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- All HBS Web (458)
- Faculty Publications (96)
- February 2008 (Revised May 2008)
- Case
Lincoln Financial Group (A)
Lincoln Financial Group (LFG) reorganizes its business in order to improve customer intimacy. However, to implement the strategy, they need to effect significant changes in the skills of their salespeople. This case series straddles human resource management, corporate...
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Keywords:
Competency and Skills;
Customer Relationship Management;
Training;
Selection and Staffing;
Organizational Change and Adaptation;
Performance Evaluation;
Sales;
Corporate Strategy
Godes, David B., and David Lane. "Lincoln Financial Group (A)." Harvard Business School Case 508-028, February 2008. (Revised May 2008.)
- June 2023
- Supplement
Social Media Background Screening at Fama Technologies (B)
By: Joseph Pacelli, Jillian Grennan and Alexis Lefort
Fama Technologies is an online screening company that uses AI to analyze job applicants' publicly available online content for signs of risk and culture fit. The case opens with Ben Mones, founder and CEO, looking to secure funding from venture firms. He is running...
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Keywords:
Human Resources;
Recruitment;
Retention;
Selection and Staffing;
Organizational Culture;
Talent and Talent Management;
United States
Pacelli, Joseph, Jillian Grennan, and Alexis Lefort. "Social Media Background Screening at Fama Technologies (B)." Harvard Business School Supplement 123-086, June 2023.
- February 2008 (Revised May 2008)
- Supplement
Lincoln Financial Group (C)
LFG reorganizes its business in order to improve customer intimacy. However, to implement the strategy, they need to effect significant changes in the skills of their salespeople. This case series straddles human resource management, corporate strategy, and sales...
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Keywords:
Organizational Change and Adaptation;
Salesforce Management;
Customer Focus and Relationships;
Financial Services Industry
Godes, David B., and David Lane. "Lincoln Financial Group (C)." Harvard Business School Supplement 508-030, February 2008. (Revised May 2008.)
- January 2004 (Revised February 2006)
- Case
Raymond James Financial
Raymond James Financial (RJF) currently sells financial services through two channels. It is considering adding a third in the "middle" of the other two. The current strategy has one channel with employees and another with independent contractors. These attract very...
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Keywords:
Organizational Change and Adaptation;
Salesforce Management;
Marketing;
Distribution Channels;
Human Resources;
Financial Services Industry;
Service Industry
Godes, David B. "Raymond James Financial." Harvard Business School Case 504-027, January 2004. (Revised February 2006.)
- May 2003 (Revised May 2009)
- Case
ZARA: Fast Fashion
Focuses on Inditex, an apparel retailer from Spain, which has set up an extremely quick response system for its ZARA chain. Instead of predicting months before a season starts what women will want to wear, ZARA observes what's selling and what's not and continuously...
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Keywords:
Organizational Change and Adaptation;
Multinational Firms and Management;
Competitive Advantage;
Manufacturing Industry;
Apparel and Accessories Industry;
Retail Industry;
Spain
Ghemawat, Pankaj, and Jose Luis Nueno. "ZARA: Fast Fashion." Harvard Business School Multimedia/Video Case 703-416, May 2003. (Revised May 2009.)
- November 2018 (Revised August 2020)
- Case
The Reinvention of Kodak
By: Ryan Raffaelli and Christine Snively
The Eastman Kodak Company (Kodak) was a name familiar to most Americans. The company had dominated the film and photography industry through most of the 20th Century and was known for making affordable cameras (and the “Kodak Moment”) and supplying the movie industry...
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Keywords:
CEO;
Leadership;
Asset Management;
Transformation;
Organizational Change and Adaptation;
Competitive Strategy
Raffaelli, Ryan, and Christine Snively. "The Reinvention of Kodak." Harvard Business School Case 419-012, November 2018. (Revised August 2020.)
- 16 Oct 2018
- First Look
New Research and Ideas, October 16, 2018
digitally enabled open platforms. I go on to argue that the competitive success of open platforms against closed platforms gave rise to the "vertical-to-horizontal" transition in the computer industry in the 1980s and 1990s. This transition was one of the...
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Keywords:
Dina Gerdeman
- 29 May 2009
- Working Paper Summaries
Crafting Integrated Multichannel Retailing Strategies
- May 2020
- Case
Schlumberger's WesternGeco Division
By: John R. Wells, Sneha Biswas and Benjamin Weinstock
In October 2017, Maurice Nessim, President of WesternGeco, a business unit of Schlumberger, faced a difficult decision. In the face of falling oil prices and increasing pressure on costs, did it make sense to sell off the company’s specialized fleet of seismic survey...
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- July 2002 (Revised March 2003)
- Case
Avon.com (A)
Avon has always sold its products through a large independent direct-selling organization. However, it is now considering whether it should sell directly to the consumer. The company's independent representatives number 500,000 in the United States alone. Yet, there...
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Keywords:
Organizational Change and Adaptation;
Marketing Strategy;
Internet and the Web;
Salesforce Management;
Marketing Channels;
Beauty and Cosmetics Industry
Godes, David B. "Avon.com (A)." Harvard Business School Case 503-016, July 2002. (Revised March 2003.)
- 25 Jan 2022
- Research & Ideas
More Proof That Money Can Buy Happiness (or a Life with Less Stress)
happiness that money can bring, I think we are missing something,” says Jachimowicz, an assistant professor of business administration in the Organizational Behavior Unit at HBS. “We also need to think about all of the worries that it can...
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Keywords:
by Michael Blanding
- April 1998 (Revised November 1999)
- Case
Hambrecht & Quist
By: Thomas J. DeLong and Nicole Tempest
Hambrecht & Quist (H&Q), an investment bank headquartered in San Francisco, has a very unique culture relative to its Wall Street counterparts. Firm members and even competitors describe the culture as entrepreneurial, team-driven, non-bureaucratic, and...
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Keywords:
Mergers and Acquisitions;
Corporate Entrepreneurship;
Investment Banking;
Growth and Development Strategy;
Emerging Markets;
Organizational Culture;
Competitive Advantage;
Banking Industry;
San Francisco
DeLong, Thomas J., and Nicole Tempest. "Hambrecht & Quist." Harvard Business School Case 898-161, April 1998. (Revised November 1999.)
- February 2019 (Revised July 2019)
- Case
Sales Force Management at Nobel Ilac
By: Doug J. Chung and Gamze Yucaoglu
Nobel Ilac was a Turkish generic pharmaceutical company marketing more than 100 drugs in 20 countries and, as of 2017, had over 2,500 employees worldwide. Nobel had implemented a transformation strategy—more specifically, a customer segmentation plan—whereby the sales...
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Keywords:
Sales Strategy;
Compensation;
Employee Retention;
Recruiting;
Pharmaceuticals;
Salesforce Management;
Strategy;
Organizational Design;
Human Resources;
Compensation and Benefits;
Employees;
Retention;
Recruitment;
Pharmaceutical Industry;
Turkey
Chung, Doug J., and Gamze Yucaoglu. "Sales Force Management at Nobel Ilac." Harvard Business School Case 519-067, February 2019. (Revised July 2019.)
- 17 Jun 2008
- First Look
First Look: June 17, 2008
Nanda Abstract Using loan-level data from Mexico, we study the relationship between the organizational structure of banks and the terms of lending to small businesses. We find that banks with decentralized lending structures—where branch...
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Keywords:
Martha Lagace
- June 2018
- Teaching Note
Meridian Systems (Brief Case)
By: Frank V. Cespedes and Michael J. Roberts
Teaching Note for HBS No. 918-533. The key issues discussed in the Meridian teaching note concern sales force deployment: decisions about how to focus sales efforts with respect to territories, customers, and products. The teaching note explains the strengths and...
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- August 2007 (Revised April 2008)
- Case
Texas Pacific Group--J. Crew
By: Michael J. Roberts, William A. Sahlman and Lauren Barley
Describes Texas Pacific Group's purchase and operation of J. Crew, the catalog and specialty clothing retailer. Highlights the issues involved in financing such a transaction, and then focuses on the operational challenges of turning around the business, and of TPG's...
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Keywords:
Mergers and Acquisitions;
Private Equity;
Financing and Loans;
Investment;
Operations;
Organizational Change and Adaptation;
Apparel and Accessories Industry;
Retail Industry
Roberts, Michael J., William A. Sahlman, and Lauren Barley. "Texas Pacific Group--J. Crew." Harvard Business School Case 808-017, August 2007. (Revised April 2008.)
- February 2010
- Case
Burt's Bees: Balancing Growth and Sustainability (Multimedia)
By: Christopher Marquis
The case examines sustainability initiatives at Burt's Bees, with video segments that detail the company's history, leadership, and implementation of ambitious 2020 sustainability goals. The company traces its roots to 1984, when Roxanne Quinby and Burt Schavitz teamed...
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Keywords:
Balance and Stability;
Leadership;
Problems and Challenges;
Business or Company Management;
Growth Management;
Organizational Culture;
Corporate Social Responsibility and Impact;
Environmental Sustainability;
Mergers and Acquisitions;
Social Enterprise;
Organizational Change and Adaptation;
Ethics
Marquis, Christopher. "Burt's Bees: Balancing Growth and Sustainability (Multimedia)." Harvard Business School Multimedia/Video Case 410-704, February 2010.
- 26 Oct 2010
- First Look
First Look: October 26, 2010
PublicationsSelling to Many Countries—Within the U.S. Authors:Frank V. Cespedes and Michael Wong Publication:MIT Sloan Management Review 52, no. 1 (fall 2010) Abstract In pursuing growth, many companies have plans to sell to emerging...
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Keywords:
Sean Silverthorne
- November 2023
- Case
Swanson Health: Becoming a Super Seller
By: William R. Kerr, Daniel O'Connor and Paige Boehmcke
Founded in 1969, Swanson Health sold vitamins, supplements, natural health products, and organic foods. Over the years, the company had successfully navigated multiple industry transitions as it expanded from a print catalog to sell products on its own...
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Keywords:
Sales;
Transition;
Growth Management;
Distribution Channels;
Organizational Change and Adaptation;
Health Industry;
Consumer Products Industry;
United States
Kerr, William R., Daniel O'Connor, and Paige Boehmcke. "Swanson Health: Becoming a Super Seller." Harvard Business School Case 824-093, November 2023.
- February 2008 (Revised March 2008)
- Case
Terumo (A)
By: David Godes, Masako Egawa and Mayuka Yamazaki
Terumo faces two challenges: how to sell its catheter products in the U.S. and its new “Solution Pack” in its domestic market, Japan. The case provides rich detail on the firm's evolution from a manufacturer of thermometers to a seller of commodity products like...
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Keywords:
Organizational Change and Adaptation;
Expansion;
Global Strategy;
Sales;
Medical Devices and Supplies Industry;
Japan;
United States
Godes, David, Masako Egawa, and Mayuka Yamazaki. "Terumo (A)." Harvard Business School Case 508-068, February 2008. (Revised March 2008.)