Show Results For
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All HBS Web
(4,680)
- Faculty Publications (475)
Show Results For
-
All HBS Web
(4,680)
- Faculty Publications (475)
Meaning →
- October 1988 (Revised November 2006)
- Background Note
Aspects of Sales Management: An Introduction
- October 1987 (Revised November 1994)
- Case
Boston Fights Drugs (A): Designing Communications Research
- November 1985 (Revised November 1987)
- Case
R&R
- April 1984
- Supplement
R.S. Means Co., Inc. (B)
- April 1984
- Case
R.S. Means Co., Inc. (A)
- 1983
- Chapter
On the Role of Social Security as a Means for Efficient Risk-Bearing in an Economy Where Human Capital is Not Tradeable
- 1980
- Chapter
Notes on the Meaning of Commitment to Organizations
- 1980
- Working Paper
Taxation and the Ex-dividend Day Behavior of Common Stock Prices
- Research Summary
3D Negotiaton
In articles and books, often with David Lax, I have been developing a broad approach to effective negotiation that encompasses three "dimensions." In this "3D" approach, our first dimension — "tactics"-- is the most familiar territory. Tactics are the persuasive... View Details
- Research Summary
Creating and Consuming Brand Meaning
- Research Summary
Design Driven Innovation
Firms, managers and scholars have often balanced between two approaches to innovation: user centered (where incremental innovation is pulled by the market) and technology push (where innovation comes from breakthrough development in technologies). However there is a... View Details
- Research Summary
Distributed Innovation in Open Systems—The Role of Modularity
- 2022
- Article
Divergence Between Employer and Employee Understandings of Passion: Theory and Implications for Future Research
- Forthcoming
- Article
Dynamic Silos: Increased Modularity and Decreased Stability in Intra-organizational Communication Networks During the COVID-19 Pandemic
- Research Summary
Evolution of the Global Beauty Industry
This research examines the global beauty industry, which includes cosmetics, deodorants, fragrances, hair care, oral hygiene and skin care. Today global sales of cosmetics and toiletries are in excess of U.S. $380 billion. This research examines the growth of this... View Details
- Research Summary
Growing as a Purposeful Leader
Leaders today have to lead in the context of extraordinary changes and challenges. The demands of today's stakeholders have risen significantly, and what is expected of senior leaders is quickly evolving in terms of their mission (more than profit),... View Details
- Teaching Interest
Leadership and Organizational Behavior (LEAD)
Professor Bernstein taught Leadership and Organizational Behavior (LEAD) from 2013-2016 (7 sections). This course focuses on how managers become effective leaders by addressing the human side of enterprise.
The course is divided into five modules:
- Research Summary
Managing Multiple Identities at Work
- Research Summary
Moving Beyond Direct-to-Consumer
Changing consumer behaviors have redefined what it means to be direct to consumer ("DTC"). What once began online a decade ago as a distribution and disintermediation strategy has since evolved into a multifaceted approach for the modern-day brand.
The... View Details
- Research Summary