desk, Lhota suddenly heard "a screeching noise" and then an explosion. He ran to the front steps of City Hall, where a police officer told him that a plane had hit the north tower of the World Trade...
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- 20 Oct 2015
- First Look
October 20, 2015
integration. The reason is that at low prices, increases in revenue resulting from enhanced productivity are too small to justify the cost, whereas at high prices, the revenue benefit exceeds the cost. Trade policy provides a source of...
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Sean Silverthorne
- 26 Feb 2007
- Research & Ideas
The Power of the Noncompete Clause
particularly in venture-funded companies where investors seek to protect their intellectual property. It might seem that Non-Disclosure Agreements (NDAs) would guard against the loss of trade secrets and other IP, but such agreements are...
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by Martha Lagace
- 24 Sep 2013
- First Look
First Look: September 24
during economic expansions. It is also more pronounced for the insurance firms for which regulatory capital requirements are more binding. The results hold both at issuance and for trading in the secondary market and are robust to a...
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Sean Silverthorne
- 06 Dec 2021
- News
What's the Word?
ability to act on ideas using zero-cost trading tools like Robinhood. On the positive side, Cohen notes, meme stocks signal levels of engagement with the stock market that haven’t been seen in decades. But the valuation of meme stocks is...
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- 07 Sep 2011
- First Look
First Look: Sept. 7
New Face of Chinese Industrial Policy: Making Sense of Anti-Dumping Cases in the Petrochemical and Steel Industries Author:Regina M. Abrami Publication:Journal of East Asian Studies (forthcoming) Abstract Why have China's petrochemical and steel industries behaved so...
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Sean Silverthorne
- 19 Sep 2017
- First Look
First Look at New Research and Ideas, September 19
Based on the fact that stores prioritize carrying products for which local demand is high, we test the hypothesis that introducing the STS functionality increased the retailer’s overall sales dispersion. We find that, on average, the...
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Sean Silverthorne
- 08 May 2012
- First Look
First Look: May 8
intrinsic task motivation-and one component outside the individual-the social environment in which the individual is working. The current version of the theory encompasses organizational creativity and innovation, carrying implications...
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Carmen Nobel
- 01 Mar 2011
- News
Making Their Way
export. With globalization, supply chains are lengthening and that means growth for railroads and other transportation modes.” According to the Association of American Railroads, an industry trade group, if U.S. railroads shipped 10...
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