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(124)
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Show Results For
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All HBS Web
(124)
- News (45)
- Research (48)
- Multimedia (5)
- Faculty Publications (20)
- 17 Oct 2019
- Research & Ideas
‘Chick Beer’ for Women? Why Gender Marketing Repels More Than Sells
the product they’re being nudged toward evokes a stereotype about their gender. Suggesting that women will clamor for a product wrapped in pink packaging just because some marketer assumes that all women love pink can come across as downright insulting, says...
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- Web
Doing Business in a Divided World - Alumni
performance – or maybe even improving it? Moderated by Professor Robert Kaplan, Marvin Bower Professor of Leadership Development, Emeritus Session Rapporteurs: Dr. Christopher Eaglin, Professor Vikram...
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- Web
HBS Alumni Conference: Accelerating Climate Solutions - Alumni
to fulfill its potential in both stabilizing the atmosphere and making society more resilient. Measuring and Reducing Corporate Carbon Emissions Faculty Presenters: Robert S. Kaplan, Senior Fellow and Marvin View Details
- 01 Jan 2004
- News
D. Ronald Daniel, MBA 1954
to put his quantitative and analytical skills to good use. Headed by the legendary Marvin Bower (MBA '30), an early leader of both the firm and the management consulting profession itself, who had recently...
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- Blog
Is AI Coming for Your Job?
Ayelet Israeli is the Marvin Bower Associate Professor in the Marketing Unit and cofounder of the Customer Intelligence Lab at the Digital, Data, and Design (D) Institute at HBS. Iavor Bojinov: Those who...
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- 23 Nov 2021
- Research & Ideas
The Vinyl Renaissance: Take Those Old Records Off the Shelf
Austin, Texas, in 2017, and Ryan Raffaelli, the Marvin Bower Associate Professor at HBS, to learn more about the vinyl renaissance. The interview has been edited for clarity and length. Gazette: Why have...
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- Web
Team - Institute For Strategy And Competitiveness
School, Harvard Law School, Dell Medical School, and the International Consortium for Health Outcomes Measurement. Harvard Business School Michael E. Porter M.B.A., Ph.D., Bishop William Lawrence University Professor Robert S. Kaplan Ph.D., Senior Fellow and View Details
- 24 Jul 2017
- Research & Ideas
People Have an Irrational Need to Complete 'Sets' of Things
forthcoming edition of Journal of Experimental Psychology: General, “Pseudo-Set Framing” was co-written by Barasz; Leslie John, the Marvin Bower Associate Professor at HBS; Elizabeth Keenan, an assistant...
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by Carmen Nobel
- Web
HBS Entrepreneurship Summit - Alumni
Lecturer of Business Administration; C. Roland Christensen Distinguished Management Educator Crypto/Web 3.0 Shai Benjamin Bernstein, Marvin Bower Associate Professor John Wu (MBA 2000), Chair Avalabs The New...
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- 04 Feb 2022
- Book
Beyond the Cold War: Reinventing Socialism in 5 Countries
Although many view socialism through the rigid lens of Soviet orthodoxy, it has always been a work in progress and an evolving and adaptable ideology on a global scale, says Harvard Business School Marvin Bower Associate Professor Jeremy Friedman. In his new book, Ripe...
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by Dina Gerdeman
- 06 Jan 2020
- Research & Ideas
Motivate Your High Performers to Share Their Knowledge
co-workers can help those employees improve. “When you are exposed to different ideas or a different way of working, it can change your own behavior,” says Christopher Stanton, the Marvin Bower Associate...
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by Michael Blanding
- 24 Sep 2018
- Research & Ideas
How Cost Accounting is Improving Healthcare in Rural Haiti
was co-authored by Dr. Mahek A. Shah, a senior researcher and senior project leader at Harvard Business School, and Robert S. Kaplan, the Marvin Bower Professor of Leadership Development, Emeritus, at HBS....
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- 18 Sep 2017
- Research & Ideas
'Likes' Lead to Nothing—and Other Hard-Learned Lessons of Social Media Marketing
an airplane. “Social media has changed consumers’ expectations with the way they communicate with brands,” says Leslie K. John, Marvin Bower Associate Professor. “I have friends who have had a bad customer...
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- 24 Aug 2020
- Research & Ideas
How Much Will Remote Work Continue After the Pandemic?
tremendous changes, and we couldn’t have anticipated the scale or speed at which they have occurred,” says Stanton, the Marvin Bower Associate Professor of Business Administration at HBS. “I think there’s an...
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by Kristen Senz
- 22 Feb 2022
- News
Breaking News
Pulitzers for its coverage, which uncovered hundreds of cases of corruption and misuse of public funds, and countless ways in which public systems in the Denver area had failed to work as intended. New research by Jonas Heese, the Marvin...
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- 21 May 2012
- Research & Ideas
OSHA Inspections: Protecting Employees or Killing Jobs?
inspectors find safety problems is not surprising," says Michael W. Toffel, an associate professor and the Marvin Bower Fellow at Harvard Business School. At the same time, when problems are resolved,...
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by Michael Blanding
- 29 Jul 2013
- Research & Ideas
A Manager’s Moral Obligation to Preserve Capitalism
Ramanna, who holds appointments as the Henry B. Arthur Fellow, supporting the research and teaching of business ethics, and as a Marvin Bower Fellow, helping faculty launch innovative new business agendas....
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by Michael Blanding
- 18 Jun 2018
- Research & Ideas
Warning: Scary Warning Labels Work!
sufficiently graphic don’t work. “San Francisco policymakers are devoting lots of time and money to fighting it out in court, and they’re operating on the assumption that text warning labels are going to work,” says HBS Marvin View Details
- 24 Nov 2003
- Research & Ideas
Boards and Corporate Governance: A Balanced Scorecard Approach
and as part of succession planning. Biographies Robert S. Kaplan is the Marvin Bower Professor of Leadership Development at Harvard Business School, and is a cofounder and chairman of Balanced Scorecard...
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Re: Robert S. Kaplan & Krishna G. Palepu