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Show Results For
-
All HBS Web
(2,788)
- People (12)
- News (706)
- Research (1,407)
- Events (11)
- Multimedia (10)
- Faculty Publications (681)
- 05 Dec 2013
- Op-Ed
Encourage Breakthrough Health Care by Competing on Products Rather Than Patents
Like many people interested in the tangled connections between health care progress and intellectual property rights, I avidly followed the Myriad Genetics case, decided by the Supreme Court this June 13. In sum, molecular diagnostics...
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- Research Summary
Overview
My research focuses on two interrelated organizational trends that have become salient in the 21st century: workplace transparency (who gets to observe whom) and workplace connectivity (who gets to communicate with whom). Open offices and factories have made what was...
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Keywords:
Privacy;
Transparency;
Productivity;
Field Experiments;
Communication;
Design;
Human Resources;
Leadership;
Management;
Organizational Design;
Organizational Structure;
Performance;
Groups and Teams;
Networks;
Behavior;
Social and Collaborative Networks;
Satisfaction;
North America;
Europe;
Asia;
China;
Japan;
Latin America
- October 2001
- Supplement
BMW AG: The Digital Auto Project-An Interview With Chris Bangle, Head of Global Design
By: Stefan H. Thomke
Chris Bangle describes how BMW is trying to reduce its development time by half with the aid of computer-aided technologies. To leverage these technologies in the very competitive automotive industry, he talks about how BMW is faced with the challenges of changing its...
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Keywords:
Interpersonal Communication;
Management Practices and Processes;
Time Management;
Product Development;
Organizational Change and Adaptation;
Problems and Challenges;
Competition;
Information Technology;
Auto Industry
Thomke, Stefan H. "BMW AG: The Digital Auto Project-An Interview With Chris Bangle, Head of Global Design." Harvard Business School Video Supplement 602-802, October 2001.
- September 2023
- Case
Diamond Standard
By: Lauren H. Cohen, Zhaoheng Gong and Grace Headinger
Cormac Kinney, Founder and CEO of Diamond Standard, was on a mission to transform the U.S. diamond market through unlocking the precious gems as market-traded assets. As a serial FinTech entrepreneur, he hoped to add an additional service to his vault: Carats. The...
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Keywords:
Tokenization;
Fintech;
Cryptocurrency;
Liquidity;
Digital;
Rare Earth Minerals;
Decentralized;
Crypto Economy;
Financial Product;
Metals;
Diamonds;
Commodity;
Assets;
Financial Instruments;
Financial Institutions;
Financial Markets;
Investment;
Technological Innovation;
Natural Resources;
Business Startups;
Currency;
Financial Services Industry;
United States
Cohen, Lauren H., Zhaoheng Gong, and Grace Headinger. "Diamond Standard." Harvard Business School Case 224-009, September 2023.
- April 2016 (Revised March 2019)
- Case
Moleskine (A)
By: Ryan Raffaelli, Raffaella Sadun and Kathy Qu
Describes the founding and growth challenges facing Moleskine, an Italian-based consumer products company known for its oilcloth-covered notebooks once used by Ernest Hemingway and Vincent van Gogh. CEO Arrigo Berni and co-founder Maria Sebregondi aim to transform the...
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Keywords:
Creative Industries;
Brand Building;
Digital Innovation;
Digital Services And Strategy;
Process Improvement;
Culture;
Identity Construction;
Innovation;
Growth and Development Strategy;
Leadership;
Organizational Change and Adaptation;
Organizational Culture;
Innovation Strategy;
Consumer Products Industry
Raffaelli, Ryan, Raffaella Sadun, and Kathy Qu. "Moleskine (A)." Harvard Business School Case 716-407, April 2016. (Revised March 2019.)
- January 2022 (Revised August 2022)
- Case
Geely SEA: New Electric Vehicle Platforms
By: Willy C. Shih and Shu Lin
Kent Bovellan, the Chief Engineer and Head of the Vehicle Architecture Center for Geely Holding, the Hangzhou, China headquartered global automotive group, was debating the platform choice for an upcoming "D" segment midsized battery electric vehicle (BEV). He had led...
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Keywords:
Product Innovation;
Product Architecture;
Product Engineering;
Platform Design;
Platform Strategy;
Information Infrastructure;
Digital Platforms;
Information Technology;
Product Design;
Product Development;
Cost Management;
Decision Making;
Competitive Strategy;
Industry Structures;
Auto Industry;
China;
Sweden
Shih, Willy C., and Shu Lin. "Geely SEA: New Electric Vehicle Platforms." Harvard Business School Case 622-001, January 2022. (Revised August 2022.)
- July 2016
- Case
Spotify
By: Anita Elberse and Alexandre de Pfyffer
In November 2014, Spotify's chief content officer Ken Parks learns that record label Big Machine Records has requested the immediate removal of superstar artist Taylor Swift's entire catalogue from Spotify's music streaming service. Is it time for Spotify to reconsider...
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Keywords:
Entertainment;
Marketing;
Superstar;
Music;
Entertainment Marketing;
Media;
Digital Technology;
Creative Industries;
Product Portfolio Management;
General Management;
Management;
Strategy;
Internet and the Web;
Open Source Distribution;
Creativity;
Music Entertainment;
Product Marketing;
Music Industry
Elberse, Anita, and Alexandre de Pfyffer. "Spotify." Harvard Business School Case 516-046, July 2016.
- January 2015 (Revised April 2015)
- Case
Zeal: Launching Personalized and Social Learning
By: John J-H Kim and Christine S. An
Set in 2014, this case follows John Danner and his team at Zeal as they consider their product development strategy. In February 2013, serial entrepreneurs John Danner and Sanjay Noronha co-found Zeal, an education technology start up providing a web-based, mobile...
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Keywords:
Entrepreneurship;
Education Technology;
MVP;
Product Development;
Product Market Fit;
Monetization Strategy;
SaaS Business Models;
Education;
Personalized Learning
Kim, John J-H, and Christine S. An. "Zeal: Launching Personalized and Social Learning." Harvard Business School Case 315-052, January 2015. (Revised April 2015.)
- November 2016 (Revised May 2017)
- Case
The Black List
By: Henry McGee and Sarah McAra
Franklin Leonard founded The Black List in 2005 as an innovative approach to identifying potential hit movie scripts via crowdsourcing. As the annual Black List proved to hold the scripts of some of Hollywood’s most successful films, from “Slumdog Millionaire” to...
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Keywords:
Screenwriting;
Independent Production;
Hollywood;
Film Development;
Film Distribution;
Film Financing;
Manging Uncertainty;
Barriers To Entry;
Globalization;
Digitalization;
Film Entertainment;
Entrepreneurship;
Marketing;
Media;
Strategy;
Motion Pictures and Video Industry;
United States
McGee, Henry, and Sarah McAra. "The Black List." Harvard Business School Case 317-027, November 2016. (Revised May 2017.)
- October 2018
- Case
Booking.com
By: Stefan Thomke and Daniela Beyersdorfer
The case reveals how Booking.com has become the world's leading travel accommodation platform. The company has put online experimentation at the heart of how it designs digital experiences for its customers and partners. To unlock the potential of large-scale testing,...
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Keywords:
Travel;
Product Innovation;
Experimentation;
A/B Testing;
User Experience Design;
Product Development;
Product Design;
Innovation and Management;
Transformation;
Information Technology;
Digital Transformation;
Travel Industry
Thomke, Stefan, and Daniela Beyersdorfer. "Booking.com." Harvard Business School Case 619-015, October 2018.
- March 2015 (Revised April 2015)
- Case
The Heat Is On: Emerging Ecosystems in the Thermostat Industry
By: David Collis and Ashley Hartman
Beth Wozniak, President of Honeywell Environmental and Combustion Controls (ECC) at Honeywell International Inc., spun around in her office chair, reflecting about how the classic, mature thermostat industry was rapidly evolving. In February 2014, Google paid $3.2...
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Keywords:
Honeywell;
Thermostats;
Internet Of Things;
Smart Thermostats;
Google;
Nest;
Apple;
HomeKit;
SmartThings;
Partnerships;
Platforms And Ecosystems;
Linkages;
Communication Protocols;
Strategy;
Technology;
Home Automation;
Connected Home;
Buildings and Facilities;
Energy;
Information Infrastructure;
Applications and Software;
Internet and the Web;
Digital Platforms;
Partners and Partnerships;
Industrial Products Industry;
Industrial Products Industry;
Industrial Products Industry;
Industrial Products Industry;
Industrial Products Industry
Collis, David, and Ashley Hartman. "The Heat Is On: Emerging Ecosytems in the Thermostat Industry." Harvard Business School Case 715-455, March 2015. (Revised April 2015.)
- April 2014 (Revised March 2015)
- Case
GE and the Industrial Internet
By: Karim R. Lakhani, Marco Iansiti and Kerry Herman
CEO Jeff Immelt considers whether GE is moving fast enough on its new Industrial Internet initiative. The undertaking includes building out an Industrial Internet, connecting machines and devices, collecting their data and operations, and providing services to clients...
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Keywords:
Technology;
Operations Management;
Strategy;
Big Data;
Business Analysis;
Corporate Strategy;
Digital Technology;
Digital Innovation;
General Management;
General Strategy;
Global Competitiveness;
Global Strategy;
Innovation;
Innovation And Management;
Industrial Internet;
GE;
Innovation and Invention;
Information Technology;
Analytics and Data Science;
Industrial Products Industry;
Industrial Products Industry;
Industrial Products Industry;
Industrial Products Industry;
Industrial Products Industry;
Industrial Products Industry;
Industrial Products Industry;
Industrial Products Industry;
Industrial Products Industry;
Industrial Products Industry;
North and Central America;
Asia;
Europe;
Middle East;
Latin America
Lakhani, Karim R., Marco Iansiti, and Kerry Herman. "GE and the Industrial Internet." Harvard Business School Case 614-032, April 2014. (Revised March 2015.)
- September 2013
- Exercise
An Exercise in Designing a Travel Coffee Mug
By: Elie Ofek and Michael Norris
In recent years design has emerged as a critical factor in the success of many new products. This case exercise provides a hands-on way to experience the design process and offers a structured approach for incorporating key considerations that can aid in effective...
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Keywords:
New Product Development;
Innovation;
Market Research;
Competitive Positioning;
Design;
Product Development;
Consumer Products Industry
Ofek, Elie, and Michael Norris. "An Exercise in Designing a Travel Coffee Mug." Harvard Business School Exercise 514-042, September 2013.
- March 2010 (Revised May 2012)
- Case
Bank of America: Mobile Banking
By: Sunil Gupta and Kerry Herman
In January 2010, Jen McDonald, head of Bank of America Corporation's (BAC) Digital Marketing group, was discussing the bank's mobile strategy with Douglas Brown, senior vice president, Mobile Product Development. BAC launched mobile banking in 2007 and within three...
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Keywords:
Marketing;
Digital Marketing;
Financial Services;
Mobile Banking;
Channels;
Strategy;
Banks and Banking;
Marketing Strategy;
Service Delivery;
Mobile and Wireless Technology;
Banking Industry;
United States
Gupta, Sunil, and Kerry Herman. "Bank of America: Mobile Banking." Harvard Business School Case 510-063, May 2012. (Revised from original March 2010 version.)
- 2012
- Chapter
IP Modularity in Software Ecosystems: How SugarCRM's IP and Business Model Shape Its Product Architecture
By: Josef Waltl, Joachim Henkel and Carliss Y. Baldwin
Keywords:
Business Model;
Digital Platforms;
Open Source Distribution;
Complexity;
Applications and Software;
Intellectual Property
Waltl, Josef, Joachim Henkel, and Carliss Y. Baldwin. "IP Modularity in Software Ecosystems: How SugarCRM's IP and Business Model Shape Its Product Architecture." In Software Business: Proceedings of the Third International Conference, ICSOB 2012, by M. A. Cusumano, B. Iyer, and N. Venkatraman, 94–106. Berlin, Germany: Springer-Verlag, 2012.
- December 2022 (Revised January 2023)
- Case
Cann: High Hopes for Cannabis Infused Beverages
By: Ayelet Israeli and Anne V. Wilson
Founded in 2018 by Jake Bullock and Luke Anderson, Cann sold “social tonics,” or cannabis-infused beverages. By 2022, the company had several notable celebrity investors and talent partners, had sold over 10 million beverages to consumers, was distributing in six...
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Keywords:
Stigma;
Product Innovation;
Product Introduction;
Product Differentiation;
New Products;
New Product Marketing;
New Product Management;
Brand Management;
Branding;
Packaging;
Positioning;
Growth Strategy And Execution;
Growth;
Cannabis Industry;
Purpose;
Purpose Brands;
LGBTQ;
Direct-to-consumer;
DTC;
Regulations;
Channels Of Distribution;
Product Development;
Product Marketing;
Product Positioning;
Product;
Innovation and Invention;
Brands and Branding;
Marketing;
Marketing Communications;
Marketing Channels;
Advertising;
Advertising Campaigns;
Digital Marketing;
Market Entry and Exit;
Governing Rules, Regulations, and Reforms;
Consumer Products Industry;
Consumer Products Industry;
United States;
Canada;
North America
Israeli, Ayelet, and Anne V. Wilson. "Cann: High Hopes for Cannabis Infused Beverages." Harvard Business School Case 523-074, December 2022. (Revised January 2023.)
- December 2022 (Revised February 2023)
- Case
Akooda: Charging Toward Operational Intelligence
By: Christopher T. Stanton and Mel Martin
The Akooda case describes the challenges confronting founder and CEO Yuval Gonczarowski (MBA ‘17) in 2022 as he attempts to boost sales. Launched in November 2020, Akooda was an AI company that mined 20 different sources of digital data, from tools like Slack, Google...
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Keywords:
Data Mining;
Productivity;
Monitoring;
Data Analysis;
AI and Machine Learning;
Knowledge Management;
Operations;
Problems and Challenges;
Employee Relationship Management;
Information Technology Industry;
Technology Industry;
Information Industry;
Boston;
Israel
Stanton, Christopher T., and Mel Martin. "Akooda: Charging Toward Operational Intelligence." Harvard Business School Case 823-018, December 2022. (Revised February 2023.)
- Research Summary
The Unexpected Effects of Workplace Transparency
Workplace transparency provides a foundation for learning and control, and therefore for satisfaction and productivity. Yet my research shows that an obsession with transparency-enhancing tools and structures can backfire, producing the unintended consequences of... View Details
- 10 Dec 2014
- News
Front-Row Seat
Twain, Henry James, and Ernest Hemingway, to name just a few, and was well known for fostering a productive national debate around the pressing issues of the time—the modest goal being nothing less than advancing the sum of human...
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