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- All HBS Web (254)
- Faculty Publications (56)
- 04 Jan 2012
- First Look
First Look: January 4
process. The paper explores how entrepreneurs and firms translated societal values into brands, globalized them, and changed societal perceptions of beauty as a result. It also shows the limitations of the homogenization achieved by firms...
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Carmen Nobel
- 01 Mar 2008
- News
Innovation, Inc.
As a way to delve deeper into the link between motivation and creativity, Amabile and her husband, psychologist Steven J. Kramer, conducted a three-year study of 238 professionals from seven companies in the high-tech, consumer products,...
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- 20 Jan 2017
- Research & Ideas
Here’s How Businessman Trump Is Likely to Approach the Presidency
investors and he’s the “flag,” the name. Given that case, that would inform a world view that has a high sensitivity to perceptions in what we call in real estate “the real economy.” Are the rooms full, and in which locations? Hotel...
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by Christina Pazzanese
- 20 Feb 2018
- First Look
First Look at New Research and Ideas, February 20, 2018
economics, demonstrating a persistent concern with market fairness—not only fair prices for consumers but also fair competition among businesses. Proponents of fair trade collaborated with regulators to create codes of fair competition...
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Sean Silverthorne
- 09 Nov 2010
- First Look
First Look: November 9, 2010
presents the results of a study that investigated the use of the underdog effect in marketing. The idea of triumphing over disadvantages by impassioned determination is said to be a powerfully positive image, which can lead consumers to...
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Sean Silverthorne
- 18 Dec 2018
- First Look
New Research and Ideas, December 18, 2018
benign envy in addition to decreasing their perceptions of the entrepreneur’s hubristic pride (i.e., arrogance) while increasing their perceptions of the entrepreneur’s authentic pride (i.e., confidence)....
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Dina Gerdeman
- 05 Sep 2017
- News
Living the Quantitative Life
out enough or you had too much sun—what sort of picture has it painted of you? Grana: I'm often wrong in terms of my expectations of—of my perception of myself versus the reality of myself. One is the example I just mentioned—the...
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- 31 Jan 2017
- First Look
First Look at New Research: January 31, 2017
themselves. The findings contribute to theory by showing that perceptions of competence can positively color morality judgments, even when the competence displayed stems from committing an unethical act. The findings are the first to show...
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Carmen Nobel
- 18 Sep 2018
- First Look
New Research and Ideas, September 18, 2018
of products and sell each product infrequently. At the same time, consumer browsing information is typically tracked by online retailers and is much more abundant than purchase data. We propose a demand model that caters to this type of...
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Dina Gerdeman
- 06 Mar 2018
- First Look
First Look at Research and Ideas, March 6, 2018
the city of Boston, Massachusetts, show that revealing the “submerged state”—ensuring that citizens can see the often-hidden work that government performs—enhances both perceptions of and engagement with government. In Study 1, viewing a...
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Sean Silverthorne
- 29 Jun 2007
- First Look
First Look: June 29, 2007
the (A) case. Purchase this supplement: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=407071 Free the Grapes—Direct-to-Consumer Shipping in the Wine Industry Harvard Business School Case 707-472 While wine tourism in the United States was booming, the...
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Martha Lagace
- 26 Aug 2014
- First Look
First Look: August 26
Publications August 2014 Management Science Smart People Ask for (My) Advice: Seeking Advice Boosts Perceptions of Competence By: Brooks, A.W., F. Gino, and M.E. Schweitzer Abstract—Although individuals can derive substantial benefits...
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Sean Silverthorne
- 20 May 2014
- First Look
First Look: May 20
was in the midst of a brand revitalization program. Landor Associates, a leading brand consultancy, had identified three areas of concern: the shrinking differentiation opportunity provided by the boutique hotel positioning, consumers' negative View Details
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Sean Silverthorne
- 13 Jul 2020
- News
The First Five Years: Meaghan Fitzgerald (MBA 2016)
impossible for me to answer this question without sounding hyperbolic, but the reality is VR has the potential to dramatically transform how we live, work, and socialize. Today, VR’s consumer experiences are mostly related to games and...
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- 16 Aug 2016
- First Look
August 16, 2016
of physician-MBAs. Publisher's link: https://pubwww.hbs.edu/faculty/Pages/item.aspx?num=51465 August 2016 PLoS ONE The Effect of Background Music in Shark Documentaries on Viewers' Perceptions of Sharks By: Nosal, Andy, Elizabeth A. Keenan,...
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Sean Silverthorne
- 15 Jan 2019
- First Look
New Research and Ideas, January 15, 2019
is mediated by perceptions that their own advice will not be followed. Advice seekers fail to anticipate this negative relational impact, exposing them to unanticipated adverse consequences of their advice-seeking decisions. These...
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Dina Gerdeman
- 01 Mar 2011
- First Look
First Look: March 1
asymmetric equilibrium where only one retailer elects to operate an online arm but earns lower profits than its bricks-only rival. We also characterize equilibria where firms open an online channel, even though consumers only use it for...
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Sean Silverthorne
- 23 Oct 2007
- First Look
First Look: October 23, 2007
Review 49, no. 1 (fall 2007) Abstract The largely erroneous perception that breakthroughs are impossible to predict arises from the tendency to focus on just the breakthroughs while ignoring the iterative process of invention and its...
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Sean Silverthorne
- 01 Jun 2006
- News
India Arrives
relatively pro-business government and an energetic young population and growing middle class that make no secret of aspiring to a better quality of life, complete with all the consumer goods such an existence entails. The downside,...
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Julia Hanna
- 05 Mar 2013
- First Look
First Look: March 5
and Charles C. HuangHarvard Business School Case 311-093 This note reviews the social media firms in health care that help providers and consumers to interact and their nascent business models Purchase this...
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Sean Silverthorne