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- Faculty Publications (187)
Mexico →
- February 2020
- Case
Rotoplas: Bringing More and Better Water
By: John D. Macomber and Carla Larangeira
Private companies were being turned to for potable water in the world’s megacities due to impacts of climate change including droughts and flooding. Mexico City had endured several water-related crises, with its population suffering from floods, droughts, water...
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Keywords:
Water Supply;
Water Management;
Finance;
Infrastructure;
Urban Development;
Business and Government Relations;
Latin America;
Mexico
Macomber, John D., and Carla Larangeira. "Rotoplas: Bringing More and Better Water." Harvard Business School Case 220-064, February 2020.
- January 2020
- Case
Banorte Móvil: Data-Driven Mobile Growth
By: Ayelet Israeli, Carla Larangeira and Mariana Cal
In mid-2019, Carlos Hank was deliberating over the results for Banorte Móvil—the mobile application for Banorte, Mexico’s most profitable and second-largest financial institution. Hank, who had been appointed as Banorte´s Chairman of the Board in January 2015, had...
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Keywords:
Data Analytics;
Customer Lifetime Value;
Financial Institutions;
Mobile and Wireless Technology;
Growth and Development Strategy;
Customers;
Technology Adoption;
Communication Strategy;
Banking Industry;
Mexico;
Latin America
Israeli, Ayelet, Carla Larangeira, and Mariana Cal. "Banorte Móvil: Data-Driven Mobile Growth." Harvard Business School Case 520-068, January 2020.
- 2019
- Other Unpublished Work
Mexico's Financial Risks: Solving Pemex for a Solvent Mexico
By: Laura Alfaro, Augusto de la Torre, Guillermo Calvo, Roque Benjamin Fernandez, Pablo Guidotti, Paulo Leme, Enrique Mendoza, Guillermo Perry, Carmen Reinhart and Liliana Rojas-Suarez
Alfaro, Laura, Augusto de la Torre, Guillermo Calvo, Roque Benjamin Fernandez, Pablo Guidotti, Paulo Leme, Enrique Mendoza, Guillermo Perry, Carmen Reinhart, and Liliana Rojas-Suarez. "Mexico's Financial Risks: Solving Pemex for a Solvent Mexico." Comité Latinoamericano de Asuntos Financieros (CLAAF) Statement, no. 41, July 2019.
- March 2019 (Revised October 2020)
- Case
GENTERA: Facing the Digital Age
By: Michael Chu and Carla Larangeira
After long dominating Mexican microfinance, Compartamos Banco faces the emergence of fintech, just as for the first time its loan portfolio and clients have declined. Enrique Majós, CEO of GENTERA, the bank´s parent company, is keenly aware of the profound changes...
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Keywords:
Micro Finance;
Base Of The Pyramid;
Fintech;
Microfinance;
Disruption;
Innovation and Management;
Competitive Strategy;
North America;
Mexico
Chu, Michael, and Carla Larangeira. "GENTERA: Facing the Digital Age." Harvard Business School Case 319-092, March 2019. (Revised October 2020.)
- February 2019 (Revised March 2022)
- Case
Mexico: Shifting Left with AMLO
Andrés Manuel López Obrador became president of Mexico on December 1, 2018. His election, and the victory of his new Party, MORENA, represent a sharp shift to the left by Mexico’s political system. Previously, President Peña Nieto and his party, the PRI, had initiated...
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Keywords:
Political Economy;
Pacto;
Institutional Reform;
Nationalism;
Energy Reform;
Government and Politics;
Governing Rules, Regulations, and Reforms;
Economic Growth;
International Relations;
Mexico
Vietor, Richard H.K. "Mexico: Shifting Left with AMLO." Harvard Business School Case 719-051, February 2019. (Revised March 2022.)
- February 2019 (Revised March 2019)
- Case
Banorte and the Capital Call Facility: Infrastructure Finance in Mexico
By: John D. Macomber, Carla Larangeira and Fernanda Miguel
As a result of Mexico´s pension industry deregulation, pension funds were able to invest in energy and infrastructure projects through a variety of financial instruments, particularly through Capital Development Certificates (CKDs), an asset class that served as a...
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Keywords:
Financial Products;
Fund Management;
Capital Call Facility;
Pension Funds;
Infrastructure;
Energy;
Finance;
Decision Making;
Investment Funds;
Financial Instruments;
North America;
Mexico
Macomber, John D., Carla Larangeira, and Fernanda Miguel. "Banorte and the Capital Call Facility: Infrastructure Finance in Mexico." Harvard Business School Case 219-049, February 2019. (Revised March 2019.)
- June 2018 (Revised January 2020)
- Case
Renegotiating NAFTA
By: Laura Alfaro, Haviland Sheldahl-Thomason and Sarah Jeong
January 1, 2019 marked the 25th anniversary of the North American Free Trade Agreement (NAFTA). Twenty-five years after the landmark trade pact was signed by the United States, Canada, and Mexico, considerable debate surrounded it. Trade and trade agreements were a...
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Keywords:
Trade;
Negotiation;
Agreements and Arrangements;
Cost vs Benefits;
Auto Industry;
United States;
Mexico;
Canada
Alfaro, Laura, Haviland Sheldahl-Thomason, and Sarah Jeong. "Renegotiating NAFTA." Harvard Business School Case 318-143, June 2018. (Revised January 2020.)
- June 2018
- Teaching Note
LabCDMX: Experiment 50
By: Mitchell Weiss and Matt Higgins
Teaching Note for HBS No. 817-031.
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Keywords:
Public Entrepreneurship;
Experimentation;
Lean Startup;
Government;
Innovation;
Crowdsourcing;
Open Data;
Mexico City;
Mexico;
Entrepreneurship;
Innovation and Invention;
Social Entrepreneurship;
Government Administration;
Transportation;
Innovation Leadership;
Transportation Industry;
Public Administration Industry;
Mexico;
Mexico City
- March 2018 (Revised January 2019)
- Case
Gilead Mexico
By: Michael Chu and V. Kasturi Rangan
With a breakthrough cure for Hepatitis C listing in the U.S. at $1,000/pill, Gilead must now solve the issue of making it available to patients across the world, much as it did for its blockbuster HIV/AIDS antiretrovirals. For Erik Musalem, the new general manager of...
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Chu, Michael, and V. Kasturi Rangan. "Gilead Mexico." Harvard Business School Case 318-111, March 2018. (Revised January 2019.)
- February 2018
- Supplement
OXXO's Turf War Against Extra: Reflections on the Case: Eduardo Padilla
By: Tatiana Sandino, Gerardo Pérez Cavazos and Kyle Thomas
OXXO Executive Eduardo Padilla reflects on topics from the case including collaboration and managing innovation.
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Sandino, Tatiana, Gerardo Pérez Cavazos, and Kyle Thomas. "OXXO's Turf War Against Extra: Reflections on the Case: Eduardo Padilla." Harvard Business School Multimedia/Video Supplement 118-706, February 2018. (Special thanks to Eduardo Padilla; Edited by Kyle Thomas.)
- December 2017 (Revised July 2020)
- Case
Opportunity Growth at Grupo Torre Médica
By: Juan Alcácer, J. Ramon Lecuona-Torras and Katherine Grozier
Senior management must make a decision for how to grow their search fund to reach the final margins for investors.
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Alcácer, Juan, J. Ramon Lecuona-Torras, and Katherine Grozier. "Opportunity Growth at Grupo Torre Médica." Harvard Business School Case 718-463, December 2017. (Revised July 2020.)
- December 2017 (Revised January 2018)
- Case
NatureSweet
By: Jose Alvarez, Forest Reinhardt and Natalie Kindred
This case describes the business model and workplace philosophy of NatureSweet, a privately owned, vertically integrated greenhouse grower and marketer of fresh tomatoes with sales across the United States and $329 million in 2016 revenues. CEO Bryant Ambelang treated...
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Keywords:
NatureSweet;
Tomatoes;
Agriculture;
Greenhouse;
Ambelang;
Cherry Tomatoes;
Incentives;
Worker Empowerment;
Empowerment;
Toyota Production System;
Leadership;
Branding;
Produce;
Manufacturing;
Organizational Change;
Agribusiness;
Business Model;
Employee Relationship Management;
Working Conditions;
Organizational Culture;
Success;
Problems and Challenges;
Agriculture and Agribusiness Industry;
Manufacturing Industry;
United States;
Mexico;
North America
Alvarez, Jose, Forest Reinhardt, and Natalie Kindred. "NatureSweet." Harvard Business School Case 518-002, December 2017. (Revised January 2018.)
- July 2017 (Revised September 2017)
- Case
Donald Trump Calls Carrier Corporation
By: Andy Zelleke and Brian Tilley
This case examines the influence of political pressure on corporate decision-making. It questions whether fidelity to domestic operations ought to be a corporate social responsibility, and thus it challenges the limits of “social responsibility” as a corporate ideal....
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Keywords:
Corporate Social Responsibility;
Board Decisions;
Political Influence;
Layoffs;
Offshoring And Outsourcing;
Manufacturing;
United States;
Mexico;
Governing and Advisory Boards;
Decision Making;
Job Cuts and Outsourcing;
Political Elections;
Corporate Social Responsibility and Impact;
Corporate Governance;
Technology Industry;
Manufacturing Industry;
Connecticut;
Indiana;
Mexico
Zelleke, Andy, and Brian Tilley. "Donald Trump Calls Carrier Corporation." Harvard Business School Case 318-030, July 2017. (Revised September 2017.)
- June 2017 (Revised December 2017)
- Case
CJ E&M: KCON Goes Global
By: Elie Ofek and Michael Norris
In January of 2017, CJ Entertainment & Media (E&M) proudly announced that it will be holding its first ever KCON in Mexico City just two months later. CJ Group Chairman Jay Lee and Vice Chairwoman Miky Lee are pleased at the progress that KCON, a Korean-oriented music...
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Keywords:
Music Entertainment;
Cultural Entrepreneurship;
Growth and Development Strategy;
Food;
Music Industry;
Entertainment and Recreation Industry;
Food and Beverage Industry
Ofek, Elie, and Michael Norris. "CJ E&M: KCON Goes Global." Harvard Business School Case 517-083, June 2017. (Revised December 2017.)
- June 2017
- Case
Guillermo Jaime—An Endeavor Entrepreneur
By: Lynda M. Applegate, Sarah Mehta and Aldo Sesia
Guillermo Jaime was the founder and CEO of Mejoramiento Integral Asistido (MIA), a for-profit company providing affordable housing to low-income Mexicans living at the base of the pyramid (BOP). This case tells the story of Jaime and Endeavor, a nonprofit dedicated to...
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Keywords:
Base Of The Pyramid;
Social Capitalism;
Housing;
Emerging Markets;
Social Enterprise;
Society;
Wealth and Poverty;
Social Entrepreneurship;
Construction Industry;
Mexico
Applegate, Lynda M., Sarah Mehta, and Aldo Sesia. "Guillermo Jaime—An Endeavor Entrepreneur." Harvard Business School Case 817-084, June 2017.
- June 2017
- Case
MIA: Profit at the Base of the Pyramid
By: Lynda M. Applegate, José Antonio Dávila Castilla, Sarah Mehta and Aldo Sesia
In January 2016, Guillermo Jaime had just returned home to Mexico City after attending a Harvard Business School executive education program. Jaime was the founder and CEO of Mejoramiento Integral Asistido (MIA), a company providing affordable housing to low-income...
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Keywords:
Base Of The Pyramid;
Social Capitalism;
Housing;
Emerging Markets;
Social Enterprise;
Society;
Wealth and Poverty;
Social Entrepreneurship;
Construction Industry;
Mexico
Applegate, Lynda M., José Antonio Dávila Castilla, Sarah Mehta, and Aldo Sesia. "MIA: Profit at the Base of the Pyramid." Harvard Business School Case 817-073, June 2017.
- March 2017 (Revised February 2018)
- Case
Tequila Patrón
By: Rohit Deshpandé, Carlos Castellanos Rodríguez, Silvia Cacho-Elizondo, Samantha Rullán and Fernanda Miguel
Tequila Patrón was one of the most successful tequila marketers in the United States. Patrón needed to grow, and in Mexico, the second largest market for tequila, the brand was perceived as American. What portfolio and branding strategy would best serve Patrón to...
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Deshpandé, Rohit, Carlos Castellanos Rodríguez, Silvia Cacho-Elizondo, Samantha Rullán, and Fernanda Miguel. "Tequila Patrón." Harvard Business School Case 517-108, March 2017. (Revised February 2018.)
- March 2017 (Revised April 2017)
- Case
OXXO's Turf War Against Extra (A)
By: Tatiana Sandino, Gerardo Pérez Cavazos and Annelena Lobb
In 2006, Mexican convenience store chain OXXO faced a threat from a formidable competitor, the rival convenience chain Extra. OXXO had embarked on an initiative to fortify its corporate culture and operating system, but the threat of Extra raised the question of...
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Keywords:
Organizational Culture;
Organizational Design;
Competitive Strategy;
Growth and Development Strategy;
Retail Industry;
Mexico
Sandino, Tatiana, Gerardo Pérez Cavazos, and Annelena Lobb. "OXXO's Turf War Against Extra (A)." Harvard Business School Case 117-021, March 2017. (Revised April 2017.)
- March 2017
- Supplement
OXXO's Turf War Against Extra (B)
By: Tatiana Sandino, Gerardo Pérez Cavazos and Annelena Lobb
Supplements the (A) case.
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Keywords:
Organizational Culture;
Organizational Design;
Competitive Strategy;
Growth and Development Strategy;
Retail Industry;
Mexico
Sandino, Tatiana, Gerardo Pérez Cavazos, and Annelena Lobb. "OXXO's Turf War Against Extra (B)." Harvard Business School Supplement 117-022, March 2017.
- January 2017 (Revised August 2017)
- Case
Mexico's Energy Reform
By: Richard H.K. Vietor and Haviland Sheldahl-Thomason
Energy—both petroleum and electricity—had been terribly managed for decades in Mexico. The two national monopolies—PEMEX and CFE—were inefficient, overstaffed, corrupt, rife with subsidies, and losing money. Finally, in 2012, President Enrique Peña Nieto announced his...
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Keywords:
Energy;
Governing Rules, Regulations, and Reforms;
Performance Improvement;
Energy Industry;
Mexico
Vietor, Richard H.K., and Haviland Sheldahl-Thomason. "Mexico's Energy Reform." Harvard Business School Case 717-027, January 2017. (Revised August 2017.)