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Show Results For
-
All HBS Web
(5,650)
- People (24)
- News (1,600)
- Research (2,538)
- Events (40)
- Multimedia (67)
- Faculty Publications (1,637)
- 02 Jan 2018
- Research & Ideas
The Most Popular Stories and Research Papers of 2017
publishes summaries of working papers written by Harvard Business School faculty—along with links to the full text of those papers. Here are the five most downloaded working papers of 2017: Why and How...
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by Sean Silverthorne
- 16 May 2017
- Blog Post
Making the Move into Digital Health and Software Engineering
companies are transitioning into tech-enabled companies and effective operators need to have deeper technical skills. In a similar vein, HBS’s student-run newspaper, The Harbus, published a piece on why...
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- 19 Sep 2017
- First Look
First Look at New Research and Ideas, September 19
September 2017 Management Science Channel Integration, Sales Dispersion, and Inventory Management By: Gallino, Santiago, Antonio Moreno, and Ioannis Stamatopoulos Abstract—We study the effects of the...
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Sean Silverthorne
- Web
Celebrating Asian American and Pacific Islander Heritage Month at HBS (part 2) - MBA
Blog Blog MBA Voices Filter Results Arrow Down Arrow Up Read posts from Author Alumni Author Career and Professional Development Staff Author HBS Community Author HBS Faculty Author MBA Admissions Author MBA Students Topics Topics 1st...
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- Web
Harvard and the Legacy of Slavery | About
Harvard and the Legacy of Slavery Published April 26, 2022 Share via Facebook Share via LinkedIn Print Share via email Earlier today, President Bacow released the Report and...
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- Web
Working Groups, Upcoming Event, and Resources | About
Working Groups, Upcoming Event, and Resources Published November 9, 2023 Share via Facebook Share via LinkedIn Print Share via email Recently I wrote to you about important work we need to initiate at...
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- 01 Feb 1997
- News
Made, Not Born: HBS Courses and Entrepreneurial Management
students learn how to apply discipline to the inexact science of valuing private enterprises." Running and Growing the Small Company The dramatic beginnings of entrepreneurial businesses have been much discussed in the View Details
- 06 Mar 2018
- First Look
First Look at Research and Ideas, March 6, 2018
Carter are celebrating James’ third NBA championship. The duo will soon have to decide on a strategy for their media businesses—their film and television production company SpringHill Entertainment as well...
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Sean Silverthorne
Shane M. Greenstein
Shane Greenstein is the Martin Marshall Professor of Business Administration. He teaches in the Technology, Operations and Management Unit. He is also the former co-chair of the HBS Digital Initiative and former co-director of the program on the economics of... View Details
- 11 Nov 2020
- Research & Ideas
How Hackathons Help Decide Platform Winners and Losers
colleagues highlights the pivotal role played by such gatherings in creating winners and losers in the platform world. “Platform Diffusion at Temporary Gatherings: Social Coordination and Ecosystem...
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- 14 Sep 2016
- Research & Ideas
Web Surfers Have a Schedule and Stick to It
remained remarkably stable over the five years. There was an overall shift in the types of sites visited, however, from chat rooms and news to social media and video. “We were...
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- February 2011 (Revised November 2013)
- Case
The Cheezburger Network
By: John Deighton and Leora Kornfeld
Cheezburger Network was a Web publisher of humorous, user-contributed content, using social media for dissemination, and selling advertising against the traffic of 1 billion page views per quarter. In January 2011, it raised $30 million in venture capital for the...
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Keywords:
Budgets and Budgeting;
Digital Marketing;
Customer Relationship Management;
Venture Capital;
Emerging Markets;
Strategic Planning;
Sales;
Internet and the Web;
Publishing Industry;
Publishing Industry
Deighton, John, and Leora Kornfeld. "The Cheezburger Network." Harvard Business School Case 511-091, February 2011. (Revised November 2013.) (request a courtesy copy.)
- Web
The New Role for Government & NGOs - Institute For Strategy And Competitiveness
HBS ISC Creating Shared ValueCSV Creating Shared Value CSV Explained Emerging Topics CSV in Practice Published CSV Cases CSV Explained CSV Explained The Three Levels of CSV Adding a Social Dimension to Strategy Redefining Capitalism The...
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- 14 Apr 2014
- Research & Ideas
Difficulties for Women Bridging Racial, Generational, and Global Divides
adopted a no-telecommuting policy a month after Yahoo! did, and male CEO Hubert Joly faced significantly less media coverage for the move. Sheppard presented findings from several experiments exploring the...
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by Carmen Nobel
- October 2019 (Revised February 2023)
- Case
Gupta Media: Performance Marketing in the Digital Age
By: V. Kasturi Rangan and Courtney Han
Gupta Media is a Digital Marketing firm started in 2005 that places advertisements and marketing promotions for its clients in digital media, mainly social media such as Facebook and Google. Over the years it had built its expertise in promoting music labels, artists...
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Keywords:
Marketing;
Digital Marketing;
Performance;
Measurement and Metrics;
Social Media;
Advertising Industry
Rangan, V. Kasturi, and Courtney Han. "Gupta Media: Performance Marketing in the Digital Age." Harvard Business School Case 520-031, October 2019. (Revised February 2023.)
- October 2021
- Article
Shareholder Activism and Firms' Voluntary Disclosure of Climate Change Risks
By: Caroline Flammer, Michael W. Toffel and Kala Viswanathan
This paper examines whether—in the absence of mandated disclosure requirements—shareholder activism can elicit greater disclosure of firms’ exposure to climate change risks. We find that environmental shareholder activism increases the voluntary disclosure of climate...
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Keywords:
Transparency;
Reporting;
Shareholder Engagement;
Shareholder Activism;
Climate Change;
Risk and Uncertainty;
Environmental Management;
Investment Activism;
Corporate Disclosure;
Communication Strategy;
Information Publishing;
Measurement and Metrics;
Corporate Social Responsibility and Impact;
Problems and Challenges;
United States
Flammer, Caroline, Michael W. Toffel, and Kala Viswanathan. "Shareholder Activism and Firms' Voluntary Disclosure of Climate Change Risks." Strategic Management Journal 42, no. 10 (October 2021): 1850–1879. (Featured in Harvard Business Review.)
- 1992
- Article
Public Policy and the Evolution of Cable Television, 1950-90
By: Willis Emmons
Emmons, Willis. "Public Policy and the Evolution of Cable Television, 1950-90." Business and Economic History 21 (1992): 182–191.
- 01 Nov 1999
- Research & Ideas
John H. Patterson and the Sales Strategy of the National Cash Register Company, 1884 to 1922
John H. Patterson created an intricate system of management to monitor and train company salesman. He gave them scripts to memorize and assigned them territory to cover. He held conventions View Details
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by Walter A. Friedman
- February 2004 (Revised April 2007)
- Case
Random House
By: Bharat N. Anand, Kyle F. Barnett and Elizabeth Lea Carpenter
On June 12, 2003, the proposed merger of Random House and Time Warner Book Group was called off by the CEO of Random House's parent company, Bertelsmann. The announcement was welcomed by several critics who had questioned the logic of further consolidation in the book...
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Keywords:
Mergers and Acquisitions;
Business Conglomerates;
Information Publishing;
Problems and Challenges;
Relationships;
Business Strategy;
Commercialization;
Competition;
Vertical Integration;
Internet;
Media and Broadcasting Industry;
Media and Broadcasting Industry
Anand, Bharat N., Kyle F. Barnett, and Elizabeth Lea Carpenter. "Random House." Harvard Business School Case 704-438, February 2004. (Revised April 2007.)