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- 13 Sep 2011
- First Look
First Look: September 13
(category demand expansion or market share stealing). To help brand managers make informed marketing mix decisions, it is essential that marketing mix models appropriately measure the different effects of marketing instruments. Discrete...
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Sean Silverthorne
- 13 Apr 2010
- First Look
First Look: April 13
Publication:Manufacturing and Service Operations Management (forthcoming) Abstract We empirically document factors that influence how local operating managers use discretion to balance the tradeoff between service capacity costs and...
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Martha Lagace
- 12 Sep 2006
- First Look
First Look: September 12, 2006
spanning the careers of 3,884 academic life scientists. Using a combination of discrete time hazard rate models and fixed effects logistic models, we find that patenting events are preceded by a flurry of publications, even holding...
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Sean Silverthorne
- 04 Dec 2012
- First Look
First Look: December 4
each originator minimizes his reliance on costly informed capital in good times by issuing safe securities. Our model suggests regulations that limit the issuance of safe securities in good times. Read:...
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Carmen Nobel
- 02 Jul 2013
- First Look
First Look: July 2
our time period. Publisher's link: http://www.people.hbs.edu/tnicholas/Anna_tom.pdf 2006 pub How Caesars Entertainment Is Betting on Sustainability: Response By: Toffel, Michael W Abstract—One of the largest gaming companies in the world...
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Anna Secino