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Show Results For
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All HBS Web
(11,545)
- People (75)
- News (2,800)
- Research (3,554)
- Events (27)
- Multimedia (316)
- Faculty Publications (2,243)
- Web
Online Leadership and Management Courses | HBS Online
7 Courses Credential of Leadership, Impact, and Management in Business (CLIMB) CLIMB enables new and experienced leaders to ignite their careers with a combination of vital and forward-looking business skills, self-reflection, and an immersive cohort-based View Details
- 6:30 PM – 8:30 PM PDT, 18 Oct 2016
- HBS Alumni Events
Alumnae Circles Open House: San Francisco
Women's groups are launching- are you interested?
Register for this upcoming open house to learn more.
View Details
- October 2007 (Revised March 2008)
- Case
Dove: Evolution of a Brand
By: John A. Deighton
Examines the evolution of Dove from functional brand to a brand with a point of view after Unilever designated it as a masterbrand, and expanded its portfolio to cover entries into a number of sectors beyond the original bath soap category. The development causes the...
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Keywords:
History;
Expansion;
Marketing Strategy;
Social Marketing;
Digital Marketing;
Brands and Branding;
Consumer Products Industry;
Beauty and Cosmetics Industry
Deighton, John A. "Dove: Evolution of a Brand." Harvard Business School Case 508-047, October 2007. (Revised March 2008.) (request a courtesy copy.)
- 01 Mar 2016
- News
Faculty Q&A: Price Check
- Jan 08 2015
- Testimonial
Improving Teamwork—and Patient Care
- Jan 04 2013
- Testimonial
GMP: The Living Group Experience
- Dec 13 2017
- Testimonial
New Ways of Thinking
- 6 PM – 8 PM EST, 01 Feb 2016
Alumnae Circles Open House: Boston
Women's groups are launching- are you interested?
Register for this upcoming open house to learn more.
View Details
- Jun 19 2018
- Testimonial
Faculty Who Challenge and Inspire
- Apr 12 2018
- Testimonial
Building Relationships and Expertise
- Jun 21 2017
- Testimonial
Appreciating the Art of Negotiation
- 02 Nov 2022
- Video
HBS Live Online Classroom
- Mar 07 2018
- Testimonial
Laying the Groundwork for Successful Negotiation
- Dec 06 2020
- Testimonial
Maximizing the Virtual Experience
- Nov 11 2020
- Testimonial
Transformation in the Classroom and the Frontlines
- Aug 08 2016
- Testimonial
Taking Negotiation to the Next Level
- 2019
- Article
Sustaining Open Innovation Through a 'Center of Excellence'
By: Elizabeth E. Richard, Jeffrey R. Davis, Jin Hyun Paik and Karim R. Lakhani
This paper presents NASA’s experience using a Center of Excellence (CoE) to scale and sustain an open innovation program as an effective problem-solving tool and includes strategic management recommendations for other organizations based on lessons...
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Keywords:
Crowdsourcing;
Culture Change;
Open Innovation;
Center Of Excellence;
Collaborative Innovation and Invention;
Organizational Culture;
Change Management
Richard, Elizabeth E., Jeffrey R. Davis, Jin Hyun Paik, and Karim R. Lakhani. "Sustaining Open Innovation Through a 'Center of Excellence'." Strategy & Leadership 47, no. 3 (2019): 19–26.
- May 2020
- Case
M-Lab: Enabling Innovation at Mitsubishi Corporation
By: Krishna Palepu and Allison M. Ciechanover
M-Lab’s founding goals were to infuse an innovation mindset into Mitsubishi Corporation; to catalyze new business opportunities; and to enable a dialogue between Japanese business and Silicon Valley. M-Lab housed representatives from each of Mitsubishi Corporation’s...
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Keywords:
Business Ventures;
Disruption;
Transformation;
Corporate Entrepreneurship;
Multinational Firms and Management;
Innovation and Management;
Innovation Strategy;
Organizational Change and Adaptation;
Japan;
United States
Palepu, Krishna, and Allison M. Ciechanover. "M-Lab: Enabling Innovation at Mitsubishi Corporation." Harvard Business School Case 120-061, May 2020.
- 30 Jun 2016
- Blog Post
4 Ways I've Changed at HBS
There are certain things you come to business school expecting to learn and certain ways you expect you’ll change. Over the course of my first year at HBS, I’ve learned how to prepare a balance sheet and...
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