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Show Results For
-
All HBS Web
(8,824)
- People (18)
- News (1,906)
- Research (5,801)
- Events (21)
- Multimedia (41)
- Faculty Publications (4,701)
- July 2023
- Case
Crocs: Using Community-Centric Marketing to Make Ugly Iconic
By: Ayelet Israeli and Anne V. Wilson
In 2022, the Crocs Classic Clog was the best-selling item of clothing on Amazon, the brand was one of the fastest growing brands in the U.S., and global net revenue had increased to approximately $3.6 billion. By most accounts, Crocs had become the “it” shoe. Crocs...
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Keywords:
Brands and Branding;
Product Development;
Growth and Development;
Customer Value and Value Chain;
Digital Marketing;
Digital Strategy;
Segmentation;
Advertising;
Consumer Products Industry;
Apparel and Accessories Industry;
United States
Israeli, Ayelet, and Anne V. Wilson. "Crocs: Using Community-Centric Marketing to Make Ugly Iconic." Harvard Business School Case 524-006, July 2023.
- 29 Jan 2008
- First Look
First Look: January 29, 2008
and team learning, in organizational behavior, and technology and innovation to offer insights for research on new product development teams. Building on prior work, we summarize the organizational benefits of NPD teams, and identify five...
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Keywords:
Martha Lagace
- 2023
- Working Paper
In-Context Unlearning: Language Models as Few Shot Unlearners
By: Martin Pawelczyk, Seth Neel and Himabindu Lakkaraju
Machine unlearning, the study of efficiently removing the impact of specific training points on the
trained model, has garnered increased attention of late, driven by the need to comply with privacy
regulations like the Right to be Forgotten. Although unlearning is...
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Pawelczyk, Martin, Seth Neel, and Himabindu Lakkaraju. "In-Context Unlearning: Language Models as Few Shot Unlearners." Working Paper, October 2023.
- July 2021
- Teaching Note
Digital Transformation 2.0: CEO Elie Girard at Atos
By: Tsedal Neeley
Teaching Note for HBS Case No. 421-024. Elie Girard has taken the helm as CEO of multinational IT giant Atos to lead the company into the next era of digital transformation. Noticing that customers’ digital needs were evolving to become even more specialized and global...
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- August 2007 (Revised June 2020)
- Case
Trouble with a Bubble
By: Tom Nicholas
Examines technology, firm performance, and the stock market during the 1929 Great Crash and the Great Depression of the 1930s. The 1920s was an extraordinary period of technological progress marked by a strong run-up in stock market prices. Firms invested heavily in...
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Keywords:
Bubble;
Stock Market;
Great Depression;
Irving Fisher;
Information Technology;
Organizational Change and Adaptation;
History;
Financial Markets;
Performance;
Labor and Management Relations;
Equity;
Financial Crisis;
Innovation and Invention;
United States
Nicholas, Tom. "Trouble with a Bubble." Harvard Business School Case 808-067, August 2007. (Revised June 2020.)
- 13 Dec 2022
- Research & Ideas
The Color of Private Equity: Quantifying the Bias Black Investors Face
groups by combining information from data analytic firms like Burgiss and PitchBook with SEC filings and research from public sources like LinkedIn, news articles, commercial datasets, and private communications. The researchers noted...
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- Web
How to Fit in at HBS - MBA
Government Health Care / BioTech Manufacturing Private Equity Real Estate Retail Social Enterprise Technology Venture Capital Audiences Audiences FirstGen+ College Diverse Perspectives International LGBTQ+...
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- 2011
- Other Unpublished Work
Functional Centralization and the Division of Labor in Management
By: Julie Wulf, Maria Guadalupe and Hongyi Li
This paper shows that the trend towards flatter hierarchies in large US firms since the mid-80's has been accompanied by increased centralization of activities at the top of the organization. In particular, the number of functional managers (e.g., Chief Financial...
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- 2021
- Working Paper
CRM and AI in Time of Crisis
By: Michelle Y. Lu and Navid Mojir
A crisis can affect the incentives of various players within a firm’s multi-layered sales and marketing organization (e.g., headquarters and branches of a bank). Such shifts can result in sales decisions against the firm’s best interests. Motivated by the backlash to...
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Keywords:
CRM;
Artificial Intelligence;
AI;
B2B Marketing;
Decision Authority;
Crisis Marketing;
Intra-organizational Conflict;
COVID-19 Pandemic;
Customer Relationship Management;
Technological Innovation;
Decision Making;
Strategy;
Health Pandemics;
Crisis Management;
AI and Machine Learning
Lu, Michelle Y., and Navid Mojir. "CRM and AI in Time of Crisis." Harvard Business School Working Paper, No. 22-035, November 2021.
- Web
1.19 Immersive Field Courses (IFC) - MBA
1. Academic Information & Policies 1.19 Immersive Field Courses (IFC) Welcome to HBS Being a Student at HBS 1. Academic Information & Policies 1.1 HBS Community Values 1.2 MBA Honor Code 1.3 Academic...
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- August 2021
- Case
Yummy: Delivering Value to Venezuela
By: Ayelet Israeli, Jenyfeer Martinez Buitrago and Carla Larangeira
By June 2021, Yummy had become Venezuela’s first and largest food delivery app and last-mile logistics company. In Caracas, the nation’s capital, Yummy held a 55% market share, while operations in other cities had already started to take place, including in three of...
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Keywords:
Internet and the Web;
Health Pandemics;
Business Startups;
Growth and Development Strategy;
Expansion
Israeli, Ayelet, Jenyfeer Martinez Buitrago, and Carla Larangeira. "Yummy: Delivering Value to Venezuela." Harvard Business School Case 522-034, August 2021.
- Web
Founder - Entrepreneurship
on current trends in entrepreneurship (AI, Web 3, VC, etc.) Learn about HBS resources to support your journey: Entrepreneurship Day Rock and i-lab Newsletters Startup Bootcamp info session New Venture Competition Kickoff Rock Summer Fellows program View Details
- October 2017
- Case
The Transformation of Microsoft
By: C. Fritz Foley, E. Scott Mayfield and F. Katelynn Boland
In early 2015, Amy Hood, CFO of Microsoft, and the rest of the senior leadership team faced a set of fundamental choices. The firm had opportunities to serve customers in ways that would be associated with higher growth but lower margin. Some of these opportunities...
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Keywords:
Growth;
Corporate Finance;
Valuation;
Growth Management;
Communication Strategy;
Transformation;
Information Technology Industry;
Information Technology Industry;
United States
Foley, C. Fritz, E. Scott Mayfield, and F. Katelynn Boland. "The Transformation of Microsoft." Harvard Business School Case 218-048, October 2017.
- June 2021
- Article
From Predictions to Prescriptions: A Data-driven Response to COVID-19
By: Dimitris Bertsimas, Léonard Boussioux, Ryan Cory-Wright, Arthur Delarue, Vassilis Digalakis Jr, Alexander Jacquillat, Driss Lahlou Kitane, Galit Lukin, Michael Lingzhi Li, Luca Mingardi, Omid Nohadani, Agni Orfanoudaki, Theodore Papalexopoulos, Ivan Paskov, Jean Pauphilet, Omar Skali Lami, Bartolomeo Stellato, Hamza Tazi Bouardi, Kimberly Villalobos Carballo, Holly Wiberg and Cynthia Zeng
The COVID-19 pandemic has created unprecedented challenges worldwide. Strained healthcare providers make difficult decisions on patient triage, treatment and care management on a daily basis. Policy makers have imposed social distancing measures to slow the disease, at...
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Keywords:
COVID-19;
Health Pandemics;
AI and Machine Learning;
Forecasting and Prediction;
Analytics and Data Science
Bertsimas, Dimitris, Léonard Boussioux, Ryan Cory-Wright, Arthur Delarue, Vassilis Digalakis Jr, Alexander Jacquillat, Driss Lahlou Kitane, Galit Lukin, Michael Lingzhi Li, Luca Mingardi, Omid Nohadani, Agni Orfanoudaki, Theodore Papalexopoulos, Ivan Paskov, Jean Pauphilet, Omar Skali Lami, Bartolomeo Stellato, Hamza Tazi Bouardi, Kimberly Villalobos Carballo, Holly Wiberg, and Cynthia Zeng. "From Predictions to Prescriptions: A Data-driven Response to COVID-19." Health Care Management Science 24, no. 2 (June 2021): 253–272.
- Web
Gartner | Baker Library | Bloomberg Center | Harvard Business School
Harvard University Information Technology. More information. Related Resources Technology Database AttributesCategories Science & Technology Industries Keywords vendor...
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- Web
Entrepreneurial Management Curriculum - Faculty & Research
doctoral programs. Detailed curriculum information for each doctoral program associated with this unit can be found on the doctoral programs website: PhD in Business Economics PhD in Organizational Behavior PhD in Business Administration,...
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- 16 Mar 2020
- Research & Ideas
How the Coronavirus Is Already Rewriting the Future of Business
to the challenge. Think of it as a new strategic initiative facing huge execution challenges. These require senior management to get the best information they can about barriers to execution, and it requires trust and commitment. That...
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Keywords:
by Dina Gerdeman
- 01 Mar 2024
- News
The War Within
things she could do was to simply ask them: “How do you feel?” As the Russian war stretches into its third year, that question is increasingly central to the success of Ukraine’s defense strategy. Protecting the mental health of Ukrainian...
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- January 2020 (Revised March 2020)
- Case
Huawei: A Global Tech Giant in the Crossfire of a Digital Cold War
By: William C. Kirby, Billy Chan and John P. McHugh
By 2020, Ren Zhengfei, CEO of Huawei, had transformed the small telephone switch manufacturer he founded in 1987 into a $120 billion telecommunications company poised to lead the lucrative rollout of fifth-generation (5G) cellular networks. However, an emerging...
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Keywords:
International Strategy;
Government And Business;
Digital Infrastructure;
Political Risk;
Information Technology;
Infrastructure;
Business and Government Relations;
Government and Politics;
Information Infrastructure;
Technology Industry;
China;
United States
Kirby, William C., Billy Chan, and John P. McHugh. "Huawei: A Global Tech Giant in the Crossfire of a Digital Cold War." Harvard Business School Case 320-089, January 2020. (Revised March 2020.)
- 23 Apr 2024
- In Practice
Getting to Net Zero: The Climate Standards and Ecosystem the World Needs Now
than just a reporting mechanism, E-liability carbon accounting informs corporations, educational and health systems, and government agencies about the tangible benefits from environmentally sensitive product...
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Keywords:
by Rachel Layne