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Show Results For
-
All HBS Web
(9,770)
- People (21)
- News (2,003)
- Research (6,139)
- Events (32)
- Multimedia (42)
- Faculty Publications (4,360)
- August 2021 (Revised March 2023)
- Technical Note
Crossing Borders and Cultures: Global Branding
By: Jill Avery and Michael Moynihan
Many of the world's most valuable brands are global in scope. They benefit from shared meanings, systems, and stories across markets, and much of their allure for consumers lies in their "global-ness." Creating value from global brands requires successfully managing...
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Keywords:
Global Branding;
Marketing;
Brands and Branding;
Globalized Markets and Industries;
Supply and Industry;
Cross-Cultural and Cross-Border Issues;
Value Creation
Avery, Jill, and Michael Moynihan. "Crossing Borders and Cultures: Global Branding." Harvard Business School Technical Note 522-032, August 2021. (Revised March 2023.)
- 25 Mar 2011
- News
Family Firms Need Professional Management
- TeachingInterests
Globalization and Emerging Markets
Globalization and Emerging Markets is designed for students who will be investing, managing a business or nonprofit, or working for a government in an emerging market. The unit of analysis of the course ranges from countries to multinational and domestic companies... View Details
- July 2012 (Revised March 2013)
- Supplement
Shanghai Diligence Law Firm (B)
By: Robert G. Eccles and Catherine Zhang
Shanghai Diligence Law Firm continued with its approach to grow through a merger, rather than organically, and was eventually merged into a bigger law firm in China. After the merger, a refined A-B-C-D model is still in use as compensation system, although the...
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Keywords:
Professional Service Firms;
Compensation;
Law Firms;
Motivating Professionals;
Client Management;
Developing Professionals;
Entrepreneurship;
China;
Mergers and Acquisitions;
Employee Relationship Management;
Compensation and Benefits;
Groups and Teams;
Legal Services Industry;
China
Eccles, Robert G., and Catherine Zhang. "Shanghai Diligence Law Firm (B)." Harvard Business School Supplement 413-027, July 2012. (Revised March 2013.)
- June 2020
- Teaching Note
Global Brand Management of Anheuser Busch InBev's Budweiser
By: Jill Avery
Brian Perkins, chief architect of the $6 billion Budweiser brand, was excited about 2018, in which the company would launch Budweiser into several new markets in Africa and Latin America. He was feeling the pressure to finalize a global brand strategy that would define...
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- 2020
- Working Paper
Global Talent and U.S. Immigration Policy
By: William R. Kerr
Talent is a critical resource for today’s knowledge economy. The United States has benefited substantially from high-skilled migration since the 1970s, especially with respect to innovation and entrepreneurship. This chapter reviews data on these immigrant...
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Keywords:
Global Talent Flows;
Immigration;
Policy;
Talent and Talent Management;
Global Range;
United States
Kerr, William R. "Global Talent and U.S. Immigration Policy." Harvard Business School Working Paper, No. 20-107, April 2020.
- November 2010 (Revised October 2012)
- Module Note
Global Strategic Management
By: Jordan Siegel
This module note provides introduction to the field of global strategic management/international business.
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Siegel, Jordan. "Global Strategic Management." Harvard Business School Module Note 711-456, November 2010. (Revised October 2012.)
- 2008
- Working Paper
The Decentering of the Global Firm
By: Mihir A. Desai
This paper describes recent changes in the relationship between firms and nation states. Firms are typically linked to the nation in which they began and are considered to have fixed national identities. While firms have reallocated various activities around the world...
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Keywords:
Business Headquarters;
Geographic Location;
Globalized Firms and Management;
Policy;
Business and Government Relations
Desai, Mihir A. "The Decentering of the Global Firm." Harvard Business School Working Paper, No. 09-054, October 2008.
- Research Summary
The Global Agglomeration of Multinational Firms
By: Laura Alfaro
The explosion of multinational activities in recent decades is rapidly transforming the global landscape of industrial production. But are the emerging clusters of multinational production the rule or the exception? What drives the offshore agglomeration of...
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- 23 Dec 2009
- Working Paper Summaries
The Global Agglomeration of Multinational Firms
Keywords:
by Laura Alfaro & Maggie Chen
- August 2015 (Revised May 2016)
- Technical Note
Leading Global Teams: Managing SPLIT to Bridge Social Distance
By: Tsedal Neeley
Keywords:
Global Leadership;
Global Collaboration;
Social Distance;
Global Teams;
Leadership;
Groups and Teams;
Organizations;
Diversity;
Cross-Cultural and Cross-Border Issues
Neeley, Tsedal. "Leading Global Teams: Managing SPLIT to Bridge Social Distance." Harvard Business School Technical Note 416-011, August 2015. (Revised May 2016.)
- 07 Jun 2011
- Working Paper Summaries
The Institutional Logic of Great Global Firms
Keywords:
by Rosabeth Moss Kanter
- 06 Jun 2016
- News
Shareholder Proposals Contested by Firm Management
- March 2014
- Article
Private Interaction Between Firm Management and Sell-Side Analysts
By: Eugene F. Soltes
Although sell-side analysts often privately interact with managers of publicly traded firms, the private nature of this contact has historically obscured direction examination. By examining a set of proprietary records compiled by a large-cap NYSE traded firm, I offer...
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Soltes, Eugene F. "Private Interaction Between Firm Management and Sell-Side Analysts." Journal of Accounting Research 52, no. 1 (March 2014): 245–272.
- January 2018
- Case
Ørsted Goes Global
By: Joseph L. Bower and Elena Corsi
The European leader in offshore wind, the Danish Ørsted is building a global position and entering markets where offshore wind is nascent. The case examines the transformations in strategy leading to Ørsted’s success and the challenges of adopting that strategy in...
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Keywords:
Off-shore Wind;
Managing Global Expansion;
Business Strategy;
Renewable Energy;
Expansion;
Global Range;
Market Entry and Exit
Bower, Joseph L., and Elena Corsi. "Ørsted Goes Global." Harvard Business School Case 918-404, January 2018.
- 28 Mar 2017
- Working Paper Summaries
CEO Behavior and Firm Performance
- April 1985 (Revised August 1987)
- Background Note
Global Competition and MNC Managers
Keywords:
Global Strategy
Bartlett, Christopher A. "Global Competition and MNC Managers." Harvard Business School Background Note 385-287, April 1985. (Revised August 1987.)
- 2006
- Book
Global Marketing Management
Quelch, John A., and Christopher A. Bartlett. Global Marketing Management. 5th ed. Mason, OH.
- 15 Dec 2003
- Research & Ideas
The New Global Business Manager
required three kinds of specialists: business managers, country managers, and functional managers, with a group of senior executives to coordinate the efforts of the specialists. In 2003, as globalization...
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Keywords:
by Cynthia Churchwell