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Publications

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      • Faculty Publications  (11)

      Creative Ability Remove Creative Ability →

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      • Article

      How Direct-to-Consumer Brands Can Continue to Grow

      By: V. Kasturi Rangan, Daniel Corsten, Matt Higgins and Leonard A. Schlesinger
      Direct-to-consumer (DTC) brands such as Allbirds, Casper, Peloton, and Warby Parker have creatively found a weakness in the marketing citadel of incumbent brands. By using data gleaned from daily interactions with customers, these brands have been able to adapt how...  View Details
      Keywords: Direct-to-consumer; Customer Journey; Business Model; Customer Relationship Management; Growth and Development Strategy
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      Rangan, V. Kasturi, Daniel Corsten, Matt Higgins, and Leonard A. Schlesinger. "How Direct-to-Consumer Brands Can Continue to Grow." Harvard Business Review 99, no. 6 (November–December 2021): 101–109.
      • October 2019
      • Case

      David Yin's Vegetarian Mission

      By: Boris Groysberg and Evan M.S. Hecht
      After the establishment of his critically-acclaimed upscale vegetarian restaurant, King’s Joy, in Beijing, chef and entrepreneur David Yin must decide whether or not to expand to other locations or continue to invest in his existing location in order to fulfill his...  View Details
      Keywords: Restaurant; Restaurant Industry; Creative Ability; Creative Industries; Values; Entrepreneurship; Creativity; Food; Values and Beliefs; China
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      Groysberg, Boris, and Evan M.S. Hecht. "David Yin's Vegetarian Mission." Harvard Business School Case 420-027, October 2019.
      • 2014
      • Working Paper

      Entrepreneurship as Experimentation

      By: William R. Kerr, Ramana Nanda and Matthew Rhodes-Kropf
      Entrepreneurship research is on the rise but many questions about its fundamental nature still exist. We argue that entrepreneurship is about experimentation: the probabilities of success are low, extremely skewed and unknowable until an investment is made. At a macro...  View Details
      Keywords: Experiments; Innovation; Entrepreneurship; Innovation and Invention
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      Kerr, William R., Ramana Nanda, and Matthew Rhodes-Kropf. "Entrepreneurship as Experimentation." Harvard Business School Working Paper, No. 15-005, July 2014.
      • Article

      Entrepreneurship as Experimentation

      By: William R. Kerr, Ramana Nanda and Matthew Rhodes-Kropf
      Entrepreneurship research is on the rise, but many questions about its fundamental nature still exist. We argue that entrepreneurship is about experimentation: the probabilities of success are low, extremely skewed, and unknowable until an investment is made. At a...  View Details
      Keywords: Entrepreneurship; Innovation and Invention
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      Kerr, William R., Ramana Nanda, and Matthew Rhodes-Kropf. "Entrepreneurship as Experimentation." Journal of Economic Perspectives 28, no. 3 (Summer 2014): 25–48.
      • April 2014
      • Article

      Evil Genius? How Dishonesty Can Lead to Greater Creativity

      By: F. Gino and S. Wiltermuth
      We propose that dishonest and creative behavior have something in common: they both involve breaking rules. Because of this shared feature, creativity may lead to dishonesty (as shown in prior work), and dishonesty may lead to creativity (the hypothesis we tested in...  View Details
      Keywords: Moral Sensibility; Creativity; Attitudes
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      Gino, F., and S. Wiltermuth. "Evil Genius? How Dishonesty Can Lead to Greater Creativity." Psychological Science 25, no. 4 (April 2014): 973–981.
      • March 2012
      • Article

      The Dark Side of Creativity: Original Thinkers Can Be More Dishonest

      By: F. Gino and D. Ariely
      Creativity is a common aspiration for individuals, organizations, and societies. Here, however, we test whether creativity increases dishonesty. We propose that a creative personality and a creative mindset promote individuals' ability to justify their behavior, which,...  View Details
      Keywords: Creativity; Ethics
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      Gino, F., and D. Ariely. "The Dark Side of Creativity: Original Thinkers Can Be More Dishonest." Journal of Personality and Social Psychology 102, no. 3 (March 2012): 445–459.
      • 2011
      • Book

      I Moved Your Cheese: For Those Who Refuse to Live as Mice in Someone Else's Maze

      By: Deepak Malhotra
      Now a Wall Street Journal Best-seller! If you were a mouse trapped in a maze and someone kept moving the cheese, what would you do? Over a decade ago, the best-selling business fable Who Moved My Cheese? offered its answer to the question: accept that change is...  View Details
      Keywords: Leadership; Success; Personal Development and Career; Problems and Challenges; Opportunities; Creativity
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      Malhotra, Deepak. I Moved Your Cheese: For Those Who Refuse to Live as Mice in Someone Else's Maze. Berrett-Koehler Publishers, 2011. (Wall Street Journal Best-Seller; Translated in ~20 languages.)
      • 2011
      • Book

      The Progress Principle: Using Small Wins to Ignite Joy, Engagement, and Creativity at Work

      By: Teresa M. Amabile and Steve J. Kramer
      The most effective managers have the ability to build a cadre of employees who have great inner work lives-consistently positive emotions; strong motivation; and favorable perceptions of the organization, their work, and their colleagues. The worst managers undermine...  View Details
      Keywords: Creativity; Interpersonal Communication; Employee Relationship Management; Leadership; Performance Effectiveness; Emotions; Motivation and Incentives; Groups and Teams; Collaborative Innovation and Invention; Innovation Leadership; Working Conditions; Management Practices and Processes; Management Skills; Mission and Purpose; Organizational Culture; Performance Productivity; Attitudes; Behavior; Happiness; Perception; Trust; Time Management; Resource Allocation; Business or Company Management; Goals and Objectives; Managerial Roles
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      Amabile, Teresa M., and Steve J. Kramer. The Progress Principle: Using Small Wins to Ignite Joy, Engagement, and Creativity at Work. Harvard Business Review Press, 2011.
      • 2011
      • Working Paper

      The Dark Side of Creativity: Original Thinkers Can Be More Dishonest

      By: Francesca Gino and Dan Ariely
      Creativity is a common aspiration for individuals, organizations, and societies. Here, however, we test whether creativity increases dishonesty. We propose that a creative personality and creativity primes promote individuals' motivation to think outside the box and...  View Details
      Keywords: Ethics; Behavior; Creativity; Motivation and Incentives; Personal Characteristics
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      Gino, Francesca, and Dan Ariely. "The Dark Side of Creativity: Original Thinkers Can Be More Dishonest." Harvard Business School Working Paper, No. 11-064, January 2011.
      • 2010
      • Article

      Creativity

      By: Beth A. Hennessey and Teresa M. Amabile
      The psychological study of creativity is essential to human progress. If strides are to be made in the sciences, humanities, and arts, we must arrive at a far more detailed understanding of the creative process, its antecedents, and its inhibitors. This review,...  View Details
      Keywords: Creative Ability; Creativity; Social Psychology; Research; Interdisciplinary Studies
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      Hennessey, Beth A., and Teresa M. Amabile. "Creativity." Annual Review of Psychology 61 (2010): 569–598.
      • August 2002
      • Article

      Creativity Under the Gun

      By: Teresa Amabile, Constance N. Hadley and Steven J. Kramer
      If you're like most managers, you've worked with people who swear they do their most creative work under tight deadlines. You may use pressure as a management technique, believing it will spur people on to great leaps of insight. You may even manage yourself this way....  View Details
      Keywords: Creativity; Innovation and Invention; Time Management; Working Conditions; Performance Evaluation
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      Amabile, Teresa, Constance N. Hadley, and Steven J. Kramer. "Creativity Under the Gun." Special Issue on The Innovative Enterprise: Turning Ideas into Profits. Harvard Business Review 80, no. 8 (August 2002): 52–61.
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