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- April 2022
- Case
NIO: A Chinese EV Company's Global Strategy
By: William C. Kirby, Shu Lin and Noah B. Truwit
Founded in November 2014 and based in Shanghai, NIO designed, jointly manufactured, and sold premium “smart” EVs. Its mission was to “shape a joyful lifestyle by offering high-performance smart electric vehicles and being the best user enterprise. At NIO Day 2021,...
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- April 2022
- Case
Mastercard: Creating a World Beyond Cash
By: Sunil Gupta, Linda A. Hill, Julia Kelley and Emily Tedards
In late 2021, Mastercard CEO Michael Miebach and Chairman and former CEO Ajaypal “Ajay” Banga considered how Mastercard could best position itself for continued success in the years to come. Since Mastercard’s initial public offering in 2006, the company had grown and...
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Keywords:
Technological Innovation;
Leadership;
Leading Change;
Organizational Culture;
Business Strategy;
Change;
Change Management;
Money;
Cash;
Credit;
Financial Institutions;
Banks and Banking;
Central Banking;
Financial Instruments;
Credit Cards;
Financial Markets;
Globalization;
Innovation and Invention;
Innovation and Management;
Innovation Strategy;
Leadership Style;
Competitive Advantage;
Corporate Strategy;
Diversification;
Information Technology;
Banking Industry;
Financial Services Industry;
North and Central America;
United States;
New York (state, US)
- April 2022
- Teaching Note
Tempur Sealy International (A, B & C)
By: Benjamin C. Esty and Daniel Fisher
Teaching Note for HBS Case Nos. 718-422, 718-423, and 718-424. The cases explore the long-term relationship between Tempur Sealy (TPX, a mattress manufacturer) and Mattress Firm (MFRM, a bedding retailer and TPX's largest customer). For almost 20 years, the firms...
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Keywords:
Porter's 5 Forces;
Bargaining Power;
Buyer Power;
Customer Power;
Supplier Power;
Negotiations;
Value Capture;
Private Equity;
Consumer Durables;
Consumer Discretionary;
Mattresses;
B-2-B;
Industry Dynamics;
Leadership;
Compensation;
Corporate Strategy;
Business Strategy;
Value Creation;
Competition;
Cooperation;
Distribution;
Negotiation;
Industry Structures;
Customers;
Relationships;
Distribution Industry;
Manufacturing Industry;
Retail Industry;
Consumer Products Industry;
United States;
South Africa
- April 2022
- Teaching Note
Christie's and Leonardo da Vinci's Salvator Mundi: The Value of a Brand
By: Jill Avery
A sixteenth century Renaissance masterpiece, missing for 137 years, believed by many to have been destroyed, and then rediscovered less than a decade ago, becomes the most expensive painting ever sold, all the while surrounded by controversy. Did the buyer of Leonardo...
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- April 2022
- Article
Demand Interactions in Sharing Economies: Evidence from a Natural Experiment Involving Airbnb and Uber/Lyft
By: Shunyuan Zhang, Dokyun Lee, Param Singh and Tridas Mukhopadhyay
We examine whether and how ride-sharing services influence the demand for home-sharing services. Our identification strategy hinges on a natural experiment in which Uber/Lyft exited Austin, Texas, in May 2016 due to local regulation. Using a 12-month longitudinal...
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- March 2022
- Case
Swvl: Smart Mobility for the Masses
By: Krishna Palepu, Esel Çekin and Menna Hassan
The case focuses on strategy and governance issues at SWVL, a tech-enabled mass mobility marketplace. It describes the journey of CEO and Chairman Mostafa Kendil on his journey from founding to the company’s listing on Nasdaq. Since its founding in Egypt in 2017, Swvl...
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- March 31, 2022
- Article
Two Approaches to Capping Health Care Prices
By: Michael E. Chernew, Maximilian J. Pany and Leemore S. Dafny
High health care prices for the privately-insured contribute to high premiums, which put downward pressure on wages, and induce employers to reduce benefit generosity and charge employees more for coverage. As the average annual premium for family coverage currently...
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- March 2022
- Teaching Note
Camera IQ and the Metaverse: Building Augmented Reality Brand Experiences
By: Jill Avery
Camera IQ, a camera marketing software company that empowered brands to create and launch augmented reality experiences (AREs) across social platforms, had just raised an additional $5 million to fund further product development and expand its marketing and sales...
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Keywords:
Brand Management;
Social Media;
Virtual Reality;
Augmented Reality;
B2B;
E-commerce;
Technology Platform;
Marketing;
Marketing Communications;
Marketing Strategy;
Brands and Branding;
Digital Marketing;
Internet and the Web;
Growth Management;
Customer Relationship Management;
Customer Value and Value Chain;
Advertising Industry;
United States
- March 2022
- Case
The Goldman Sachs 10,000 Small Businesses Program: 2009-2021
By: Leonard A. Schlesinger and Julia Kelley
In December 2021, more than a decade after its founding, Goldman Sachs’s 10,000 Small Businesses program was still going strong — and the firm now needed to evaluate potential program modifications to reach a wider group of small business owners. Launched in the...
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Keywords:
COVID-19 Pandemic;
Small Business;
Business Education;
Curriculum and Courses;
Government and Politics;
Knowledge;
Knowledge Dissemination;
Labor;
Employment;
Human Capital;
Management;
Goals and Objectives;
Organizations;
Mission and Purpose;
Corporate Social Responsibility and Impact;
Programs;
Networks;
Social Enterprise;
Society;
Strategy;
Demographics;
Diversity;
Financial Services Industry;
North and Central America;
United States;
New York (city, NY);
New York (state, US)
- March 2022
- Case
Emeritus: Achieving Impact, Providing Access (A)
By: Ashish Nanda and Zack Kurtovich
In June 2019, Emeritus cofounders Ashwin Damera (HBS MBA 2005) and Chaitanya (Chait) Kalipatnapu were thrilled with the growth of their start-up. Eruditus, formed in October 2010 to provide in-person executive education, had established itself in the market and was...
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- March 2022 (Revised April 2022)
- Teaching Note
Spotify's Audio-First Strategy: Leading the Podcasting Market
By: Hong Luo and Carol Lin
Teaching Note for HBS Case No. 721-439. Within 15 years, CEO Daniel Ek had led Spotify from an ambitious startup to a multi-billion dollar company that had transformed the music industry. As part of Spotify’s next phase of growth, the platform would invest heavily in...
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- March 2022 (Revised March 2022)
- Case
Doubling Down: Elon Musk's Big Bets in 2022
By: David Yoffie and Daniel Fisher
2021 was a banner year for Elon Musk. CEO of the electric vehicle manufacturer Tesla, the aerospace manufacturer SpaceX, and a few smaller startups, Musk became the richest person on Earth after Tesla reached a market capitalization of $1 trillion and SpaceX a private...
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Keywords:
Innovation and Management;
Competitive Advantage;
Competitive Strategy;
Information Infrastructure;
Applications and Software;
Transportation;
Strategic Planning;
Leadership Style;
Leading Change;
Goals and Objectives;
Aerospace Industry;
Auto Industry;
Battery Industry;
United States;
Europe;
China
- March 2022
- Case
MTN: Unlocking Value While Driving Socioeconomic Progress
By: Benjamin C. Esty, Pippa Tubman Armerding and Dilyana Karadzhova Botha
On March 10, 2021, Ralph Mupita the new CEO of MTN Group, Africa largest telecommunications company, presented the group’s 2020 annual results and unveiled a new strategy to “drive growth and unlock value.” Despite MTN’s leadership in most of its markets, the company’s...
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- March 2022
- Case
Talent@Tencent
By: Tarun Khanna, Shu Lin and Nancy Hua Dai
On November 11, 2016, Xi Dan, Senior Vice President of Tencent, and Ma Yongwu, Dean of Tencent Academy, were discussing how Tencent could develop new capabilities to sustain its growth miracle and entry into new technologies, expansion into B2B businesses, and...
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- March 2022
- Case
In Data We Trust: Be Mobile Africa and Furthering Financial Inclusion Across the African Continent
By: Lauren Cohen, Grace Headinger and Pierre Marchesseault
To Cédric Jeannot, leveraging technology to promote financial inclusion was personal. After no established financial institution would accept his technology platform to lower transaction costs for free, Jeannot launched FinTech company Be Mobile Africa in May 2020....
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Keywords:
Finance;
Fintech;
Emerging Market;
Fundraising;
Financial Inclusion;
Strategy;
Expansion;
Management;
Entrepreneurship;
Personal Finance;
Corporate Social Responsibility and Impact;
Growth and Development Strategy;
Financial Services Industry;
Banking Industry;
Africa;
Togo;
Nigeria;
Ghana
- March 2022
- Case
Pakistan Rising: Bazaar's Growth Story (A)
By: Paul A. Gompers and Gamze Yucaoglu
The case opens in September 2021 as Hamza Jawaid and Saad Jangda, co-founders of Bazaar technologies (Bazaar), the Pakistani high growth B2B e-commerce marketplace, are contemplating whether the year-and-a half old startup should also venture into offering financing to...
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- March 2022
- Supplement
Pakistan Rising: Bazaar's Growth Story (B)
By: Paul A. Gompers and Gamze Yucaoglu
The case opens in January 2022 as Hamza Jawaid and Saad Jangda, co-founders of Bazaar technologies (Bazaar), the Pakistani high growth B2B e-commerce marketplace, are looking over the performance of the newly launched “buy now, play later” feature. The traction looks...
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- March 2022 (Revised March 2022)
- Case
Winning Business at Russell Reynolds (A)
By: Ethan Bernstein and Cara Mazzucco
In an effort to make compensation drive collaboration, Russell Reynolds Associates’ (RRA) CEO Clarke Murphy sought to re-engineer the bonus system for his executive search consultants in 2016. As his HR analytics guru, Kelly Smith, points out, that risks upsetting–and...
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Keywords:
Compensation;
Collaboration;
Executive Search Firms;
Consulting Firms;
Compensation and Benefits;
Restructuring;
Human Resources;
Human Capital;
Management Practices and Processes;
Organizational Culture;
Organizational Change and Adaptation;
Social and Collaborative Networks;
Recruitment;
Selection and Staffing;
Talent and Talent Management;
Consulting Industry;
Employment Industry;
Asia;
Europe;
Latin America;
Middle East;
North and Central America;
South America;
Oceania
- March 2022
- Supplement
Winning Business at Russell Reynolds (B)
By: Ethan Bernstein and Cara Mazzucco
In an effort to make compensation drive collaboration, Russell Reynolds Associates’ (RRA) CEO Clarke Murphy sought to re-engineer the bonus system for his executive search consultants in 2016. As his HR analytics guru, Kelly Smith, points out, that risks upsetting–and...
View Details
Keywords:
Compensation;
Collaboration;
Executive Search Firms;
Consulting Firms;
Compensation and Benefits;
Restructuring;
Human Resources;
Human Capital;
Management Practices and Processes;
Organizational Culture;
Organizational Change and Adaptation;
Social and Collaborative Networks;
Recruitment;
Selection and Staffing;
Talent and Talent Management;
Consulting Industry;
Employment Industry;
Asia;
Europe;
Latin America;
Middle East;
North and Central America;
South America;
Oceania
- March 2022
- Case
The Future of Start-Up Chile
By: Prithwiraj Choudhury, Ruth Costas and Pedro Levindo
In 2021, public accelerator program Start-Up Chile, which ten years earlier had created a global buzz, might be losing its competitive edge to similar programs or one-year visas for digital nomads offered by other countries. The case follows SUP’s CEO, Angeles Romo, as...
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Keywords:
Entrepreneurship;
Cultural Entrepreneurship;
Social Entrepreneurship;
Disruptive Innovation;
Innovation Leadership;
Disruption;
Knowledge Dissemination;
Knowledge Sharing;
Business Education;
Emerging Markets;
Cross-Cultural and Cross-Border Issues;
Global Strategy;
Globalized Economies and Regions;
Globalized Markets and Industries;
Government Administration;
Recruitment;
Job Design and Levels;
Human Capital;
Leading Change;
Business and Government Relations;
Groups and Teams;
Networks;
Social and Collaborative Networks;
Public Administration Industry;
Latin America;
Chile