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Show Results For
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All HBS Web
(1,400)
- People (3)
- News (186)
- Research (971)
- Events (6)
- Multimedia (2)
- Faculty Publications (597)
Thomas R. Eisenmann
Thomas R. Eisenmann is the Howard H. Stevenson Professor of Business Administration at the Harvard Business School; Peter O. Crisp Faculty Chair, Harvard Innovation Labs; and Unit Head of the HBS Entrepreneurial... View Details
Keywords:
advertising;
broadcasting;
communications;
computer;
e-commerce industry;
electronic publishing;
electronics;
entertainment;
fiber optics;
high technology;
home video games;
information technology industry;
infrastructure industry;
internet;
journalism;
media;
motion pictures;
music;
publishing industry;
semiconductor;
software;
telecommunications;
television;
video games
- October 2023 (Revised February 2024)
- Case
Bizongo and e-B2B in India
By: Álvaro Rodríguez Arregui and Radhika Kak
Bizongo, an Indian e-B2B platform was co-founded by three college graduates in 2015 with the goal of creating the "Alibaba of India" when the B2B e-commerce landscape was practically non-existent. The founders saw a significant opportunity in connecting mid-sized...
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Rodríguez Arregui, Álvaro, and Radhika Kak. "Bizongo and e-B2B in India." Harvard Business School Case 824-100, October 2023. (Revised February 2024.)
- January 2021 (Revised March 2022)
- Case
Arçelik: From a Dealer Network to an Omnichannel Experience
By: Ayelet Israeli and Fares Khrais
Arçelik Turkey, the country’s market leader in household appliances, was at an omnichannel crossroads in January 2020. Arçelik was a B2B player utilizing a dealership network with an umbrella of brands and had one of the largest brick-and-mortar store networks in...
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Keywords:
Digital Marketing;
Bricks And Mortar;
Franchise Management;
Franchising;
Dealer Network;
Dealers;
B2B;
B2B2C;
Tradition;
Culture Change;
Cultural Adaptation;
Omnichannel;
Omnichannel Retail;
Omni-channel;
Omnichannel Retailing;
Sales Channels;
Sales Channel Development;
Channel Management;
Channels Of Distribution;
Marketplace;
Platforms;
Collaboration;
Online Channel;
Online Data;
Online Sales;
Online Shopping;
Online;
Retail;
Retailing;
Disruption;
Transformation;
Franchise Ownership;
Change Management;
Partners and Partnerships;
Consumer Behavior;
Sales;
Internet and the Web;
Marketing Strategy;
Conflict and Resolution;
Conflict Management;
Organizational Culture;
Distribution Channels;
Digital Transformation;
Digital Platforms;
Electronics Industry;
Retail Industry;
Consumer Products Industry;
Turkey
Israeli, Ayelet, and Fares Khrais. "Arçelik: From a Dealer Network to an Omnichannel Experience." Harvard Business School Case 521-067, January 2021. (Revised March 2022.)
- February 2017
- Case
BlaBlaCar: The Road Ahead...
By: Karim R. Lakhani, Arun Sundararajan, Emilie Billaud and Caroline Caltagirone
In 2017, the co-founders of BlaBlaCar—the world’s largest long-distance carpooling company—reflected on the evolution of their venture and the way forward. BlaBlaCar had reached critical mass and size; yet staying still was not going to be enough to be relevant and...
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Keywords:
Business Growth and Maturation;
Business Startups;
Transformation;
Decision Making;
Values and Beliefs;
Growth and Development Strategy;
Digital Platforms;
Network Effects;
Strategic Planning;
Competitive Strategy;
Expansion;
Internet and the Web;
Transportation Networks;
Transportation Industry;
Web Services Industry;
France;
Europe
Lakhani, Karim R., Arun Sundararajan, Emilie Billaud, and Caroline Caltagirone. "BlaBlaCar: The Road Ahead..." Harvard Business School Case 617-050, February 2017.
- September 2016 (Revised October 2017)
- Case
KaBOOM!: Play at Scale (Abridged)
By: V. Kasturi Rangan and Sarah Appleby
A case on scaling social impact for nonprofits. Founded in 1995, KaBOOM! quickly became a nationally recognized nonprofit in building playgrounds with strong corporate partnerships and volunteer-organizing capabilities. Over the years, KaBOOM! developed new programs,...
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Keywords:
Scaling Social Enterprise;
Scaling Social Impact;
Nonprofit Scaling;
Nonprofit;
Nonprofit Organizations;
Social Enterprise;
Social Entrepreneurship;
Growth and Development Strategy;
United States
Rangan, V. Kasturi, and Sarah Appleby. "KaBOOM!: Play at Scale (Abridged)." Harvard Business School Case 517-027, September 2016. (Revised October 2017.)
- 2017
- Working Paper
Threat of Platform-Owner Entry and Complementor Responses: Evidence from the Mobile App Market
By: Feng Zhu
We examine how app developers on the Android mobile platform adjust their innovation efforts (rate and direction) and value-capture strategies in response to Google’s entry threat and actual entry into their markets. We find that, after Google’s entry threat increases,...
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Keywords:
Platform-owner Entry;
Entry Threat;
Innovation;
Complementors;
Mobile App Industry;
Mobile and Wireless Technology;
Innovation Strategy;
Market Entry and Exit
Wen, Wen, and Feng Zhu. "Threat of Platform-Owner Entry and Complementor Responses: Evidence from the Mobile App Market." Harvard Business School Working Paper, No. 18-036, October 2017.
- January 2018
- Case
Viacom: Democratization of Data Science
By: Shane Greenstein and Christine Snively
In two short years, Viacom’s Data Science & Advanced Analytics team built a web platform called Science Central that allowed employees from Viacom’s 20+ cable networks to access television audience insights through three data science apps. In the past, employees would...
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Keywords:
Data Science;
Big Data;
Digital Platforms;
Analytics and Data Science;
Expansion;
Strategic Planning
Greenstein, Shane, and Christine Snively. "Viacom: Democratization of Data Science." Harvard Business School Case 618-016, January 2018.
- July 2017
- Case
Magpie: Developing and Using Buyer Personas
The founders of a start-up platform for publishers have developed preliminary personas of target customers and are evaluating the implications for initial target buyers, messaging, and marketing programs. The case is useful for discussing the process of developing...
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Keywords:
Buying Process;
Marketing;
Sales;
Distribution Channels;
Segmentation;
Entrepreneurship;
Social Media;
Consumer Products Industry;
Fashion Industry;
United States
Cespedes, Frank V. "Magpie: Developing and Using Buyer Personas." Harvard Business School Case 818-013, July 2017.
- 02 Sep 2011
- Working Paper Summaries
First-Party Content, Commitment and Coordination in Two-Sided Markets
Keywords:
by Andrei Hagiu & Daniel Spulber
- May 2016 (Revised March 2020)
- Case
Fasten: Challenging Uber and Lyft with a New Business Model
By: Feng Zhu and Angela Acocella
Fasten, a new ridesharing start-up in Boston, entered the scene in September 2015 hoping its unique vision of transparency for both driver and passenger and strategy to keep riders' fares low and charge drivers a flat $0.99 fee per ride as opposed to the 20-30%...
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Keywords:
Information Technology;
Transportation;
Business Startups;
Business Model;
Transportation Industry;
Boston
Zhu, Feng, and Angela Acocella. "Fasten: Challenging Uber and Lyft with a New Business Model." Harvard Business School Case 616-062, May 2016. (Revised March 2020.)
- September 2016 (Revised February 2019)
- Case
KaBOOM!: Play at Scale (A)
By: V. Kasturi Rangan and Sarah Appleby
A case on scaling social impact for nonprofits. Founded in 1995, KaBOOM! quickly became a nationally recognized nonprofit in building playgrounds with strong corporate partnerships and volunteer-organizing capabilities. Over the years, KaBOOM! developed new programs,...
View Details
Keywords:
Scaling Social Impact;
Scaling;
Nonprofit Scaling;
Nonprofit Organizations;
Corporate Social Responsibility and Impact;
Social Enterprise;
Growth and Development Strategy;
United States
Rangan, V. Kasturi, and Sarah Appleby. "KaBOOM!: Play at Scale (A)." Harvard Business School Case 517-025, September 2016. (Revised February 2019.)
- December 2015 (Revised May 2016)
- Case
Jibo: A Social Robot for the Home
By: Jeffrey J. Bussgang and Christine Snively
In January 2015, Jibo Inc. had completed a raise of $25.3 million in Series A financing after a successful 2014 crowdfunding campaign for preorders of Jibo, the first social robot for the home. Over 4,800 Jibo units were preordered, generating $2.6 million in sales. On...
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Keywords:
Business Development;
Entrepreneurship;
Applications and Software;
Information Infrastructure;
Business Startups;
Technology Industry
Bussgang, Jeffrey J., and Christine Snively. "Jibo: A Social Robot for the Home." Harvard Business School Case 816-003, December 2015. (Revised May 2016.)
- April 2020
- Supplement
Oaktree: Pierre Foods Investment
By: Victoria Ivashina and Terrence Shu
This case is a setting to discuss “loan to own” investment strategy that is often pursued by distressed investors. The aftermath of the 2007 financial crisis left many companies with poor liquidity and limited ability to obtain credit. One of these companies was Pierre...
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- March 2022 (Revised April 2022)
- Case
MTN: Unlocking Value While Driving Socioeconomic Progress
By: Benjamin C. Esty, Pippa Tubman Armerding and Dilyana Karadzhova Botha
On March 10, 2021, Ralph Mupita the new CEO of MTN Group, Africa's largest telecommunications company, presented the group’s 2020 annual results and unveiled a new strategy to “drive growth and unlock value.” Despite MTN’s leadership in most of its markets, the...
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Keywords:
Decision Making;
Goals and Objectives;
Valuation;
Emerging Markets;
Business Strategy;
Financial Management;
Information Technology;
Corporate Finance;
Telecommunications Industry;
Africa;
South Africa;
Ghana;
Nigeria
Esty, Benjamin C., Pippa Tubman Armerding, and Dilyana Karadzhova Botha. "MTN: Unlocking Value While Driving Socioeconomic Progress." Harvard Business School Case 722-371, March 2022. (Revised April 2022.)
- 29 Sep 2020
- Working Paper Summaries
Centrino and the Restructuring of Wi-Fi Supply
- 2011
- Chapter
Developing an Effective Organization: Intervention Method, Empirical Evidence, and Theory
By: Michael Beer
The field of organization development is fragmented and lacks a coherent and integrated theory and method for developing an effective organization. A 20-year action research program led to the development and evaluation of the Strategic Fitness Process (SFP)-a platform...
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Keywords:
Learning;
Corporate Governance;
Leadership Development;
Growth and Development Strategy;
Management Teams;
Organizational Design;
Performance Effectiveness;
Research;
Alignment;
Theory;
Value
Beer, Michael. "Developing an Effective Organization: Intervention Method, Empirical Evidence, and Theory
." In Research in Organizational Change and Development. Vol. 19, edited by Richard Woodman, William Pasmore, and Abraham B. (Rami) Shani, 1–54. Emerald Group Publishing, 2011.
- May 2022
- Case
Rawbank's Illico Cash: Can 'Fast Money' Overcome Cash Dependency in the DRC?
By: Lauren Cohen and Grace Headinger
Thomas de Dreux-Brézé, the Head of Strategy and Project Management at Rawbank Congo in the Democratic Republic of the Congo (DRC), was perplexed as he reviewed annual adoption rates for the bank’s launch of Illico Cash 2.0. As the bank’s mobile money app, Illico Cash...
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Keywords:
Fintech;
Inflation;
Deflation;
Rural;
Urban;
Emerging Market;
Mobile Technology;
Finance;
Money;
Inflation and Deflation;
Business Growth and Maturation;
Decision Choices and Conditions;
Demographics;
Developing Countries and Economies;
Corporate Entrepreneurship;
Behavioral Finance;
Currency;
Banks and Banking;
Commercial Banking;
Financial Strategy;
Rural Scope;
Urban Scope;
Innovation Strategy;
Emerging Markets;
Network Effects;
Consumer Behavior;
Mobile and Wireless Technology;
Technology Adoption;
Banking Industry;
Financial Services Industry;
Technology Industry;
Congo, Democratic Republic of the
Cohen, Lauren, and Grace Headinger. "Rawbank's Illico Cash: Can 'Fast Money' Overcome Cash Dependency in the DRC?" Harvard Business School Case 222-084, May 2022.
- September 2019 (Revised November 2019)
- Case
Pinduoduo
Founded in 2015 by serial entrepreneur, Colin Huang, Pinduoduo Inc. (PDD) had become China’s fastest-growing e-commerce platform in history. PDD pioneered a new approach to online shopping that allowed shoppers to share products, invite friends to form shopping teams,...
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Keywords:
Digital Platforms;
Business Model;
Innovation and Invention;
Competitive Advantage;
Expansion;
Strategy;
E-commerce
Zhu, Feng, Krishna G. Palepu, Bonnie Yining Cao, and Dawn H. Lau. "Pinduoduo." Harvard Business School Case 620-040, September 2019. (Revised November 2019.)
- September 2021 (Revised June 2023)
- Case
Mission edX: Balancing Social Good and Financial Sustainability
By: John J-H Kim, David J. Collis and James Barnett
In March 2021, online education platform edX considers how to achieve financial sustainability without compromising its mission to provide universal access to high-quality education.
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Keywords:
Business Model;
Education;
Values and Beliefs;
Internet and the Web;
Financial Strategy;
Mission and Purpose;
Education Industry;
United States
Kim, John J-H, David J. Collis, and James Barnett. "Mission edX: Balancing Social Good and Financial Sustainability." Harvard Business School Case 322-010, September 2021. (Revised June 2023.)
- February 2019 (Revised June 2019)
- Case
Where to Grow Next at Online Marketplace OLX
By: Thales Teixeira, Leandro A. Guissoni and Samy Dana
The CEO of OLX Brazil, an online classifieds platform business, is debating among multiple paths to grow sustainably (i.e., profitably) without the need for investor money. The options under consideration are (1) penetration growth by focusing on the core, (2) new...
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Keywords:
Online Marketplace;
Growth;
Customer Acquisition;
Facebook;
Two-sided Network;
E-commerce;
Classifieds;
Naspers;
Schibsted;
Innovation;
Startup;
Digital Platforms;
Internet and the Web;
Growth and Development Strategy;
Business Model;
Innovation and Invention;
Business Startups;
Decision Choices and Conditions;
Brazil
Teixeira, Thales, Leandro A. Guissoni, and Samy Dana. "Where to Grow Next at Online Marketplace OLX." Harvard Business School Case 519-064, February 2019. (Revised June 2019.)