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All HBS Web
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- Faculty Publications (1,434)
- May 1990
- Teaching Note
Xerox Corp.: Executive Support Systems, Teaching Note
- winter 1990
- Article
Too Many Executives Today Just Don't Get It
By: R. L. Nolan
Keywords:
Management
Nolan, R. L. "Too Many Executives Today Just Don't Get It." Cause/Effect 13, no. 4 (winter 1990).
- November 1989
- Case
NYNEX: An Executive Development Process
By: D. Quinn Mills and G. Bruce Friesen
Mills, D. Quinn, and G. Bruce Friesen. "NYNEX: An Executive Development Process." Harvard Business School Case 490-020, November 1989.
- November 1989
- Supplement
Jan Carlzon, SAS, Video
By: John P. Kotter
Presents Jan Carlzon, Scandinavian Airline's (SAS) CEO, answering questions from executives in February of 1989.
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Kotter, John P. "Jan Carlzon, SAS, Video." Harvard Business School Video Supplement 890-512, November 1989.
- November 1989 (Revised April 2018)
- Case
Automation Consulting Services
By: Robert Simons and Hilary Weston
Illustrates the management control challenges that are associated with rapid growth and geographic expansion. Situated at an offsite Executive Committee Retreat. The three founding partners of a specialized consulting firm are grappling with several difficult questions...
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Keywords:
Geographic Location;
Governance Controls;
Policy;
Growth and Development Strategy;
Management Teams;
Expansion;
Consulting Industry
Simons, Robert, and Hilary Weston. "Automation Consulting Services." Harvard Business School Case 190-053, November 1989. (Revised April 2018.)
- August 1989 (Revised January 1992)
- Case
Prospect Hill
By: William J. Poorvu and Katherine Sweetman
Bill Hassett, a partner in the Nelson Companies, has to make some important decisions regarding the expansion of Prospect Hill Executive Office Park in Waltham, Massachusetts. The pre-development issues concerning him about the Hillside Building include how to position...
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Keywords:
Expansion;
Growth and Development Strategy;
Property;
Decisions;
Interest Rates;
Urban Development;
Organizational Structure;
Real Estate Industry;
Massachusetts
Poorvu, William J., and Katherine Sweetman. "Prospect Hill." Harvard Business School Case 390-011, August 1989. (Revised January 1992.)
- August 1989 (Revised November 1994)
- Case
Nissan Motor Co. Ltd.: Marketing Strategy for the European Market
By: John A. Quelch
Nissan executives are reviewing their European marketing strategy in light of the 1992 European Community (EC) market integration program and the likely end of bilateral import quotas on Japanese cars by some EC countries. Having recently established a manufacturing...
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Keywords:
Marketing Strategy;
Resource Allocation;
Market Entry and Exit;
Trade;
Auto Industry;
Japan;
United Kingdom;
Europe
Quelch, John A. "Nissan Motor Co. Ltd.: Marketing Strategy for the European Market." Harvard Business School Case 590-018, August 1989. (Revised November 1994.)
- 1989
- Chapter
Stakeholder Welfare, Managerial Ethics, and Management Buyouts
By: L. S. Paine and Robert F. Bruner
- March 1989 (Revised September 1995)
- Background Note
Management Support Systems
Provides a technical overview of executive information systems.
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Keywords:
Management Systems
Applegate, Lynda M. "Management Support Systems." Harvard Business School Background Note 189-159, March 1989. (Revised September 1995.)
- January 1989 (Revised December 1991)
- Case
British Airways: ""Go for It, America!"" Promotion (A)
Senior marketing executives of a major international airline are deciding on a strategy to address a crisis situation precipitated by a series of terrorist acts. The company is experiencing the worst downturn ever in its U.S.-U.K. travel business due to media reports...
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Keywords:
Advertising Campaigns;
Crime and Corruption;
Crisis Management;
Management Teams;
Time Management;
Marketing Strategy;
Perception;
Value Creation;
Travel Industry;
United Kingdom;
United States
Greyser, Stephen A. British Airways: ""Go for It, America!"" Promotion (A). Harvard Business School Case 589-089, January 1989. (Revised December 1991.)
- January 1989 (Revised March 1990)
- Case
Xerox Corp.: Executive Support Systems
Keywords:
Information Technology Industry
Applegate, Lynda M. "Xerox Corp.: Executive Support Systems." Harvard Business School Case 189-134, January 1989. (Revised March 1990.)
- September 1988 (Revised October 1992)
- Case
Suzuki Samurai
By: John A. Quelch
Suzuki and advertising agency executives are debating the product positioning and accompanying copy strategy alternatives for the Suzuki Samurai prior to its U.S. introduction.
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Keywords:
Product Positioning;
Marketing Strategy;
Market Entry and Exit;
Advertising Campaigns;
Advertising Industry;
Auto Industry;
Japan;
United States
Quelch, John A. "Suzuki Samurai." Harvard Business School Case 589-028, September 1988. (Revised October 1992.)
- August 1988 (Revised May 1990)
- Teaching Note
Lockheed-Georgia Co.: Executive Information Systems, Teaching Note
Keywords:
Information Technology
- August 1988 (Revised November 1989)
- Case
Reebok International Ltd.
By: John A. Quelch
Reebok executives are reviewing the company's advertising and promotion programs for the second half of 1988. These include sponsorship of the 1988 Summer Olympics and a rock concert tour organized by Amnesty International. In addition, Reebok is launching a new...
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Keywords:
Marketing Strategy;
Music Entertainment;
Advertising Campaigns;
Sports;
Advertising Industry;
Apparel and Accessories Industry;
Sports Industry
Quelch, John A. "Reebok International Ltd." Harvard Business School Case 589-027, August 1988. (Revised November 1989.)
- December 1987
- Case
John Hancock Financial Services: Sports Sponsorship
Senior corporate communications executives of a major financial services firm are reviewing the company's sports sponsorship program and are considering expanding it. Hancock already is the corporate sponsor of the Boston Marathon and has the opportunity to sponsor the...
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Greyser, Stephen A. "John Hancock Financial Services: Sports Sponsorship." Harvard Business School Case 588-051, December 1987.
- November 1987 (Revised April 2017)
- Teaching Note
Polysar Limited
By: Robert Simons
Teaching Note for (9-187-098).
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- October 1987 (Revised November 1991)
- Case
Fiat--1986
By: W. Carl Kester and Richard P. Melnick
Describes Fiat's 1986 Euro-equity offering of $2.1 billion of stock. The offering proved to be highly problematic, particularly for the lead manager, Deutsche Bank, and raises questions about the future of the Euro-equity market. Students are provided opportunities to...
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Kester, W. Carl, and Richard P. Melnick. "Fiat--1986." Harvard Business School Case 288-003, October 1987. (Revised November 1991.)
- September 1987 (Revised May 2017)
- Teaching Note
Codman & Shurtleff, Inc.: Planning and Control System
By: Robert Simons
Teaching Note for (9-187-081).
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