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  • All HBS Web  (44)
    • Faculty Publications  (3)

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    • All HBS Web  (44)
      • Faculty Publications  (3)

      Model Persuasion Remove Model Persuasion →

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      • January 2021
      • Article

      Using Models to Persuade

      By: Joshua Schwartzstein and Adi Sunderam
      We present a framework where "model persuaders" influence receivers’ beliefs by proposing models that organize past data to make predictions. Receivers are assumed to find models more compelling when they better explain the data, fixing receivers’ prior beliefs. Model...  View Details
      Keywords: Model Persuasion; Data and Data Sets; Forecasting and Prediction; Mathematical Methods; Framework
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      Schwartzstein, Joshua, and Adi Sunderam. "Using Models to Persuade." American Economic Review 111, no. 1 (January 2021): 276–323.
      • 2009
      • Working Paper

      Social Influence Given (Partially) Deliberate Matching: Career Imprints in the Creation of Academic Entrepreneurs

      By: Pierre Azoulay, Christopher C. Liu and Toby E. Stuart
      Actors often match with associates on a small set of dimensions that matter most for the particular relationship at hand. In so doing, they are exposed to unanticipated social influences because counterparts have more interests, attitudes, and preferences than would-be...  View Details
      Keywords: Entrepreneurship; Patents; Marketplace Matching; Mathematical Methods; Science-Based Business; Power and Influence; Social and Collaborative Networks; Biotechnology Industry
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      Azoulay, Pierre, Christopher C. Liu, and Toby E. Stuart. "Social Influence Given (Partially) Deliberate Matching: Career Imprints in the Creation of Academic Entrepreneurs." Harvard Business School Working Paper, No. 09-136, May 2009.
      • Article

      Coarse Thinking and Persuasion

      By: Sendhil Mullainathan, Joshua Schwartzstein and Andrei Shleifer
      We present a model of uninformative persuasion in which individuals "think coarsely": they group situations into categories and apply the same model of inference to all situations within a category. Coarse thinking exhibits two features that persuaders take advantage...  View Details
      Keywords: Cognition and Thinking; Brands and Branding
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      Mullainathan, Sendhil, Joshua Schwartzstein, and Andrei Shleifer. "Coarse Thinking and Persuasion." Quarterly Journal of Economics 123, no. 2 (May 2008): 577–619.
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