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- News (261)
- Research (1,464)
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Show Results For
-
All HBS Web
(2,087)
- News (261)
- Research (1,464)
- Events (3)
- Multimedia (5)
- Faculty Publications (838)
- March 2020
- Technical Note
Influencer Marketing
By: Jill Avery and Ayelet Israeli
Despite a heavy barrage of advertising, most consumers declare that their purchases are most influenced by the experiences, advice, and recommendations of others, and not by marketers. Interpersonal communication between and among consumers serves as a potent path for...
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Keywords:
Influencers;
Marketing;
Marketing Communications;
Brands and Branding;
Marketing Strategy;
Media and Broadcasting Industry;
Advertising Industry;
Consumer Products Industry
Avery, Jill, and Ayelet Israeli. "Influencer Marketing." Harvard Business School Technical Note 520-075, March 2020.
- March 1995 (Revised December 1995)
- Case
Dividend Policy at FPL Group, Inc. (A)
By: Benjamin C. Esty and Craig F Schreiber
A Wall Street analyst has just learned that FPL (the holding company for Florida's largest electric utility) may cut its dividend in several days despite a 47-year streak of consecutive dividend increases. In response to the deregulation of the electric utility...
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Keywords:
Investment Return;
Corporate Strategy;
Policy;
Competitive Strategy;
Financial Strategy;
Fluctuation;
Energy Sources;
Emerging Markets;
Utilities Industry;
Energy Industry;
Florida
Esty, Benjamin C., and Craig F Schreiber. "Dividend Policy at FPL Group, Inc. (A)." Harvard Business School Case 295-059, March 1995. (Revised December 1995.)
- 09 Jan 2006
- Research & Ideas
What Really Drives Your Strategy?
"While companies might have an intended strategy, the strategy that actually emerges can be very different," says HBS professor Clark G. Gilbert. It is a topic that Gilbert and professor Joseph L....
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Keywords:
by Martha Lagace
- April 2004 (Revised May 2005)
- Case
Telecomunicacoes de Sao Paulo SA (Telesp)
By: Lynda M. Applegate, Elizabeth Collins and Ricardo Reisen de Pinho
Set in Brazil during the period of telecommunication's privatization, CEO Manoel Amorim must define a sustainable strategy and build capabilities in his organization.
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Keywords:
Strategic Planning;
Emerging Markets;
Privatization;
Financial Crisis;
Telecommunications Industry;
Brazil
Applegate, Lynda M., Elizabeth Collins, and Ricardo Reisen de Pinho. "Telecomunicacoes de Sao Paulo SA (Telesp)." Harvard Business School Case 804-149, April 2004. (Revised May 2005.)
- December 2007
- Article
Learning to Live with Governments: Unilever in India and Turkey, 1950-1980
By: G. Jones
A noteworthy characteristic of the contemporary global economy is the uneven distribution of world foreign direct investment (FDI). In 2007 three-quarters of world FDI was located in developed countries. The residual was concentrated in a small number of emerging...
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Keywords:
Developing Countries and Economies;
Ethics;
Foreign Direct Investment;
Governing Rules, Regulations, and Reforms;
Business and Community Relations;
Business and Government Relations;
Consumer Products Industry;
India;
Turkey
Jones, G. "Learning to Live with Governments: Unilever in India and Turkey, 1950-1980." Entreprises et histoire 49 (December 2007).
- 09 Nov 2020
- News
Best Business Books 2020: Technology & innovation
- October 2001 (Revised August 2005)
- Case
Zipcar
By: Myra M. Hart and Wendy Carter
Provides a detailed description of the processes and tasks associated with creating a new venture in an emerging industry (subscription car-sharing for urban dwellers). Chronicles the entrepreneur's concept development, industry analysis, market research, identity...
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- December 2020
- Article
Unwanted Attention: Swiss Multinationals and the Creation of International Corporate Guidelines in the 1970s
By: Sabine Pitteloud
During the last decade, we have seen an increased opposition to globalization. Within this wave of criticism, firms and more specifically multinational corporations have been major targets, accused of multiple wrongdoings, such as social dumping, fiscal evasion, job...
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Keywords:
Multinationals;
Guidelines;
Lobbying;
Business History;
Multinational Firms and Management;
Governing Rules, Regulations, and Reforms;
Global Range;
Switzerland
Pitteloud, Sabine. "Unwanted Attention: Swiss Multinationals and the Creation of International Corporate Guidelines in the 1970s." Special Issue on Multinational Corporations and the Politics of International Trade. Business and Politics 22, no. 4 (December 2020).
- Web
Faculty & Advisors - MBA
clinical diagnostics provider Dade Behring Inc., where he served as President – Americas. Marc began his career as a strategy consultant at Bain & Company and later joined Bain Capital. He serves on the boards Wesleyan University, Mass...
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- Article
Business Groups, Entrepreneurship and the Growth of the Koç Group in Turkey
By: Geoffrey Jones and Asli M. Colpan
This article examines the emergence and development of what became the largest business group in Turkey, the Koç Group. This venture was an important factor in the emergence of modern business enterprise in the new state of the Republic of Turkey from the 1920s. After...
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Keywords:
Entrepreneurship;
Governance;
History;
Strategy;
Auto Industry;
Consumer Products Industry;
Food and Beverage Industry;
Manufacturing Industry;
Service Industry;
Turkey
Jones, Geoffrey, and Asli M. Colpan. "Business Groups, Entrepreneurship and the Growth of the Koç Group in Turkey." Special Issue on Business Groups around the World. Business History 58, no. 1 (2016): 69–88.
- February 2003 (Revised August 2003)
- Case
Disposable Diaper Industry in 2003, The
Updates the continuing developments in the disposable diaper industry from 1994 to 2003. Investigates new product innovation, global expansion, and emerging competitors in the highly competitive diaper industry, including the rise of training pants and ventures into...
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Coughlan, Peter J., and Jenny Illes. "Disposable Diaper Industry in 2003, The." Harvard Business School Case 703-491, February 2003. (Revised August 2003.)
- May 2016
- Case
AbbVie
By: Kevin Schulman, Laura Little, Samyukta Mullangi and Stephen Schleicher
This case focuses on the impact of a novel regulatory pathway, the biosimilars pathway, on the strategy of a major pharmaceutical firm that finds its largest product (60% of revenue) at risk. The case reviews the rationale for the pathway, the emerging biosimilars...
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- September 2020 (Revised January 2021)
- Case
Comviva: Exploring New Frontiers (A)
By: Dante Roscini and Mahima Rao-Kachroo
Comviva, a mobile solutions provider active in India and 94 other countries, has had a rich history and been successful across many emerging and complex markets: Latin America, South-East Asia, Africa. What are the lessons learnt from expansion, cultural fits, and...
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Keywords:
Internet and the Web;
Acquisition;
Emerging Markets;
Cross-Cultural and Cross-Border Issues;
Mobile and Wireless Technology;
Growth and Development Strategy;
Telecommunications Industry;
India;
South Asia
Roscini, Dante, and Mahima Rao-Kachroo. "Comviva: Exploring New Frontiers (A)." Harvard Business School Case 721-006, September 2020. (Revised January 2021.)
- January 2005 (Revised November 2009)
- Case
Tata Consultancy Services
By: Rohit Deshpande and Seth Schulman
As CEO of Tata Consultancy Services (TCS), S. "Ram" Ramadorai had grown the company into an emerging IT services powerhouse, with marquee clients such as General Electric, offices in 32 countries, and revenues of nearly $2 billion dollars. Now, he was about to steer...
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Keywords:
Initial Public Offering;
Job Cuts and Outsourcing;
Labor;
Competitive Strategy;
Information Technology;
Consulting Industry;
India;
United States
Deshpande, Rohit, and Seth Schulman. "Tata Consultancy Services." Harvard Business School Case 505-058, January 2005. (Revised November 2009.)
- Other Article
Introduction
By: Stefano Brusoni, Joachim Henkel, Michael G Jacobides, Samina Karim, Alan MacCormack, Phanish Puranam and Melissa Schilling
In 2000, Carliss Baldwin and Kim Clark published Design Rules: The Power of Modularity, a book that introduced new ways of understanding and explaining the architecture of complex systems. This Special Issue of Industrial and Corporate Change celebrates...
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Keywords:
Complex Systems;
Industry Structure;
Systems Design;
Complexity;
Organizational Design;
Competitive Strategy;
Innovation and Management
Brusoni, Stefano, Joachim Henkel, Michael G Jacobides, Samina Karim, Alan MacCormack, Phanish Puranam, and Melissa Schilling. "Introduction." Special Issue on The Power of Modularity: Twenty Years of Design Rules. Industrial and Corporate Change 32, no. 1 (February 2023): 1–10.
- 05 Nov 2013
- First Look
First Look: November 5
Publications August 2013 John Wiley & Sons International Strategy and Competition By: Collis, David Abstract—This book is designed for every student who will be involved in managing and advising companies that compete internationally...
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Keywords:
Sean Silverthorne
- February 2005 (Revised July 2005)
- Case
Aluminium Bahrain (Alba): The Pot Line 5 Expansion Project
By: Benjamin C. Esty and Aldo Sesia
In September 2002, Aluminium Bahrain (Alba) needed to decide how to finance its proposed $1.7 billion pot line. The company's financial adviser, Taylor De-Jongh (TDJ), had recommended Alba employ a multisourced financing strategy using as many as five sources of debt...
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Keywords:
Project Finance;
Emerging Markets;
Financing and Loans;
Investment;
Capital;
Financial Strategy;
Manufacturing Industry;
Bahrain
Esty, Benjamin C., and Aldo Sesia. "Aluminium Bahrain (Alba): The Pot Line 5 Expansion Project." Harvard Business School Case 205-027, February 2005. (Revised July 2005.)
- September 2000
- Case
Quokka Sports
By: Stephen P. Bradley, Thomas R. Eisenmann, Stephanie Mason Ogborne and Julie C. Toscano
Quokka Sports is an example of one of the new broadband services focused in total immersion sports. Quokka faces two issues: 1) the broadband infrastructure is emerging slowly so the type of services offered needs to be decided on. 2) Quokka faces an explosion of...
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Keywords:
Digital Marketing;
Decisions;
Information Publishing;
Infrastructure;
Competition;
Advertising Industry;
Web Services Industry
Bradley, Stephen P., Thomas R. Eisenmann, Stephanie Mason Ogborne, and Julie C. Toscano. "Quokka Sports." Harvard Business School Case 701-011, September 2000.
- August 2021 (Revised November 2021)
- Case
The NCB Capital Turnaround: Waking the Sleeping Giant
By: Sandra J. Sucher, Gamze Yucaoglu, Shalene Gupta and Fares Khrais
The case opens in 2019, five years after, Sarah Al Suhaimi, CEO of NCB Capital (NCBC), the investment arm of Saudi’s largest bank, NCB, took the helm. Having successfully turned the business to make it the market leader, she was contemplating her next steps as...
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Keywords:
Turnaround;
Investment Banking;
Financial Institutions;
Change Management;
Leadership;
Business Model;
Strategy;
Business and Stakeholder Relations;
Management Teams;
Asset Management;
Growth and Development Strategy;
Saudi Arabia
Sucher, Sandra J., Gamze Yucaoglu, Shalene Gupta, and Fares Khrais. "The NCB Capital Turnaround: Waking the Sleeping Giant." Harvard Business School Case 322-043, August 2021. (Revised November 2021.)
- Web
Required Curriculum - MBA
will gain An understanding of foundational data science concepts and techniques that can inform business insights and decisions. Exposure to R statistical programming language to manipulate, analyze, and visualize data. Knowledge of how modern data science View Details