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All HBS Web
(5,732)
- Faculty Publications (1,290)
- September 1995
- Case
Ares-Serono
By: Michael Y. Yoshino, Jean-Pierre Jeannet and Carin-Isabel Knoop
Ares Serono, a medium-size Swiss pharmaceutical company, is the global leader in the field of fertility drugs. The company has successfully transformed into one of the very few biotech firms in Europe. The case treats a set of major strategic and organizational...
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Keywords:
Geographic Location;
Globalized Firms and Management;
Asset Management;
Balance and Stability;
Expansion;
Digital Platforms;
Leadership Development;
Health Care and Treatment;
Transformation;
Family Business;
Problems and Challenges;
Pharmaceutical Industry;
Biotechnology Industry;
Switzerland;
Europe
Yoshino, Michael Y., Jean-Pierre Jeannet, and Carin-Isabel Knoop. "Ares-Serono." Harvard Business School Case 396-035, September 1995.
- August 1995 (Revised August 1995)
- Case
CIGNA Property and Casualty Reengineering (A)
By: Richard L. Nolan, Donna B. Stoddard, Chiara Francalanci and Elise C Martin
Reengineering was introduced at CIGNA Corp. in 1988. CIGNA entered a second wave reengineering effort through a major project at CIGNA P&C, one of CIGNA's larger businesses. P&C was in financial crisis and as a result brought in a new executive team in 1991 to head the...
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Keywords:
Transformation;
Cost vs Benefits;
Design;
Growth and Development;
Analytics and Data Science;
Growth and Development Strategy;
Balanced Scorecard;
Financial Crisis;
Crisis Management;
Projects;
Information Technology;
Insurance Industry
Nolan, Richard L., Donna B. Stoddard, Chiara Francalanci, and Elise C Martin. "CIGNA Property and Casualty Reengineering (A)." Harvard Business School Case 196-059, August 1995. (Revised August 1995.)
- July 1995 (Revised October 1995)
- Background Note
Electronic Commerce: Trends and Opportunities
By: Lynda M. Applegate and Janis Lee Gogan
In a 1966 Harvard Business Review article, Felix Kaufman implored general managers to think beyond their own organizational boundaries to the possibilities of interorganizational systems (IOS)--networked computers that enable companies to share information and...
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Applegate, Lynda M., and Janis Lee Gogan. "Electronic Commerce: Trends and Opportunities." Harvard Business School Background Note 196-006, July 1995. (Revised October 1995.)
- June 1995
- Case
Northern Telecom and Netas (A): Turkey's Telecommunications Team
By: Rosabeth M. Kanter, Kalman D. Applbaum and Pamela A. Yatsko
The Turkish general manager of a successful telecommunications equipment-manufacturing joint venture between the Canadian company Northern Telecom and local partners in Turkey reviews the solutions to a crisis in 1989 and wonders whether the company will be able to...
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Keywords:
Joint Ventures;
Mobile and Wireless Technology;
Crisis Management;
Problems and Challenges;
Change Management;
Developing Countries and Economies;
Political Elections;
Telecommunications Industry;
Manufacturing Industry;
Turkey;
Canada
Kanter, Rosabeth M., Kalman D. Applbaum, and Pamela A. Yatsko. "Northern Telecom and Netas (A): Turkey's Telecommunications Team." Harvard Business School Case 395-087, June 1995.
- June 1995
- Case
Northern Telecom and Netas (B): Transferring Technology to Central Asia
By: Rosabeth M. Kanter, Kalman D. Applbaum and Pamela A. Yatsko
In the early 1990s, the Turkish telecommunications firm, Netas, established joint ventures in Azerbaijan and Kazakhstan as miniature replications of Netas's own experience on the receiving end of technology transfer with Netas's 51% owner, Northern Telecom. This case...
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Keywords:
Joint Ventures;
Mobile and Wireless Technology;
Change Management;
Transition;
Developing Countries and Economies;
Organizational Change and Adaptation;
Learning;
Technology Adoption;
Telecommunications Industry;
Turkey;
Kazakhstan;
Azerbaijan
Kanter, Rosabeth M., Kalman D. Applbaum, and Pamela A. Yatsko. "Northern Telecom and Netas (B): Transferring Technology to Central Asia." Harvard Business School Case 395-088, June 1995.
- June 1995
- Case
Northern Telecom and Tong Guang Electronics (A1): Getting to Know Each Other
By: Rosabeth M. Kanter and Pamela A. Yatsko
In its second year of operation, the joint venture between Northern Telecom (Nortel) of Canada and Tong Guang Electronics of China to manufacture telecommunications equipment in China has hit a crisis. The Chinese partner has asked Northern Telecom to replace its...
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Keywords:
Mobile and Wireless Technology;
Joint Ventures;
Change Management;
Organizational Culture;
Crisis Management;
Financial Crisis;
Job Cuts and Outsourcing;
Leadership;
Telecommunications Industry;
Manufacturing Industry;
Canada;
China
Kanter, Rosabeth M., and Pamela A. Yatsko. "Northern Telecom and Tong Guang Electronics (A1): Getting to Know Each Other." Harvard Business School Case 395-081, June 1995.
- May 1995 (Revised April 1998)
- Case
AT&T Paradyne
By: Robert S. Kaplan
A company making data communication devices has adopted a Total Quality philosophy for working with suppliers, employees, and customers. The finance group finds its existing cost system has become obsolete because of a shift from manual to automatic production...
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Keywords:
Decisions;
Product;
Corporate Accountability;
Activity Based Costing and Management;
System;
Performance Efficiency;
Financial Reporting;
Operations;
Technology Industry;
Telecommunications Industry
Kaplan, Robert S. "AT&T Paradyne." Harvard Business School Case 195-165, May 1995. (Revised April 1998.)
- March 1995 (Revised July 1996)
- Case
Mattson Foods, Inc. (Revised): The Bardolini Division
The Bardolini Division of Mattson Foods, with plants in the northeast and midwest, wants to open up the western market for its pizza. Management must decide whether to build a new plant on the West Coast, and what type of technology to put in the plant if they decide...
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Keywords:
Logistics;
Emerging Markets;
Business Startups;
Decision Choices and Conditions;
Business Plan;
Capital Budgeting;
Expansion;
Buildings and Facilities;
Strategic Planning;
Marketing Strategy;
Technology;
Economic Systems;
Food and Beverage Industry
Wheelwright, Steven C. "Mattson Foods, Inc. (Revised): The Bardolini Division." Harvard Business School Case 695-058, March 1995. (Revised July 1996.)
- February 1995 (Revised August 1995)
- Case
Microsoft in the People's Republic of China, 1993
By: Tarun Khanna
Explores some of the economic and political tradeoffs that need to be negotiated by a firm seeking to influence industry structure. The setting is the nascent personal computer software industry in the People's Republic of China (PRC) in 1993. Microsoft has to localize...
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Keywords:
Cost vs Benefits;
Product Marketing;
Market Entry and Exit;
Market Transactions;
Industry Structures;
Partners and Partnerships;
Vertical Integration;
Software;
Information Technology Industry;
China
Khanna, Tarun. "Microsoft in the People's Republic of China, 1993." Harvard Business School Case 795-115, February 1995. (Revised August 1995.)
- February 1995 (Revised October 1995)
- Case
Doing Business in a Distributed World: Clients, Servers, and the Stuff in Between
By: Lynda M. Applegate and Geoffrey Bock
Examines business computing as it is evolving in the 1990s. Compares the highly centralized and tightly controlled systems of the past with today's flexible, networked, client/server technology. Serves as an introduction to client/server terminology and technology.
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Keywords:
Information Infrastructure;
Information Technology;
Performance Improvement;
Transformation;
Technological Innovation;
Business Strategy;
Adoption;
Information Technology Industry
Applegate, Lynda M., and Geoffrey Bock. "Doing Business in a Distributed World: Clients, Servers, and the Stuff in Between." Harvard Business School Case 195-211, February 1995. (Revised October 1995.)
- January 1995 (Revised November 1996)
- Case
Avalon Information Services, Inc.
By: Lynn S. Paine and Wilda White
The Privacy Review Committee of Avalon Information Services must decide how to deal with concerns voiced by its retail supermarket customers about the privacy of consumer data collected through Avalon's point-of-sale data collection program. One customer is proposing...
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Keywords:
Mission and Purpose;
Safety;
Demand and Consumers;
Rights;
Analytics and Data Science;
Information Technology;
Ethics;
Information Industry
Paine, Lynn S., and Wilda White. "Avalon Information Services, Inc." Harvard Business School Case 395-036, January 1995. (Revised November 1996.)
- 1995
- Article
Technological Evolution, System Architecture, and the Obsolescence of Firm Capabilities
By: Marco Iansiti and T. Khanna
Iansiti, Marco, and T. Khanna. "Technological Evolution, System Architecture, and the Obsolescence of Firm Capabilities." Industrial and Corporate Change 4, no. 2 (1995): 333–61.
- December 1994 (Revised January 1996)
- Case
Constructing a Nation: The United States and Their Constitution, 1763-1792
By: David A. Moss
Examines the founding of the United States of America during the second half of the eighteenth century. Focuses on: 1) the reasons why the American colonists rebelled against Britain (1763-1774); 2) the problems the new nation confronted during the War of Independence...
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Keywords:
History;
Economic Systems;
Laws and Statutes;
Property;
Government Administration;
United States
Moss, David A. "Constructing a Nation: The United States and Their Constitution, 1763-1792." Harvard Business School Case 795-063, December 1994. (Revised January 1996.)
- November 1994 (Revised August 1997)
- Case
TV Guide (A)
TV Guide is the largest magazine in the United States and is attaining record profitability. This case details the economics of TV Guide's success by studying its advertiser and reader relationships. Presents a detailed look at how a large magazine manages all aspects...
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Keywords:
Journals and Magazines;
Customers;
Marketing Strategy;
Advertising;
Publishing Industry;
United States
Rayport, Jeffrey F., and Steven M. Salzinger. "TV Guide (A)." Harvard Business School Case 395-031, November 1994. (Revised August 1997.)
- October 1994 (Revised November 1994)
- Case
British Airways: Using Information Systems to Better Serve the Customer
By: W. Earl Sasser and Norman Klein
Explores the uses of scanning technology, interactive software, and powerful data bases to assist customer relations representatives in resolving customer complaints. Competitive alliances in international markets are noted, but the focus is on the evolving commitment...
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Keywords:
Debates;
Customer Focus and Relationships;
Globalized Markets and Industries;
Service Delivery;
Alliances;
Information Technology;
Aerospace Industry
Sasser, W. Earl, and Norman Klein. "British Airways: Using Information Systems to Better Serve the Customer." Harvard Business School Case 395-065, October 1994. (Revised November 1994.)
- October 1994 (Revised March 1999)
- Case
Ritz-Carlton: Using Information Systems to Better Serve the Customer
By: W. Earl Sasser, Thomas O. Jones and Norman Klein
Explores the interface of an information system that keeps track of guests and their preferences, and the people systems that deliver multiple services at Ritz-Carlton hotels. The luxury hotel chain's unique service credo and commitment to quality principles are...
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Keywords:
Competency and Skills;
Customer Satisfaction;
Training;
Recruitment;
Service Delivery;
Supply Chain Management;
Luxury;
Balance and Stability;
Information Technology
Sasser, W. Earl, Thomas O. Jones, and Norman Klein. "Ritz-Carlton: Using Information Systems to Better Serve the Customer." Harvard Business School Case 395-064, October 1994. (Revised March 1999.)
- October 1994 (Revised November 1995)
- Case
N.V. Philips Electronics - Currency Hedging Policies
By: Richard F. Meyer
Describes Philips Electronics' policies and problems relating to foreign exchange risk and hedging. Explains centralization versus decentralization of currency hedging, economic role versus transaction role, the difficulties of capturing the necessary information...
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Keywords:
Business Divisions;
Currency Exchange Rate;
International Finance;
Globalization;
Policy;
Information Management;
Management;
Problems and Challenges;
Risk and Uncertainty
Meyer, Richard F. "N.V. Philips Electronics - Currency Hedging Policies." Harvard Business School Case 295-055, October 1994. (Revised November 1995.)
- September 1994
- Case
American Airlines: Object Oriented Flight Dispatching Systems
By: F. Warren McFarlan and Espen Andersen
American Airlines Describes has organized and developed their Systems Operation Control (SOC) center in Dallas, from which the day-to-day running of the airline takes place. This case details the decision support system used by the flight dispatchers, and the...
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Keywords:
Technological Innovation;
Product Development;
Programs;
Complexity;
Technology Adoption;
Air Transportation;
Air Transportation Industry;
United States
McFarlan, F. Warren, and Espen Andersen. "American Airlines: Object Oriented Flight Dispatching Systems." Harvard Business School Case 195-046, September 1994.
- August 1994 (Revised May 2001)
- Case
ITT Automotive: Global Manufacturing Strategy (1994)
By: Gary P. Pisano and Sharon L. Rossi
ITT Automotive is in the process of developing a new-generation antilock brake system (ABS), designated the MK-20. The case focuses on the level of automation to be used in the production of this new system, and whether all plants should use the same process...
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Keywords:
Information Technology;
Innovation Strategy;
Production;
Product Development;
Globalized Firms and Management;
Performance Productivity;
Manufacturing Industry;
Auto Industry;
Belgium;
Germany;
United States
Pisano, Gary P., and Sharon L. Rossi. "ITT Automotive: Global Manufacturing Strategy (1994)." Harvard Business School Case 695-002, August 1994. (Revised May 2001.)
- June 1994 (Revised August 1994)
- Case
Cunard Line Ltd.: Managing Integrated Marketing Communications
Cunard, the world's oldest luxury line company, is confronted with several key issues involving its marketing and marketing communications strategy. One concerns the balance between image/positioning advertising and short-term-oriented promotional...
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Keywords:
Advertising Campaigns;
Marketing Communications;
Marketing Strategy;
Product Positioning;
Consumer Behavior;
Organizational Structure;
Identity;
Balance and Stability;
Shipping Industry
Greyser, Stephen A. "Cunard Line Ltd.: Managing Integrated Marketing Communications." Harvard Business School Case 594-046, June 1994. (Revised August 1994.)