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(315)
- News (20)
- Research (266)
- Events (3)
- Multimedia (1)
- Faculty Publications (169)
Show Results For
-
All HBS Web
(315)
- News (20)
- Research (266)
- Events (3)
- Multimedia (1)
- Faculty Publications (169)
- June 2015
- Case
The Coca-Cola Company's Case for Creative Transformation
By: Thales S. Teixeira and Elizabeth Anne Watkins
In 2013, the Coca-Cola Company was awarded Creative Marketer of the Year by the Cannes Lions Festival (known as the "Oscar of Advertising") for the first time ever in history and nearly 50 years after the Festival's inception. Just one year before that, Jonathan...
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Keywords:
Attention Economics;
Creating Connections;
Digital Marketing;
Marketing Innovations;
Social Networks;
Advertising Content;
Networked Brand;
Beverage Industry;
Coca-Cola;
Digital Innovation;
Digital Transition;
Marketing;
Marketing Communications;
Innovation Strategy;
Social and Collaborative Networks;
Advertising;
Creativity;
Consumer Products Industry
Teixeira, Thales S., and Elizabeth Anne Watkins. "The Coca-Cola Company's Case for Creative Transformation." Harvard Business School Multimedia/Video Case 815-714, June 2015.
- 2018
- Working Paper
Thanks for Nothing: Expressing Gratitude Invites Exploitation by Competitors
By: Jeremy Yip, Kelly Kiyeon Lee, Cindy Chan and Alison Wood Brooks
Previous research has revealed that expressing gratitude motivates prosocial behavior in cooperative relationships. However, expressing gratitude in competitive interactions may operate differently. Across five studies, we demonstrate that individuals interacting with...
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Yip, Jeremy, Kelly Kiyeon Lee, Cindy Chan, and Alison Wood Brooks. "Thanks for Nothing: Expressing Gratitude Invites Exploitation by Competitors." Harvard Business School Working Paper, No. 18-081, February 2018.
- 12 Oct 2017
- HBS Seminar
Dennis Zhang, Washington University, St. Louis
- 2008
- Working Paper
Resolving Information Asymmetries in Markets: The Role of Certified Management Programs
Firms and regulators are increasingly relying on voluntary mechanisms to signal and infer quality of difficult-to-observe management practices. Prior evaluations of voluntary management programs have focused on those that lack verification mechanisms and have found...
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Keywords:
Management Practices and Processes;
Information;
Standards;
Performance Improvement;
Programs;
Environmental Sustainability;
Manufacturing Industry;
United States
Toffel, Michael W. "Resolving Information Asymmetries in Markets: The Role of Certified Management Programs." Harvard Business School Working Paper, No. 07-023, December 2008. (October 2006.)
- 22 Apr 2015
- Working Paper Summaries
Is No News (Perceived as) Bad News? An Experimental Investigation of Information Disclosure
- 18 Sep 2021
- News
Celebrating AI-Infused Talent Management at the Eightfold Conference
Importance of Being Causal
Causal inference is the study of how actions, interventions, or treatments affect outcomes of interest. The methods that have received the lion’s share of attention in the data science literature for establishing causation are variations of randomized... View Details
- 28 Jan 2011
- Working Paper Summaries
Agglomerative Forces and Cluster Shapes
- August 2017
- Article
Is the SEC Captured? Evidence from Comment-Letter Reviews
By: Jonas Heese, Mozaffar Khan and Karthik Ramanna
SEC oversight of publicly listed firms ranges from comment letter (CL) reviews of firms’ reporting compliance to pursuing enforcement actions against violators. Prior literature finds that firm political connections (PC) negatively predict enforcement actions,...
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Keywords:
Comment Letters;
Political Connections;
Regulatory Capture;
SEC Enforcement;
Government Administration;
Business and Government Relations;
Government and Politics
Heese, Jonas, Mozaffar Khan, and Karthik Ramanna. "Is the SEC Captured? Evidence from Comment-Letter Reviews." Journal of Accounting & Economics 64, no. 1 (August 2017). (Revised June 2017.)
- 12 Feb 2020
- News
Trump is Waiting and He is Ready
- June 2022
- Article
The Use and Misuse of Patent Data: Issues for Finance and Beyond
By: Josh Lerner and Amit Seru
Patents and citations are powerful tools for understanding innovation increasingly used in financial economics (and management research more broadly). Biases may result, however, from the interactions between the truncation of patents and citations and the changing...
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Lerner, Josh, and Amit Seru. "The Use and Misuse of Patent Data: Issues for Finance and Beyond." Review of Financial Studies 35, no. 6 (June 2022): 2667–2704.
- 2015
- Working Paper
Understanding Conformity: An Experimental Investigation
By: B. Douglas Bernheim and Christine L Exley
Some theories of conformity hold that social equilibrium either standardizes inferences or promotes a shared understanding of conventions and norms among individuals with fixed heterogeneous preferences (belief mechanisms). Others depict tastes as fluid and hence...
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Keywords:
Conformity;
Norms;
Image Motivation;
Prosocial Behavior;
Motivation and Incentives;
Behavior;
Standards
Bernheim, B. Douglas, and Christine L Exley. "Understanding Conformity: An Experimental Investigation." Harvard Business School Working Paper, No. 16-070, December 2015.
- October 2023
- Article
Product Variety, the Cost of Living, and Welfare Across Countries
By: Alberto Cavallo, Robert C. Feenstra and Robert Inklaar
We use the structure of the Melitz (2003) model to compute the cost of living and welfare across 47 countries, and compare these to conventional measures of prices and real consumption from the International Comparisons Project (ICP). The cost of living is inferred...
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Cavallo, Alberto, Robert C. Feenstra, and Robert Inklaar. "Product Variety, the Cost of Living, and Welfare Across Countries." American Economic Journal: Macroeconomics 15, no. 4 (October 2023): 40–66.
- Article
The Cost of Capital for Alternative Investments
By: Jakub W. Jurek and Erik Stafford
Traditional risk factor models indicate that hedge funds capture pre-fee alphas of 6% to 10% per annum over the period from 1996 to 2012. At the same time, the hedge fund return series is not reliably distinguishable from the returns of mechanical S&P 500 put-writing...
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Keywords:
Hedge Funds;
Required Returns;
Downside Risk;
Index Options;
Investment Funds;
Cost of Capital;
Investment Return;
Risk and Uncertainty;
Financial Services Industry
Jurek, Jakub W., and Erik Stafford. "The Cost of Capital for Alternative Investments." Journal of Finance 70, no. 5 (October 2015): 2185–2226.
- June 2017
- Article
Conspicuous Consumption of Time: When Busyness and Lack of Leisure Time Become a Status Symbol
By: Silvia Bellezza, Neeru Paharia and Anat Keinan
While research on conspicuous consumption has typically analyzed how people spend money on products that signal status, we investigate conspicuous consumption in relation to time. We argue that a busy and overworked lifestyle, rather than a leisurely lifestyle, has...
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Bellezza, Silvia, Neeru Paharia, and Anat Keinan. "Conspicuous Consumption of Time: When Busyness and Lack of Leisure Time Become a Status Symbol." Journal of Consumer Research 44, no. 1 (June 2017): 118–138.
- 2023
- Working Paper
Black-box Training Data Identification in GANs via Detector Networks
By: Lukman Olagoke, Salil Vadhan and Seth Neel
Since their inception Generative Adversarial Networks (GANs) have been popular generative models across images, audio, video, and tabular data. In this paper we study whether given access to a trained GAN, as well as fresh samples from the underlying distribution, if...
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Olagoke, Lukman, Salil Vadhan, and Seth Neel. "Black-box Training Data Identification in GANs via Detector Networks." Working Paper, October 2023.
- Article
Brand Values and Capital Market Valuation
By: Mary Barth, Michael B. Clement, George Foster and Ron Kasznik
Brand value estimates are significantly positively related to prices and returns, incremental to accounting variables. Questionable brand value estimate reliability underlies lack of financial statement recognition for brands. Findings suggest estimates are relevant...
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Barth, Mary, Michael B. Clement, George Foster, and Ron Kasznik. "Brand Values and Capital Market Valuation." Review of Accounting Studies 3, nos. 1-2 (1998): 41–68.
- September 2002 (Revised March 2003)
- Technical Note
Technical Note on Equity-Linked Consideration, Part 2: Announcement Effects
The announcement of merger or acquisition conveys new information to the capital markets. Shareholders and portfolio managers assess the news and trade on the basis of their new appraisals of value. Thus, from the actual Pstks of the two companies one can infer from...
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Baldwin, Carliss Y. "Technical Note on Equity-Linked Consideration, Part 2: Announcement Effects." Harvard Business School Technical Note 903-028, September 2002. (Revised March 2003.)
- Article
Little Patents and Big Secrets: Managing Intellectual Property
By: James J. Anton and Dennis A. Yao
Exploitation of an innovation commonly requires some disclosure of enabling knowledge (e.g., to obtain a patent or induce complementary investment). When property rights offer only limited protection, the value of the disclosure is offset by the increased threat of...
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Keywords:
Patents;
Management;
Innovation and Invention;
Knowledge;
Rights;
Value;
Information;
Corporate Disclosure
Anton, James J., and Dennis A. Yao. "Little Patents and Big Secrets: Managing Intellectual Property." RAND Journal of Economics 35, no. 1 (Spring 2004): 1–22. (Harvard users click here for full text.)