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Show Results For
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All HBS Web
(6,365)
- People (36)
- News (2,299)
- Research (2,805)
- Events (15)
- Multimedia (63)
- Faculty Publications (1,266)
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Podcast - Managing the Future of Work
didn’t have the “right” academic pedigree, GPA, major, family connections, it was hard to land that job. But one of the other things I saw was that, when we were hiring for the firm I was at, we were often...
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Podcast - Managing the Future of Work
listeners?Cappelli: Yeah, it was inductive. I started out to write a book that was going to describe how we actually manage people, as opposed to what the textbooks say. Most of the textbooks about how employees are managed and the...
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Podcast - Managing the Future of Work
you. Matt. We always have both new listeners, and also with the passing of a year, sometimes things fade a bit. Walk us back to the beginning. What was the impetus for the index?Sigelman: So this work grew...
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- January 2019 (Revised February 2024)
- Teaching Note
Hubble Contact Lenses: Data Driven Direct-to-Consumer Marketing
By: Ayelet Israeli
Teaching Note for HBS No. 519-011. As its Series A extension round approaches, the founders of Hubble, a subscription-based, social-media fueled, direct-to-consumer (DTC) brand of contact lenses, are reflecting on the marketing strategies that have taken them to a...
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Keywords:
DTC;
Direct To Consumer Marketing;
Health Care;
Mobile;
Attribution;
Experimentation;
Experiments;
Churn/retention;
Customer Lifetime Value;
Internet Marketing;
Big Data;
Analytics;
A/B Testing;
CRM;
Advertising;
Marketing;
Marketing Channels;
Marketing Strategy;
Media;
Brands and Branding;
Marketing Communications;
Digital Marketing;
Acquisition;
Growth and Development Strategy;
Customer Focus and Relationships;
Consumer Behavior;
Social Media;
E-commerce
- Web
Podcast - Managing the Future of Work
That being said, the one thing that is important that you hang on to, no matter what, is the underlying set of values that define a firm—because I do think those are super important—and the mission. It’s why...
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- Web
Podcast - Managing the Future of Work
the process, like many other companies, of automation. We’ve got new businesses that we are trying to activate. And one of those things that we have had tremendous success...
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- Web
Podcast - Managing the Future of Work
facility?” They said, absolutely they did, and it’s for all those things that I mentioned.Fuller: Let’s come back to zero in on the United States now, because you touched on something that’s near and dear to our heart and the Managing the...
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- 27 Oct 2014
- Research & Ideas
The Coffee Economy That Bloomed Out of Nowhere
ideas, and one of these ideas was figuring out how [the Soconusco] could leverage Mexico's competitive advantage in export agriculture. So why not try coffee? Coffee for the masses had been a thing for a...
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Podcast - Managing the Future of Work
for us a few of the ones that are the most interesting ones you like to share with potential clients.Trodella: We really saw Workplace adoption and engagement take off during the pandemic. And some of the...
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- Web
Podcast - Managing the Future of Work
opportunities that would be created by Covid or seeking expertise as to how they reconfigure their supply chains to respond to the real disruption in historical patterns of trade. So all of those View Details
- Web
Podcast - Managing the Future of Work
decades ago and spent the last 20-plus years leading and managing companies, start-ups, CEO, and teams, both at Google and then at Slack. And it’s been a fantastic journey. The one thing that I’ve learned often through the school View Details
- 12 Oct 1999
- Research & Ideas
Bright Ideas: The Creative Power of Groups
individuals willingly succumbing to "group think," waving through a lukewarm idea rather than disrupting the comfort of the status quo. "Questioning long-held beliefs and traditional ways of...
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by Laurie Joan Aron
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Podcast - Managing the Future of Work
have to dramatically update them. And the enemy of progress and modernization in this area is trying to retrofit and recreate historical systems, processes, et cetera, to a new generation and a new dimension View Details
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Podcast - Managing the Future of Work
Business School—but they don’t know how to get it off the ground. They don’t know how to get those initial customers to test that minimum viable product and begin to start a virtuous cycle of learning and product improvement. How did you...
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- Web
Podcast - Managing the Future of Work
Department of Labor at the Wage and Hour Division. The next thing I knew, I was the acting and deputy administrator at the division, which handles overtime, minimum wage, but broader issues really affecting...
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- 20 Aug 2016
- News
The Business of Improving Health Care Delivery
didn’t know much about HBS at that point. But when I heard about the option to actually do a combined degree, I started thinking that might be a really interesting thing to do. “I’m interested in revamping how we deliver health care. I...
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- 21 May 2024
- Research & Ideas
What the Rise of Far-Right Politics Says About the Economy in an Election Year
see how many things [Denmark has] in place to redistribute income and wealth. I was curious to understand how we got to this point, and how do we build a society that can redistribute more and have such a robust safety net. This led me to...
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by Rachel Layne
- Web
Podcast - Managing the Future of Work
they were doing, various subpopulations of applicants, effectively hiding them from the process. The fundamental design paradigm rests on doing things really efficiently. Rather than spend a lot View Details
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Podcast - Managing the Future of Work
are asking about, the type of data you’re trying to gather, and how do you think those things will combine to shape the types of offers you’re going to bring forward in the...
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- 08 Mar 2019
- Blog Post
Reclaiming Feminism: A Celebration of International Women’s Day
believe all humans were created equal, regardless of the many outwardly things that can make us look and seem different. As a new mom to a precious baby boy, being a feminist has become even more important...
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