Filter Results
:
(19,890)
Show Results For
-
All HBS Web
(19,890)
- People (30)
- News (3,518)
- Research (13,539)
- Events (105)
- Multimedia (235)
- Faculty Publications (11,226)
Show Results For
-
All HBS Web
(19,890)
- People (30)
- News (3,518)
- Research (13,539)
- Events (105)
- Multimedia (235)
- Faculty Publications (11,226)
- 05 Sep 2018
- Video
James Mwangi CEM Full Interview (Private Link)
- 22 Jun 2021
- Blog Post
Why Many Businesses Are Becoming More Vocal In Support of LGBTQ Rights
internal practices on LGBTQ issues, investing in culture, benefits, and marketing to welcome LGBTQ workers and customers, and to telegraph...
View Details
Keywords:
All Industries
- August 2002
- Background Note
Customer Benefit Stack
By: Das Narayandas
Describes a process to understand customer benefits created in industrial markets using the metaphor of a customer benefit stack.
View Details
- November 2008 (Revised January 2010)
- Case
Stone Finch, Inc.: Young Division, Old Division
By: Richard G. Hamermesh and Elizabeth Collins
CEO Jim Billings wants to attract energetic, entrepreneurial talent to Stone Finch, Inc., which comprises an older division that fabricates products like piping and tanks for water and wastewater processing plants, and a much newer division that develops biochemical...
View Details
Keywords:
Organizational Behavior;
Human Resource Management;
Motivation;
Business Growth;
Motivation and Incentives;
Leadership;
Business Subsidiaries;
Innovation Strategy;
Resource Allocation;
Organizational Structure;
Organizational Culture;
Retention;
Operations;
Recruitment;
Integration;
Business Growth and Maturation;
Mergers and Acquisitions;
Growth and Development Strategy;
Manufacturing Industry
Hamermesh, Richard G., and Elizabeth Collins. "Stone Finch, Inc.: Young Division, Old Division." Harvard Business School Brief Case 083-214, November 2008. (Revised January 2010.)
- February 2022
- Supplement
SpartanNash Company: The Amazon Warrants (A)
By: Benjamin C. Esty, E. Scott Mayfield and Daniel Fisher
As of 12/31/21, Amazon held $22 billion of equity and warrants in related companies. In fact, it often requests a free grant of warrants when it enters into a new commercial agreement with a supplier. Over the past 20 years, Amazon has gotten warrants almost 20...
View Details
- March 2016 (Revised November 2020)
- Case
Tableau
By: Boris Vallee
Matrix Capital Management, a long-short equity hedge fund based in Waltham, Massachusetts, is assessing its investment in Tableau, a data visualization company. Tableau, which conducted an IPO a few years ago, has been experiencing substantial growth as it aims at...
View Details
Keywords:
Hedge Fund;
Long-short Equity;
Growth Investing;
Growth and Development Strategy;
Investment;
Valuation;
Technology;
Technology Industry;
Waltham
Vallee, Boris. "Tableau." Harvard Business School Case 216-045, March 2016. (Revised November 2020.)
- January 1991
- Supplement
Volkswagen of America: Audi 5000 (B)
Six months after the launch in the United States of Audi 5000, Audi marketing executives and their advertising agency must appraise the introductory advertising for the car. Three alternative campaigns to replace the current one are under consideration.
View Details
Keywords:
Advertising;
Advertising Campaigns;
Product Launch;
Performance Evaluation;
Auto Industry;
United States
Greyser, Stephen A. "Volkswagen of America: Audi 5000 (B)." Harvard Business School Supplement 591-066, January 1991.
- January 2022
- Case
Walmart USA—Searching for Growth
By: Felix Oberholzer-Gee and Maria P. Roche
In 2022, Doug McMillon, president and CEO of Walmart, and his team looked back at a difficult but ultimately successful past year. The global pandemic had posed enormous challenges but the company had weather the storm successfully, raising same-store sales growth,...
View Details
Oberholzer-Gee, Felix, and Maria P. Roche. "Walmart USA—Searching for Growth." Harvard Business School Case 722-395, January 2022.
- August 1999 (Revised October 1999)
- Case
RCA Records: The Digital Revolution
By: Jeffrey F. Rayport, Carin-Isabel Knoop and Cate Reavis
In 1995, Bertelsmann-owned RCA Records was considered a "tired and old" record label. By 1999, the company represented a number of the "hottest" acts in the music industry. Nevertheless, the company's position (as well as that of the entire music industry) was under...
View Details
Keywords:
Brands and Branding;
Business Model;
Competition;
Corporate Strategy;
Internet and the Web;
Change Management;
Marketing Strategy;
Entertainment and Recreation Industry;
Entertainment and Recreation Industry;
United States
Rayport, Jeffrey F., Carin-Isabel Knoop, and Cate Reavis. "RCA Records: The Digital Revolution." Harvard Business School Case 800-014, August 1999. (Revised October 1999.)
- 07 Nov 2023
- Research & Ideas
When Glasses Land the Gig: Employers Still Choose Workers Who 'Look the Part'
platforms and realizing the contrast with the real world, where we don’t usually share our pictures when we apply for a job,” Troncoso says. She recalls wondering, “Why do we need them?” Two million applications on Freelancer.com The need...
View Details
Keywords:
by Scott Van Voorhis
- 10 Oct 2007
- Research & Ideas
“Blank” Inside: Branding Ingredients
Harvard Business School professor John Quelch writes a blog on marketing issues, called Marketing Know: How, for Harvard Business Online. It is reprinted on HBS Working Knowledge.Why do we pay more for an...
View Details
- 03 Mar 2014
- News
Farewell Sochi
- 13 Sep 2018
- HBS Seminar
Ashley Swanson, Wharton, University of Pennsylvania
- January 2010 (Revised March 2013)
- Case
HubSpot: Lower Churn through Greater CHI
By: F. Asis Martinez Jerez, Thomas Steenburgh, Jill Avery and Lisa Brem
HubSpot, a web marketing startup is under pressure from VCs to rapidly acquire new customers and to maintain a low level of customer churn. In the case, students explore the drivers of customer churn and uncover opportunities to increase customer retention across the...
View Details
Keywords:
Business Startups;
Customer Relationship Management;
Customer Satisfaction;
Customer Value and Value Chain;
Forecasting and Prediction;
Consumer Behavior;
Happiness;
Consulting Industry
Martinez Jerez, F. Asis, Thomas Steenburgh, Jill Avery, and Lisa Brem. "HubSpot: Lower Churn through Greater CHI." Harvard Business School Case 110-052, January 2010. (Revised March 2013.)
- December 2021 (Revised May 2022)
- Case
Troverie (A)
By: Thomas R. Eisenmann, Lindsay N. Hyde and Olivia Graham
Six months after the August 2018 launch of Troverie, a U.S.-based online retailer of luxury watches, the average cost of acquiring a customer is much higher than originally projected, and the startup is incurring a substantial loss on each sales transaction. Could...
View Details
Keywords:
Startup;
Luxury Goods;
Customer Acquisition;
Entrepreneurship;
Business Startups;
Luxury;
Failure;
Internet and the Web;
Revenue;
Fashion Industry;
United States
Eisenmann, Thomas R., Lindsay N. Hyde, and Olivia Graham. "Troverie (A)." Harvard Business School Case 822-068, December 2021. (Revised May 2022.)
- December 2008 (Revised June 2009)
- Case
Ad Classification at Right Media
By: Benjamin Edelman
Right Media considers systems and policies to make sure that ads are only shown on web sites where they are appropriate, and vice versa. Setting standards is particularly challenging given the large and growing marketplace, the numerous participants, their diverse...
View Details
Keywords:
Digital Marketing;
Governing Rules, Regulations, and Reforms;
Policy;
Market Participation;
Standards;
Internet and the Web
Edelman, Benjamin. "Ad Classification at Right Media." Harvard Business School Case 909-032, December 2008. (Revised June 2009.) (request a courtesy copy.)
- October 2010 (Revised March 2013)
- Case
Baxter's Asia Pacific 'Talent Edge' Initiative
By: Jordan Siegel, Mimi Xi and Christopher Poliquin
This case examines whether multinationals have a potential competitive weapon in aggressively exploiting social schisms in host labor markets and in hiring and promoting senior managers from excluded groups.
View Details
Siegel, Jordan, Mimi Xi, and Christopher Poliquin. "Baxter's Asia Pacific 'Talent Edge' Initiative." Harvard Business School Case 711-408, October 2010. (Revised March 2013.)
- 11 Aug 2022
- Research & Ideas
When Parents Tell Kids to ‘Work Hard,’ Do They Send the Wrong Message?
give, and conversations about why and how to help others are powerful,” Whillans says. “Our studies show that the way parents explain why some people have more than others in View Details
- 24 May 2018
- News
‘Uncle Drew’: Branding Vehicle or Feature Film? Yes
- 2020
- Working Paper
Party-State Capitalism in China
By: Margaret Pearson, Meg Rithmire and Kellee Tsai
The “state capitalism” model, in which the state retains a dominant role as owner or investor-shareholder amidst the presence of markets and private firms, has received increasing attention, with China cited as the main exemplar. Yet as models evolve, so has China’s...
View Details
Pearson, Margaret, Meg Rithmire, and Kellee Tsai. "Party-State Capitalism in China." Harvard Business School Working Paper, No. 21-065, November 2020.