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- Faculty Publications (10)
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- All HBS Web (18)
- Faculty Publications (10)
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18
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- February 1985
- Case
Horticulture Associates (D)
Raymond, Thomas J. "Horticulture Associates (D)." Harvard Business School Case 385-285, February 1985.
- February 1985
- Case
Horticulture Associates (C)
Raymond, Thomas J. "Horticulture Associates (C)." Harvard Business School Case 385-284, February 1985.
- February 1985
- Case
Horticulture Associates (B)
Raymond, Thomas J. "Horticulture Associates (B)." Harvard Business School Case 385-283, February 1985.
- February 1985
- Case
Horticulture Associates (A)
Raymond, Thomas J. "Horticulture Associates (A)." Harvard Business School Case 385-282, February 1985.
- December 2001 (Revised January 2002)
- Case
National Cooperative Council for Agriculture and Horticulture of the Netherlands, The
By: Ray A. Goldberg and Cate Reavis
As the No. 1 cooperative country in the world and the second leading trading country in the world, how do the cooperatives of the Netherlands organize to provide leadership in the global food system?
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Keywords:
Cooperative Ownership;
Food;
Agribusiness;
Globalization;
Leadership;
Agriculture and Agribusiness Industry;
Netherlands
Goldberg, Ray A., and Cate Reavis. "National Cooperative Council for Agriculture and Horticulture of the Netherlands, The." Harvard Business School Case 902-417, December 2001. (Revised January 2002.)
- December 2013 (Revised July 2015)
- Case
VP Group: Vegpro Grows Beyond Kenya
By: Jose Alvarez and Natalie Kindred
In 2013, Kenyan horticulture producer and exporter VP Group is weighing potential expansion opportunities against the growing risks in its production and export markets. With $121 million in 2012 revenues, VP Group has grown rapidly in recent years by expanding its...
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Keywords:
James Cartwright;
Bharat Patel;
Umang Patel;
Vegpro;
VP Group;
Kenya;
Nairobi;
Africa;
Vegetables;
Flowers;
Marks & Spencer;
Sainsbury's;
Horticulture;
Sugar;
Growth;
Diversification;
Freighting;
Agribusiness;
Plant-Based Agribusiness;
Trade;
Marketing;
Marketing Strategy;
Vertical Integration;
Supply Chain;
Employees;
Growth and Development Strategy;
Agriculture and Agribusiness Industry;
Shipping Industry;
Kenya;
Nairobi;
Africa;
United Kingdom;
Europe;
Ethiopia;
Ghana
Alvarez, Jose, and Natalie Kindred. "VP Group: Vegpro Grows Beyond Kenya." Harvard Business School Case 514-055, December 2013. (Revised July 2015.)
- December 2018 (Revised May 2019)
- Case
Bord Bia: Strategically Growing Irish Exports
By: Jose B. Alvarez, Forest L. Reinhardt and Emer Moloney
Agriculture was Ireland’s largest indigenous industry. Its agri-food sector was export driven, with almost 90% of production exported. Bord Bia was the Irish government agency charged with the promotion, trade development, and marketing of the Irish food, drink, and...
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Keywords:
Agribusiness;
Trends;
Disruption;
Communication Strategy;
Experience and Expertise;
Talent and Talent Management;
Public Sector;
Trade;
Education;
Food;
Geography;
Geographic Location;
Rural Scope;
Corporate Governance;
Government Administration;
Information;
Knowledge Dissemination;
Marketing Channels;
Brands and Branding;
Marketing Communications;
Marketing Strategy;
Planning;
Business and Government Relations;
Environmental Sustainability;
Public Opinion;
Business Strategy;
Diversification;
Agriculture and Agribusiness Industry;
Food and Beverage Industry;
Public Administration Industry;
Retail Industry;
Republic of Ireland;
United Kingdom;
Europe
Alvarez, Jose B., Forest L. Reinhardt, and Emer Moloney. "Bord Bia: Strategically Growing Irish Exports." Harvard Business School Case 519-043, December 2018. (Revised May 2019.)
- December 2007 (Revised February 2017)
- Case
Vegpro Group: Growing in Harmony
By: David E. Bell, Brian Milder and Mary Shelman
Vegpro, a horticulture company, is Kenya's largest exporter of fresh vegetables and flowers to top supermarkets in the U.K. and Europe. In 2007, Vegpro's business is threatened by growing consumer concern about the environmental impact of food production and transport,...
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Keywords:
Customer Satisfaction;
Developing Countries and Economies;
Ethics;
Food;
Growth and Development Strategy;
Operations;
Environmental Sustainability;
Agriculture and Agribusiness Industry;
Kenya;
Europe;
United Kingdom
Bell, David E., Brian Milder, and Mary Shelman. "Vegpro Group: Growing in Harmony." Harvard Business School Case 508-001, December 2007. (Revised February 2017.)
- Web
Sample Student Projects - Institute For Strategy And Competitiveness
Switzerland Private Banking Cluster (2010) Switzerland Watchmaking (2010) Taiwan Taiwan: Semiconductor Cluster (2007) Tanzania Tanzania Horticulture Cluster (2010) Tanzania’s Tourism Cluster (2006) Thailand Thailand Automotive (2011)...
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- 01 Mar 2024
- News
Action Plan: Wild at Heart
At first glance, Heather Evans (MBA 1983) might not seem the likeliest candidate for a career in ecological landscaping. A former chief marketing officer and “true urbanist” (“to the extent I used to hate visiting people in the country!”), Evans spent most of her life...
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- 19 Sep 2016
- News
Sustainable Farming in the Arid World
Philipp Saumweber (MBA 2006) started Sundrop Farms to bring sustainable horticulture to the arid world, growing high-value crops using seawater and sunlight and bringing jobs to communities that previously had no agriculture sector. In...
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- 01 Oct 2002
- News
John Batcha: Sowing the Seeds to Fight Hunger
food,” notes the low-key Batcha, who was raised on a farm in rural New Jersey and majored in horticulture at Rutgers before coming to HBS. “I believe hunger and famine would be much more widespread today without the changes the seed...
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- 06 Jun 2023
- Blog Post
Van den Ende Rozen: Greenhouse Rose Production
site, as we neared the site, we noticed hundreds of small greenhouses alongside the road. From their signage, the crops ranged from vegetables to flowers. We had driven into the heart of the country’s world-class horticulture industry and...
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- 12 Feb 2008
- First Look
First Look: February 12, 2007
value after the crisis turns out to be a relevant consideration. Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=708402 Vegpro Group: Growing in Harmony Harvard Business School Case 508-001 Vegpro, a View Details
Keywords:
Martha Lagace
- 22 Apr 2014
- First Look
First Look: April 22
would ultimately imply for the world economy. Purchase this case: http://hbr.org/product/the-u-s-shale-revolution-global-rebalancing/an/714008-PDF-ENG Harvard Business School Case 514-055 VP Group: Vegpro Grows Beyond Kenya In 2013, Kenyan View Details
Keywords:
Sean Silverthorne