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All HBS Web
(3,826)
- People (1)
- News (637)
- Research (2,705)
- Events (5)
- Multimedia (5)
- Faculty Publications (1,658)
- September 1988 (Revised September 1993)
- Case
Mrs. Fields Cookies
Mrs. Fields Cookies is a small company selling freshly baked goods through privately owned specialty stores (each store sells only Mrs. Fields products). The company has about 8,000 employees worldwide and less than 150 information systems people for a unique leverage...
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Keywords:
Acquisition;
Information Management;
Organizational Structure;
Customer Relationship Management;
Business Growth and Maturation;
Networks;
Internet and the Web;
Food and Beverage Industry;
Information Technology Industry
Cash, James I., Jr. "Mrs. Fields Cookies." Harvard Business School Case 189-056, September 1988. (Revised September 1993.)
- 31 May 2023
- Research & Ideas
With Predictive Analytics, Companies Can Tap the Ultimate Opportunity: Customers’ Routines
If knowing what customers need is marketing gold, pinpointing exactly when they need it may just be platinum. Services that become part of a customer’s routine may deliver advantages beyond repeat business for a company, Harvard Business...
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- August 2020
- Supplement
Luckin Coffee (B): Revelations of Fraud
By: Ramon Casadesus-Masanell and Karen Elterman
This case describes revelations of fraud at Luckin Coffee, beginning with an anonymous report in January 2020 and continuing with the company’s admission in April 2020 that it had inflated its revenues by 2.2 billion RMB ($310 million), almost half its reported...
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Keywords:
Fraud;
Corporate Misconduct;
Business Earnings;
Financial Statements;
Financial Condition;
Stocks;
Financial Management;
Profit;
Revenue;
Price;
Food;
Lawfulness;
Crime and Corruption;
Food and Beverage Industry;
Technology Industry;
Asia;
China
Casadesus-Masanell, Ramon, and Karen Elterman. "Luckin Coffee (B): Revelations of Fraud." Harvard Business School Supplement 721-371, August 2020.
- June 1999 (Revised August 2004)
- Case
Friendly Fenway Program, The: The Value of Experience Enhancement
The marketing head of the Boston Red Sox is reviewing the team's "Friendly Fenway" fan satisfaction program. The program is described in the context of the team's on-the-field performance, the ballpark's character, and team marketing and fan-building in general. The...
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Keywords:
Customer Satisfaction;
Revenue;
Framework;
Management;
Marketing Reference Programs;
Performance;
Boston
Greyser, Stephen A. "Friendly Fenway Program, The: The Value of Experience Enhancement." Harvard Business School Case 599-035, June 1999. (Revised August 2004.)
- October 1998 (Revised November 2001)
- Case
Boston Beer Company: Light Beer Decision
By: Linda A. Cyr, Joseph B. Lassiter III and Michael J. Roberts
Boston Beer's current light-beer offering, Boston Lightship, has not been successful, and a student team is charged with investigating the problem and recommending a strategy. Highlights issues around branding, target customer selection, and cannibalization, and...
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Keywords:
Problems and Challenges;
Brands and Branding;
Customers;
Growth and Development Strategy;
Marketing Strategy;
Entrepreneurship;
Food and Beverage Industry;
Boston
Cyr, Linda A., Joseph B. Lassiter III, and Michael J. Roberts. "Boston Beer Company: Light Beer Decision." Harvard Business School Case 899-058, October 1998. (Revised November 2001.)
- 26 Sep 2011
- HBS Case
HBS Cases: Lady Gaga
important for managers in the music industry to understand how to effectively manage touring." As is the way of HBS cases, Lady Gaga(A) ends with a cliff-hanger, laying out the manager's choices without...
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- 2008
- Working Paper
A Darker Side to Decentralized Banks: Market Power and Credit Rationing in SME Lending
By: Rodrigo Canales and Ramana Nanda
We use loan-level data to study how the organizational structure of banks impacts small business lending. We find that decentralized banks—where branch managers have greater autonomy over lending decisions—give larger loans to small firms and those with "soft...
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Keywords:
Organizational Structure;
Financing and Loans;
Industry Structures;
Banks and Banking;
Banking Industry;
Mexico
Canales, Rodrigo, and Ramana Nanda. "A Darker Side to Decentralized Banks: Market Power and Credit Rationing in SME Lending." Harvard Business School Working Paper, No. 08-101, June 2008. (Revised January 2011, August 2011.)
- June 2001 (Revised October 2001)
- Case
Netonomy
A new software product enables wireless telcos to offer a self-service customer service solution, lowering costs and improving service levels. Discusses the definition of good self-service. Examines how the company should prioritize its growth opportunities and what...
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Keywords:
Internet and the Web;
Service Delivery;
Applications and Software;
Globalization;
Customer Focus and Relationships;
Growth and Development Strategy;
Information Technology Industry;
Service Industry
Hallowell, Roger H., and Helen E Clement. "Netonomy." Harvard Business School Case 801-462, June 2001. (Revised October 2001.)
- 03 Sep 2014
- What Do You Think?
Who Should Choose Your Boss?
peers judge them to be such," according to management writer Gary Hamel. Theoretically, the idea of employees choosing their bosses sounds attractive. There is little evidence, however, to support the impact of this practice on...
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- November 2023 (Revised February 2024)
- Case
'Care in Every Drop': Ayala Corporation and Manila Water (A)
By: Debora L. Spar, Paul Healy, Tricia Peralta and Julia M. Comeau
Since 1834, eight generations of the Ayala family have used their conglomerate to fund nation-building projects in the Philippines, including investments in tramcars, telecommunications, hospitals, and schools. In 1997, Ayala’s subsidiary, Manila Water, took control of...
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Keywords:
Family Business;
Economic Growth;
Social Entrepreneurship;
Climate Change;
Natural Resources;
Crisis Management;
Failure;
Privatization;
Social Issues;
Urban Development;
Adaptation;
Public Opinion;
Mission and Purpose;
Utilities Industry;
Asia;
Philippines
Spar, Debora L., Paul Healy, Tricia Peralta, and Julia M. Comeau. "'Care in Every Drop': Ayala Corporation and Manila Water (A)." Harvard Business School Case 324-038, November 2023. (Revised February 2024.)
- May 2017
- Case
Promontory, Inc.
By: Frank V. Cespedes and Amy Handlin
Promontory, Inc. is a small, privately owned firm in the promotional products (specialty advertising) industry. After starting the firm two years ago with the intention of pursuing a high-quality/high-price strategy, the CEO is seeking methods of increasing sales...
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Keywords:
Salesforce Management;
Marketing Strategy;
Customization and Personalization;
Business Model;
Sales;
Advertising Industry
Cespedes, Frank V., and Amy Handlin. "Promontory, Inc." Harvard Business School Brief Case 917-535, May 2017.
- 2015
- Book
What Great Service Leaders Know and Do: Creating Breakthroughs in Service Firms
Based on decades of collective field experiences, the authors present anecdotal evidence in support of eight things that great service leaders know and do. Great service leaders know that (1) leading a breakthrough service is different, and they take steps to ensure...
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Heskett, James L., W. Earl Sasser, and Leonard A. Schlesinger. What Great Service Leaders Know and Do: Creating Breakthroughs in Service Firms. Oakland, CA: Berrett-Koehler Publishers, 2015.
- 08 Aug 2017
- First Look
First Look at Research and Ideas, August 8, 2017
subsumed by the other three. Publisher's link: https://pubwww.hbs.edu/faculty/Pages/item.aspx?num=53024 August 2017 Obstetrics & Gynecology Relationship Between Labor and Delivery Unit Management Practices and Maternal Outcomes By:...
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Keywords:
Sean Silverthorne
- April 2020 (Revised July 2020)
- Case
Amazon in China and India
By: Krishna G. Palepu and Kairavi Dey
Amazon has been unsuccessful in its efforts to develop a business in China. Even though Amazon was an early entrant into China’s e-commerce space, its domestic rivals, especially Alibaba, created innovative business models uniquely suited for the conditions in China. ...
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Keywords:
Global Strategy;
Multinational Firms and Management;
Emerging Markets;
Business Strategy;
Expansion;
Business Model;
Retail Industry;
China;
India;
United States
Palepu, Krishna G., and Kairavi Dey. "Amazon in China and India." Harvard Business School Case 120-111, April 2020. (Revised July 2020.)
- March 2018 (Revised July 2020)
- Case
Nectar (A)
By: Jeffrey F. Rayport and Thomas O. Jones
In late 2017, Nectar was a rapidly emerging player in the “bed-in-a-box” online market for direct-to-consumer foam memory mattresses. Barely a year old, it had achieved a revenue run rate of $85M and looked ahead to another year of blistering growth. The founding team...
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Keywords:
Direct-to-consumer;
Growth and Development Strategy;
Product;
Diversification;
Decision Making;
Growth Management;
Entrepreneurship
Rayport, Jeffrey F., and Thomas O. Jones. "Nectar (A)." Harvard Business School Case 818-112, March 2018. (Revised July 2020.)
- March 2008 (Revised March 2009)
- Case
The Home Depot, Inc.
For its first 20 years, Home Depot was known for its entrepreneurial spirit and focus on customer service. Merchandising, purchasing, and store operations were all decentralized. When the company hit $45 billion in sales, many believed that a more disciplined approach...
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Keywords:
Customer Focus and Relationships;
Profit;
Leading Change;
Six Sigma;
Service Operations;
Business Processes;
Organizational Change and Adaptation;
Organizational Culture;
Retail Industry
Ton, Zeynep, and Catherine Ross. "The Home Depot, Inc." Harvard Business School Case 608-093, March 2008. (Revised March 2009.)
- November 2018 (Revised April 2019)
- Case
Zespri Grows
By: David E. Bell and Natalie Kindred
Controlling about a third of global kiwifruit exports by volume and nearly half by value in 2018, Zespri was a grower-owned “corporatized cooperative” with the exclusive right to export New Zealand-grown kiwifruit (except to Australia). Zespri did not grow fruit but...
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Keywords:
Agribusiness;
Kiwi;
Kiwifruit;
Agriculture;
Global Supply Chain;
Branding;
Produce;
Coordinated Industry Structure;
Industry Coordination;
Countercyclical Supply;
New Product Development;
Product Strategy;
Differentiation;
Food;
Quality;
Trade;
Brands and Branding;
Marketing;
Strategy;
Global Strategy;
Change Management;
Organizational Change and Adaptation;
Globalization;
Globalized Firms and Management;
Competitive Strategy;
Resource Allocation;
Product Development;
Agriculture and Agribusiness Industry;
Consumer Products Industry;
Food and Beverage Industry;
New Zealand
Bell, David E., and Natalie Kindred. "Zespri Grows." Harvard Business School Case 519-047, November 2018. (Revised April 2019.)
- April 2013 (Revised November 2013)
- Case
Growing Financial Services in India: Aditya Birla Financial Services Group
By: Paul M. Healy and Rachna Tahilyani
Aditya Birla Financial Services Group is a large, broad-based, Indian financial services institution offering products ranging from life insurance and mutual funds to private equity. The company has witnessed a turnaround in recent years and regained lost market share....
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Keywords:
Regulatory Environment;
Finance;
Asset Management;
Business Growth and Maturation;
Transformation;
Leadership Development;
Leadership Style;
Business Processes;
Organizational Structure;
Organizational Change and Adaptation;
Competitive Strategy;
Diversification;
Segmentation;
Financial Services Industry;
Insurance Industry;
India
Healy, Paul M., and Rachna Tahilyani. "Growing Financial Services in India: Aditya Birla Financial Services Group." Harvard Business School Case 113-059, April 2013. (Revised November 2013.)
- October 2016 (Revised February 2019)
- Case
PTC: A Transformation to IoT
By: Rajiv Lal and Sarah McAra
In the 2010s, PTC, a leading provider of software for discrete manufacturers, faced maturing markets and changing customer needs as smart, connected products took hold—the rise of the Internet of Things (IoT). PTC saw a first mover advantage in entering the IoT space...
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- September 2016 (Revised September 2017)
- Case
Collage.com: Scaling a Distributed Organization
By: Christopher Stanton and Shikhar Ghosh
Kevin Borders and Joe Golden, co-founders and co-CEOs of Collage.com, must decide how to grow their custom photo-products startup in the face of fierce competition. From 2011 through 2016, the business evolved from a hobby to a startup with $22 million in revenue and...
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Keywords:
Remote Work;
Internet and the Web;
Organizational Structure;
Competitive Strategy;
Employees;
Business Startups;
Growth and Development Strategy;
Consumer Products Industry;
Service Industry
Stanton, Christopher, and Shikhar Ghosh. "Collage.com: Scaling a Distributed Organization." Harvard Business School Case 817-038, September 2016. (Revised September 2017.)