Filter Results
:
(61)
Show Results For
-
All HBS Web
(420)
- Faculty Publications (61)
Show Results For
-
All HBS Web
(420)
- Faculty Publications (61)
←
Page 4 of
61
Results
- Research Summary
Overview
By: Ayelet Israeli
Professor Israeli utilizes econometric methods and field experiments to study data driven decision making in marketing context. Her research focuses on data-driven marketing, with an emphasis on how businesses can leverage their own data, customer data, and market data...
View Details