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- Faculty Publications (142)
- August 2000
- Teaching Note
Microsoft Latin America TN
By: Robert S. Kaplan and Alberto Ballve
Teaching Note for (9-100-040).
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- June 2000 (Revised June 2000)
- Case
Microsoft Office 2000
By: Alan D. MacCormack and Kerry Herman
Describes the history of Microsoft's Office product suite. Discusses evolution of the Office 2000 project. Set at the end of the project when Steven Sinofsky, Office vice president, must decide upon the direction for the next version of Office, as well as make changes...
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Keywords:
Applications and Software;
Product Development;
Risk and Uncertainty;
Change;
Innovation and Management;
Information Technology Industry
MacCormack, Alan D., and Kerry Herman. "Microsoft Office 2000." Harvard Business School Case 600-097, June 2000. (Revised June 2000.)
- June 2000 (Revised December 2000)
- Supplement
Microsoft Office 2000
Presents interviews with Microsoft Office employees.
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MacCormack, Alan D. "Microsoft Office 2000." Harvard Business School Video Supplement 600-502, June 2000. (Revised December 2000.)
- May 2000 (Revised September 2000)
- Exercise
Tyrell Web Developers Inc. (A)
By: Alan D. MacCormack and Andrew P. McAfee
An integrated exercise culminating in a team project to design and develop a Web site for a fictitious company. Allows instructors to establish a technical baseline for students prior to starting the team project. Students are asked to develop a personal web site which...
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MacCormack, Alan D., and Andrew P. McAfee. "Tyrell Web Developers Inc. (A)." Harvard Business School Exercise 600-025, May 2000. (Revised September 2000.)
- March 2000 (Revised June 2000)
- Case
Microsoft Office 2000: Multimedia
By: Alan D. MacCormack and Kerry Herman
Describes the history of Microsoft's Office product suite. Discusses evolution of the Office 2000 project. Set at the end of the project when Steven Sinofsky, Office vice president, must decide upon the direction for the next version of Office, as well as make changes...
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Keywords:
Applications and Software;
Product Development;
Innovation and Invention;
Change;
Information Technology Industry;
Washington (state, US)
MacCormack, Alan D., and Kerry Herman. "Microsoft Office 2000: Multimedia." Harvard Business School Multimedia/Video Case 600-023, March 2000. (Revised June 2000.)
- March 2000 (Revised July 2001)
- Case
Microsoft: Competing on Talent (A)
By: Christopher A. Bartlett and Meg Wozny
Describes the evolution of Microsoft's human-resource philosophies, policies, and practices and how they used as a core of the company's competitive advantage. In particular, the focus is on how Microsoft tried to retain its ability to recruit, develop, motivate, and...
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Keywords:
Human Resources;
Retention;
Recruitment;
Competitive Advantage;
Motivation and Incentives;
Business Startups;
Talent and Talent Management
Bartlett, Christopher A., and Meg Wozny. "Microsoft: Competing on Talent (A)." Harvard Business School Case 300-001, March 2000. (Revised July 2001.)
- February 2000 (Revised October 2000)
- Case
CarPoint in 1999
By: Thomas R. Eisenmann and Gillian Morris
Updates events in Microsoft CarPoint through the end of 1999, focusing on CarPoint's strategic alliance with Ford and on competitive developments.
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Keywords:
History;
Business Model;
Transportation Networks;
Alliances;
Emerging Markets;
Entrepreneurship;
Growth and Development Strategy;
Auto Industry
Eisenmann, Thomas R., and Gillian Morris. "CarPoint in 1999." Harvard Business School Case 800-328, February 2000. (Revised October 2000.)
- February 2000 (Revised August 2000)
- Case
Microsoft Latin America
By: Robert S. Kaplan, Alberto Ballve and Antonio Davila
Mauricio Santillan, regional vice president for the Latin American division of Microsoft, has introduced a new performance measurement system to help his country managers formulate and control strategy. Microsoft Latin America's priorities are rolling out of an...
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Keywords:
Balanced Scorecard;
Applications and Software;
Emerging Markets;
Crime and Corruption;
Motivation and Incentives;
Management Skills;
Global Strategy;
Strategy;
Information Technology Industry;
Latin America
Kaplan, Robert S., Alberto Ballve, and Antonio Davila. "Microsoft Latin America." Harvard Business School Case 100-040, February 2000. (Revised August 2000.)
- September 1999 (Revised April 2000)
- Case
Novell: World's Largest Network Software Company
By: Richard L. Nolan
After phenomenal growth and market leadership in networking, founder and CEO Ray Noorda made a frontal assault on Microsoft's core strengths. In 1994, Noorda spend over $1.5 billion acquiring companies such as WordPerfect to combat Microsoft Word, products such as...
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Keywords:
Information Infrastructure;
Applications and Software;
Competition;
Internet and the Web;
Strategic Planning;
Corporate Strategy;
Information Technology Industry
Nolan, Richard L. "Novell: World's Largest Network Software Company." Harvard Business School Case 300-038, September 1999. (Revised April 2000.)
- September 1999
- Background Note
Learning from Projects: Note on Conducting a Postmortem Analysis
By: Stefan H. Thomke and Steven Sinofsky
Describes how firms can learn from projects through postmortem analysis. Focuses on the step-by-step process of preparing and running a postmortem meeting as it is done at Microsoft and other software developers.
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Keywords:
Conferences;
Management Analysis, Tools, and Techniques;
Projects;
Software;
Information Technology Industry
Thomke, Stefan H., and Steven Sinofsky. "Learning from Projects: Note on Conducting a Postmortem Analysis." Harvard Business School Background Note 600-021, September 1999.
- August 1999 (Revised September 1999)
- Case
Double Dealmaking in the Browser Wars (A)
Recounts two complex negotiations in which Netscape and Microsoft compete to win a browser contract with AOL--then later with KPMG. After reviewing the web and browser sectors, this case recounts AOL's dramatic negotiations with Netscape and with Microsoft over which...
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Sebenius, James K. "Double Dealmaking in the Browser Wars (A)." Harvard Business School Case 800-050, August 1999. (Revised September 1999.)
- April 1999 (Revised February 2003)
- Teaching Note
Microsoft Office: Finding the Suite Spot TN
By: Stefan H. Thomke and Ashok Nimgade
Teaching Note for (9-699-046).
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- November 1998 (Revised February 1999)
- Case
Microsoft Office: Finding the Suite Spot
By: Stefan H. Thomke and Steven Sinofsky
Describes a key decision-making process within Microsoft's Office products division. At a time when the PC software business has a great deal of uncertainty, Microsoft's management has to make a key decision regarding the future of software suites. A strengthening of...
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Keywords:
Decisions;
Applications and Software;
Strategic Planning;
Organizational Design;
Organizational Change and Adaptation;
Product Development;
Managerial Roles;
Growth and Development Strategy;
Risk and Uncertainty;
Goals and Objectives;
Digital Platforms;
Innovation and Management;
Computer Industry;
Information Technology Industry
Thomke, Stefan H., and Steven Sinofsky. "Microsoft Office: Finding the Suite Spot." Harvard Business School Case 699-046, November 1998. (Revised February 1999.)
- 1998
- Book
Competing on Internet Time: Lessons from Netscape and Its Battle with Microsoft
By: M. A. Cusumano and D. B. Yoffie
Cusumano, M. A., and D. B. Yoffie. Competing on Internet Time: Lessons from Netscape and Its Battle with Microsoft. New York: Free Press, 1998.
- October 1998 (Revised March 1999)
- Case
Microsoft in Transition: Bill Gates's Leadership
By: Christopher A. Bartlett and Takia Mahmood
Bartlett, Christopher A., and Takia Mahmood. "Microsoft in Transition: Bill Gates's Leadership." Harvard Business School Case 399-057, October 1998. (Revised March 1999.)
- October 1998 (Revised February 2000)
- Case
RealNetworks, Inc.: Converging Technologies/Expanding Opportunities
By: Lynda M. Applegate and Kirk A. Goldman
Highlights issues related to the impact of the Internet on industry and technology convergence. RealNetworks has succeeded in establishing its position as a market leader (over 90% market share) in the Internet streaming media segment. Can they maintain this position...
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Keywords:
Outcome or Result;
Opportunities;
Competitive Strategy;
Expansion;
Internet;
Information Technology Industry
Applegate, Lynda M., and Kirk A. Goldman. "RealNetworks, Inc.: Converging Technologies/Expanding Opportunities." Harvard Business School Case 399-025, October 1998. (Revised February 2000.)
- September 1998 (Revised August 1999)
- Case
IBM's Lotus Development in 1999
By: Stephen P. Bradley and Kelley Porter
Describes Lotus' acquisition by IBM, its movement from proprietary standards to open standards, and its current market position. Microsoft is gaining ground with its Exchange Server, and Lotus has received unfavorable press.
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Keywords:
Acquisition;
Technological Innovation;
Growth and Development Strategy;
Growth Management;
Product Marketing;
Competition;
Competitive Strategy;
Information Technology Industry;
Web Services Industry
Bradley, Stephen P., and Kelley Porter. "IBM's Lotus Development in 1999." Harvard Business School Case 799-014, September 1998. (Revised August 1999.)
- July 1998
- Case
Microsoft--1995 (Abridged)
By: Tarun Khanna and David B. Yoffie
Focuses on how Microsoft built one of the world's greatest franchises and poses questions about what, if anything, can stop the company. Teaching purpose: To teach building competitive advantage, the advantages of bundling, and the sustainability of competitive...
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Keywords:
Competitive Strategy;
Competitive Advantage;
Business Strategy;
Corporate Strategy;
Horizontal Integration;
Information Technology Industry;
Computer Industry
Khanna, Tarun, and David B. Yoffie. "Microsoft--1995 (Abridged)." Harvard Business School Case 799-003, July 1998.
- June 1998 (Revised August 2000)
- Case
Microsoft CarPoint
CarPoint.com was Microsoft's Web-based entry into on-line automobile retailing. While it could not, in fact, "sell" or deliver any cars, it could shift much of consumer search, comparison, and decision-making, including pricing, the traditional car dealer to the Web....
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Keywords:
Internet and the Web;
Service Operations;
Market Entry and Exit;
Consumer Behavior;
Auto Industry;
Retail Industry
Rayport, Jeffrey F., Avnish S. Bajaj, Steffan Haithcox, and Michael V. Kadyan. "Microsoft CarPoint." Harvard Business School Case 898-280, June 1998. (Revised August 2000.)
- June 1998 (Revised January 2001)
- Case
Browser Wars, 1994-1998, The
By: David B. Yoffie and Mary Kwak
Analyzes the competition between Netscape and Microsoft in the market for Web browsers and related products. Despite its first mover advantage, Netscape sees its market share fall once Microsoft becomes "hard-core" about the Internet. By the spring of 1998, the future...
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Keywords:
Applications and Software;
Internet and the Web;
Innovation and Management;
Growth and Development Strategy;
Competition;
Supply and Industry;
Information Technology Industry
Yoffie, David B., and Mary Kwak. "Browser Wars, 1994-1998, The." Harvard Business School Case 798-094, June 1998. (Revised January 2001.)