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Show Results For
-
All HBS Web
(1,020)
- People (2)
- News (267)
- Research (473)
- Events (3)
- Multimedia (20)
- Faculty Publications (336)
- 11 Jun 2020
- In Practice
Are Digital Organizations Better at Overcoming COVID?
Government leaders rushing to contain the COVID-19 pandemic in March gave companies little time to shift to an all-virtual workforce. Ready or not, many businesses had to become more digital. But true digital View Details
Keywords:
by Danielle Kost
- Aug 31 2022
- Testimonial
Searching for New Perspectives on Digital Maturity
- June 2016
- Case
Publicis Groupe 2016: Maurice and the Millennials
By: Rosabeth Moss Kanter and Jonathan Cohen
Having built Publicis Groupe through acquisitions maintained as separate brands, CEO Maurice Lévy wanted to transform the advertising and marketing firm to an integrated digital-ready enterprise to address industry changes. In early 2016, following a reorganization, he...
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Keywords:
Managing Change;
Transformations;
Digital;
Millennials;
Change;
Innovation;
Acquisitions;
Merger;
Culture;
Advertising Agency;
Reorganization;
Organizational Change and Adaptation;
Information Technology;
Change Management;
Restructuring;
Management Succession;
Marketing;
Mergers and Acquisitions;
Transformation;
Innovation and Invention;
Digital Marketing;
Advertising Industry
Kanter, Rosabeth Moss, and Jonathan Cohen. "Publicis Groupe 2016: Maurice and the Millennials." Harvard Business School Case 316-127, June 2016.
- 07 Nov 2018
- News
Driving Digital Strategy: What Makes Amazon So Hard to Define?
- February 2018
- Teaching Note
Goldman Sachs' Digital Journey
By: Sunil Gupta
Teaching Note for HBS No. 518-039.
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- April 2021
- Case
Transforming BlackBerry: From Smartphones to Software
By: Ranjay Gulati and Nicole Tempest Keller
On the verge of failure, BlackBerry brought in John Chen as CEO in 2013 to orchestrate a bold turnaround of the company. Once an iconic leader in the smartphone market, BlackBerry was best known for its tactile QWERTY keyboard, strong security, and a focus on business...
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Keywords:
Pivot;
Managing Change;
Turnaround;
Smartphone;
Change Management;
Leading Change;
Transformation;
Organizational Change and Adaptation;
Digital Platforms;
Change;
Information Infrastructure;
Applications and Software;
Competitive Strategy;
Cybersecurity;
Technology Industry;
Transportation Industry;
Canada
Gulati, Ranjay, and Nicole Tempest Keller. "Transforming BlackBerry: From Smartphones to Software." Harvard Business School Case 421-052, April 2021.
- 01 Jun 2008
- News
Understanding the Digital Frontier
ripples across cyberspace that your company’s baby formula turns tiny tots green. Is there anything you can do? Absolutely. Turn the tide to your advantage, argue Charlene Li (MBA ’93) and Josh Bernoff in their new book, Groundswell: Winning in a World View Details
- August 2017 (Revised June 2018)
- Case
Enpara.com: Digital Bank at a Crossroad
By: Sunil Gupta and Eren Kuzucu
In March 2017, Elsa Pekmez Atan (MBA 2004), was wondering about the future of Enpara.com, a digital-only banking platform of QNB Finansbank. Since its launch in October 2012, Enpara had been successful in attracting over 600,000 customers by appealing to digital savvy,...
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Keywords:
Innovation;
Competition;
Banks and Banking;
Business Model;
Product Launch;
Competitive Strategy;
Integration;
Innovation and Invention;
Decision Making;
Strategy;
Emerging Markets;
Digital Transformation;
Banking Industry;
Turkey
Gupta, Sunil, and Eren Kuzucu. "Enpara.com: Digital Bank at a Crossroad." Harvard Business School Case 518-030, August 2017. (Revised June 2018.)
- 02 Oct 2017
- What Do You Think?
Do Bitcoin and Digital Currency Have a Future?
Credit: pixelfit SUMMING UP How Will Digital Currencies Be Regulated? Blockchain technology has a brighter future than most digital currencies in general and Bitcoin in particular, judging from responses to...
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- Teaching Interest
Management of Technology: Strategies for the Digital Economy
Companies make decisions daily to compete in the digital age; some are laying strategic building blocks for the future while others are toiling away on tactical distractions or leading their organizations headlong down the path to obsolescence. The advent of digital...
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- 26 Sep 2023
- Book
Digital Strategy: A Handbook for Managing a Moving Target
this introduction to the book, the three coeditors say we need new methods to better understand “the moving target of the digital world.” Introduction: Digital Strategy—Linear Evolution or Paradigm Shift...
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- July 2020
- Case
Driving Transformation at the Majid Al Futtaim Group
By: Suraj Srinivasan and Esel Çekin
The case opens with Alain Bejjani, CEO of Majid Al Futtaim (MAF) Holding, anticipating on the Group’s next phase in the multi-year transformation journey and reflecting on the initiatives he implemented to create the Group’s growth-oriented culture. Founded in 1995,...
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Keywords:
Transformation;
Organizational Change and Adaptation;
Organizational Culture;
Growth and Development Strategy;
Retail Industry;
United Arab Emirates;
Middle East;
Dubai
Srinivasan, Suraj, and Esel Çekin. "Driving Transformation at the Majid Al Futtaim Group." Harvard Business School Case 121-002, July 2020.
- 2007
- Working Paper
Digital Interactivity: Unanticipated Consequences for Markets, Marketing, and Consumers
By: John A. Deighton and Leora Kornfeld
The digital interactive transformation in marketing is not unfolding, as many thought it would, on the model of direct marketing. That model anticipated that digital media using rich profiling data would intrude marketing messaging more deeply and more precisely into...
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Keywords:
Communication Intention and Meaning;
Interactive Communication;
Marketing Communications;
Consumer Behavior;
Social and Collaborative Networks;
Internet and the Web
Deighton, John A., and Leora Kornfeld. "Digital Interactivity: Unanticipated Consequences for Markets, Marketing, and Consumers." Harvard Business School Working Paper, No. 08-017, September 2007.
- March 2022 (Revised March 2022)
- Module Note
Managing Customers in the Digital Era
By: Eva Ascarza
The last two decades have witnessed incredible technological advances that have transformed the ways customers connect with each other and enabled firms to track customers in multiple ways through various channels to personalize (and automize) their offerings at...
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Keywords:
Customer Relationship Management;
Customer Focus and Relationships;
Technological Innovation
Ascarza, Eva. "Managing Customers in the Digital Era." Harvard Business School Module Note 522-066, March 2022. (Revised March 2022.)
- Jun 19 2017
- Testimonial
Gaining Access to a World of Digital Knowledge
- 14 Feb 2022
- News
Curiosity, Not Coding: 6 Skills Leaders Need In the Digital Age
- October 2020
- Case
PraDigi Open Learning: Transforming Rural India
By: John J-H Kim and Malini Sen
Pratham is a non-governmental organization, focusing on high-quality, low-cost and replicable interventions to address gaps in the Indian education system. Co-founder Madhav Chavan is interested in using technology for education but differed in the way it is used in...
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Keywords:
Decision Choices and Conditions;
Social Entrepreneurship;
Education;
Information Technology;
Learning;
Growth and Development Strategy;
Non-Governmental Organizations;
Social Issues;
Education Industry;
India;
Asia
Kim, John J-H, and Malini Sen. "PraDigi Open Learning: Transforming Rural India." Harvard Business School Case 321-022, October 2020.
- 19 Oct 2012
- Research & Ideas
Digital Technology’s Profound Game Change for Marketers
software eating the world. Software is disrupting industry after industry and transforming large swathes of the economy. When I was an entrepreneur in the 1990s, I would debate with my investors what sliver of the $70 billion US software...
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- 26 Mar 2020
- News