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- All HBS Web (174)
- Faculty Publications (31)
- 28 Apr 2015
- First Look
First Look: April 28
Zeal as they consider their product development strategy. In February 2013, serial entrepreneurs John Danner and Sanjay Noronha cofounded Zeal, an education technology start-up providing a web-based, mobile learning platform that helps...
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Sean Silverthorne
- Web
Online Management Course | HBS Online
three courses within this subject area to earn a Certificate of Specialization Learn More about what you earn Syllabus 4 Modules, 35-45 Hours Download full syllabus 10-12 hrs Module 1 A Process Perspective on Management Differentiate...
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- February 2014
- Article
Responses to Entry in Multi-Sided Markets: The Impact of Craigslist on Local Newspapers
By: Robert Seamans and Feng Zhu
How do firms respond to entry in multi-sided markets? We address this question by studying the impact of Craigslist, a website providing classified-advertising services, on local U.S. newspapers. We exploit temporal and geographical variation in Craigslist's entry to...
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Digital Platforms;
Market Entry and Exit;
Internet and the Web;
Newspapers;
Advertising;
Advertising Industry;
Journalism and News Industry
Seamans, Robert, and Feng Zhu. "Responses to Entry in Multi-Sided Markets: The Impact of Craigslist on Local Newspapers." Management Science 60, no. 2 (February 2014): 476–493.
- Web
Business Economics Online Course | HBS Online
analysis Apply conjoint analysis to understand what features customers value most Understand the power of network effects to drive demand Identify sources of competitive advantage through differentiation Who Will Benefit Aspiring...
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- 16 Nov 2016
- Research & Ideas
Turning One Thousand Customers into One Million
First 1,000 Customers, we explored how these two-sided platforms got their start and attracted a significant number of early adopters based on a Harvard Business School case that professor Teixeira wrote with Morgan Brown. “Airbnb...
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- Web
Negotiation Course Online | HBS Online
Simon PiogerBusiness Owner at TILT Langues The rich variety in content differentiated this course as a uniquely high-quality, fully engaging learning experience. Shane Sabine,International Business & Communications Consultant Read more...
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- Web
Leadership, Ethics, and Corporate Accountability Course | HBS Online
Differentiate between customers, clients, and counterparties 7-9 hrs Module 2 - 1 Week Ensuring Fairness for Employees Learn how to make a fair workplace culture at scale that supports diversity, equity, and inclusion, and analyze how...
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- 01 Apr 2008
- First Look
First Look: April 1, 2008
responsibilities as Weber Shandwick employees. Unlike office managers, who are measured based on the bottom line, CRLs are measured on top-line growth. Another objective of the CRL program is to enable Weber Shandwick to differentiate...
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Martha Lagace
- 08 Aug 2022
- HBS Case
Building an 'ARMY' of Fans: Marketing Lessons from K-Pop Sensation BTS
members were allowed to interact with fans on social media, and discuss the pressures of stardom. Communicate directly with fans. Hybe created a platform called Weverse, where fans could buy merchandise, watch performances, and connect...
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- 31 Jan 2022
- Research & Ideas
Where Can Digital Transformation Take You? Insights from 1,700 Leaders
Digitally mature companies have the right technical expertise (such as experienced data scientists or analysts), tools (dashboards and data visualization applications), and platforms (computing infrastructure and operating systems) to...
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- 19 Jun 2018
- First Look
New Research and Ideas, June 19, 2018
self-managed microenterprises. Platforms were Haier’s business platforms operating in five major sectors: white goods transformation, investment and incubation, financial holdings, real estate, and cultural...
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Dina Gerdeman
- 01 Dec 2023
- News
Thinking Ahead
As we wind down 2023, there’s talk everywhere of generative AI and how it will fundamentally alter the world as we know it; but how does that translate for your corner of the business world? Is TikTok something you need to take seriously? (Is it time to dance?) We...
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- 31 Mar 2022
- Op-Ed
Navigating the ‘Bermuda Triangle’ in Professional Services
differentiator for some services. Linklaters’ clients, for example, derive comfort from knowing that the firm has the resources to work on large, high-stakes, complex matters. A 2007 analysis found that the firm’s average billing rate...
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by Ashish Nanda
- 29 Sep 2009
- First Look
First Look: September 29
endogenous vertical differentiation concerns. We discuss how our study helps improve our understanding of notions of strategy, business model, and tactics in the field of strategy. Download the paper:...
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Martha Lagace
- 18 Dec 2012
- First Look
First Look: December 18
strategic use of first-party content by two-sided platforms is driven by two key factors: the nature of buyer and seller expectations (favorable versus unfavorable) and the nature of the relationship between first-party content and...
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Carmen Nobel
- Web
Jana Kierstead | About
continued to evolve. HBS Online aims to establish a standard of excellence in online business education by creating sustained and differentiated value for individuals and organizations that make a difference in the world. HBX advances...
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- 13 Mar 2012
- First Look
First Look: March 13
organizational characteristics affect the stringency of monitoring through reputation, customer loyalty, differential impacts of government sanctions, and the standardization and internal monitoring of operations. We test our theory in...
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Sean Silverthorne
- 15 Dec 2003
- Research & Ideas
Women Leaders and Organizational Change
willing and able to question how they do their work and why they do it that way. Is it because it's the most effective way, or is it because it's the way it's always been done? If the answer is the latter, and if the practice may be systematically, if inadvertently,...
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by Mallory Stark
- Web
2022 Reunion Presentations - Alumni
Professor Laura Alfaro + More Info – Less Info Fueled by a series of recent political events and actors, anti-globalization has been growing. From the rise of political platforms pinning blame on openness to imports and immigration to the...
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- 01 Jun 2020
- What Do You Think?
Will Challenged Amazon Tweak Its Retail Model Post-Pandemic?
the most interest: “The value of diversification is as true for supply chains as it is for investment portfolios Amazon is just the topic of the article but the same could be said for digital platforms that dominate their industry.” Jacob...
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