Show Results For
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All HBS Web
(1,832)
- Faculty Publications (395)
Show Results For
-
All HBS Web
(1,832)
- Faculty Publications (395)
- December 1980 (Revised December 1984)
- Case
Hudepohl Brewing Co.
- January 1980 (Revised August 1986)
- Case
General Electric vs. Westinghouse in Large Turbine Generators (A)
- September 1975 (Revised June 1983)
- Background Note
Note on the Structural Analysis of Industries
- Research Summary
Competitive Strategy
Porter is engaged in a major new body of work on the theoretical foundations of competitive positioning and the underpinnings of sustainable competitive advantage. This research highlights the distinction between positioning and operational effectiveness; the... View Details
- Research Summary
Customer-Centricity as a Vehicle for Organic Growth
- Research Summary
Design Driven Innovation
Firms, managers and scholars have often balanced between two approaches to innovation: user centered (where incremental innovation is pulled by the market) and technology push (where innovation comes from breakthrough development in technologies). However there is a... View Details
- Research Summary
How to Manage Customers for Increased Profits and Customer Satisfaction
- Research Summary
Managing Marketspace Service Interfaces
Jeffrey F. Rayport is focusing on the strategic challenges that face businesses selling information-intensive products and services. A key strategic issue in such businesses is the dematerialization of information-intensive products and services as a consequence of... View Details
- 2015
- Other Teaching and Training Material
Marketing Reading: Digital Marketing
- Teaching Interest
Marketing Strategies for Profitable Growth—China
- Research Summary
Overview
- Research Summary
Overview
- Research Summary
Ownership Qutotient: Putting the Service Profit Chain for Unbeatable Competitive Advantage
Professors Jim Heskett and Earl Sasser, in collaboration with Joe Wheeler have been examining cuatomer and employee ownership behaviors which have a profound impact on long term profit and growth. Their findings are published in Ownership Quotient:... View Details
- Research Summary
The Value Profit Chain: Treat Employees Like Customers and Customers Like Employees
- Research Summary
Using Cost Information In Pricing Decisions
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