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- 25 Jan 2017
- News
How Should Advertisers Respond to Consumer Demand for Whiter Skin?
- 10 Jun 2022
- News
Consumer Responses to Corporate Bankruptcy
- 01 Dec 2020
- News
Digital Health Care: Empowering Consumers
these trends? Professor Regina Herzlinger on creating breakthrough services, products, and business models in health care Consumers are busy. It used to be that we called health care consumers “patients,” as...
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April White
- 01 Jan 2014
- News
Competing with Privacy
- 29 Jun 2021
- News
What the “Beer Game” Can Teach about Supply Chain Challenges
- 01 Dec 2023
- News
Thinking Ahead
personalization for a customer, thinking through the right shelf assortment in a store, or stocking a warehouse, it implies changes in your process.” Finally, AI’s ability to rapidly test different options demands an experimental,...
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- 01 Jun 2023
- News
Pet Project
beginning was that the only way DTC physical goods make sense, as a venture-fundable, multiple-X return on your investment business, is if you can achieve the strong lifetime value (LTV) to customer-acquisition-cost (CAC) ratio that View Details
- 01 Jun 2023
- News
Buy Big, Sell Small
If you live in a rural village or small city in India and run low on toothpaste, rice, or cooking oil, you’ll likely visit your local kirana, the equivalent of a US neighborhood variety store and a mainstay of the country’s $932 billion retail economy. The shops are...
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- 01 Dec 2023
- News
Rounding the Bend
increasingly demanding more accountability and transparency. “I’m actually quite proud of how the industry is coming together.” McClay has filled myriad roles within the fashion sector: first on the European View Details
- 01 Sep 2023
- News
Returning to the Roots
notes, and one that he will grapple with as well, particularly as climate change demands new techniques to ensure optimum harvesting conditions and the highest-quality vintages possible. “The harvest is earlier; the weather is more...
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- 20 Jan 2023
- News
Free Spirits
colada, the standard offerings for non-drinkers—even at special occasions—can feel like real kids’ table fare. Royle and Wood saw a demand for adult beverages as interesting and complex as a satisfying cocktail, just without the alcohol....
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- 01 Feb 1999
- News
Too Much of a Good Thing?
booming. Banks and companies, eager for a piece of the action, invest heavily in production capability. Not surprisingly, a market can soon become saturated with too much product; consequently, demand drops, revenues slow to a trickle,...
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Garry Emmons
- 01 Dec 2023
- News
Venturing Forth
Illustration by Adam McCauley Venture capital is a heady industry: Big bets mean big checks when the deals hit right. And for most of the last decade, those taking part in the funds were riding high: Capital was abundant, valuations were soaring, and the stock market...
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- 01 Jun 2023
- News
Action Plan: Net Proceeds
“I’m a root-cause kind of guy,” says Robert Goodwin (GMP 3, 2007), reflecting on a military, government, and civilian career that has taken him from counterdrug operations in Colombia to assisting with the peace process in Sudan to rebuilding the health care system in...
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- 01 Dec 2019
- News
Bridging the Gap
of economic development that lifts all boats isn’t quite happening—yet. The next wave of change that needs to take place in Chattanooga isn’t as straightforward as cleaning up the city’s air or developing its waterfront, impressive and successful as those efforts...
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- 01 Mar 2024
- News
The Internet's Next Frontier
pages, web forms) Users mainly consumed information published on the web, but it was a one-way street Static web pages Content owned only by the creator Minimal online transactions No/very little user data collected Inception of World...
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Jennifer Gillespie
- 12 Mar 2021
- News
My Favorite Case
the facts as they were known a week after the incident occurred and raises a wide range of questions regarding consumer behavior, corporate responsibility, and competitive reaction. I recall only two cases that we spent more than one...
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- 12 Nov 2021
- News
Alumni Business Leaders on Confronting the Climate Change Challenge
imperative and penalizing companies that do not have a credible decarbonizing strategy. Consumers are increasingly demanding green products and are becoming sensitive to their carbon footprint, with many...
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