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- Faculty Publications (632)
- May 1998
- Article
Market Structure, Innovation and Vertical Product Differentiation
By: Shane Greenstein and Garey Ramey
We reassess Arrow's (1962) [Economic Welfare and the Allocation of Resources for Invention, in NBER, The Rate and Direction of Innovative Activity (Princeton University Press, Princeton NJ)] results concerning the effect of market structure on the returns from process...
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Greenstein, Shane, and Garey Ramey. "Market Structure, Innovation and Vertical Product Differentiation." International Journal of Industrial Organization 16, no. 3 (May 1998): 285–311.
- April 1998
- Article
Strategic Transfer Pricing
By: S. Datar and M. G. Alles
Datar, S., and M. G. Alles. "Strategic Transfer Pricing." Management Science 44, no. 4 (April 1998): pp. 451–461.
- February 1998 (Revised May 2007)
- Case
Airborne Express
By: Jan W. Rivkin
In the wake of a highly successful quarter, senior managers of Airborne Express, the third largest player in the express mail industry, review the firm's competitive position. Airborne has survived, and recently prospered, in an industry with significant economies of...
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Keywords:
Competition;
Business Strategy;
Partners and Partnerships;
Global Strategy;
Rank and Position;
Service Industry
Rivkin, Jan W. "Airborne Express." Harvard Business School Case 798-070, February 1998. (Revised May 2007.)
- November 1997 (Revised April 2017)
- Teaching Note
Purity Steel Corporation, 2012
By: Robert Simons and Antonio Dávila
Teaching Note for (9-197-082).
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- November 1997 (Revised May 2002)
- Case
MicroAge, Inc.: Orchestrating the Information Technology Value Chain
By: Lynda M. Applegate and Kirk A. Goldman
MicroAge, Inc. started as a storefront in Tempe, AZ in 1976 selling personal computer kits to hobbyists. During their first year of operation, founders Jeff McKeever and Alan Hald sold $1.5 million worth of computer kits, priced at under $1,000 each. Twenty years...
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Keywords:
Transformation;
Growth Management;
Risk Management;
Product;
Opportunities;
Horizontal Integration;
Information Infrastructure;
Information Technology;
Internet and the Web;
Technology Industry;
Arizona
Applegate, Lynda M., and Kirk A. Goldman. "MicroAge, Inc.: Orchestrating the Information Technology Value Chain." Harvard Business School Case 398-068, November 1997. (Revised May 2002.)
- October 1997 (Revised March 1998)
- Case
Komatsu Ltd.: Project G's Globalization
This case describes the major strategic and organizational transformation at Komatsu aimed at changing it from a Japan-based producer of construction equipment to a truly global company with the ability to leverage its groupwide portfolio of resources and capabilities...
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Keywords:
Change Management;
Construction;
Asset Pricing;
Investment Portfolio;
Global Strategy;
Leadership;
Resource Allocation;
Risk Management;
Expansion;
Manufacturing Industry;
Japan
Bartlett, Christopher A. "Komatsu Ltd.: Project G's Globalization." Harvard Business School Case 398-016, October 1997. (Revised March 1998.)
- August 1997
- Case
Orbital Sciences Corporation: ORBCOMM
By: Das Narayandas and John A. Quelch
In late 1993, Orbital Communications Corp. (OCC), a subsidiary of Orbital Sciences Corp., is developing a global two-way wireless data communications system, called "ORBCOMM," based on a 26-satellite constellation in low earth orbit. Service is scheduled to begin in...
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Keywords:
Business Subsidiaries;
Business Model;
Business Startups;
Price;
Global Strategy;
Marketing Strategy;
Demand and Consumers;
Partners and Partnerships;
Salesforce Management;
Telecommunications Industry
Narayandas, Das, and John A. Quelch. "Orbital Sciences Corporation: ORBCOMM." Harvard Business School Case 598-027, August 1997.
- winter 1997
- Article
Supermarket Competition: The Case of Every Day Low Pricing
By: R. Lal and R. Rao
Lal, R., and R. Rao. "Supermarket Competition: The Case of Every Day Low Pricing." Marketing Science (winter 1997).
- December 1996 (Revised February 1998)
- Case
Colorscope, Inc.
By: V.G. Narayanan and Joseph Cha
A small company in the graphic arts business faces severe price competition. The company must respond by cutting costs and making process improvements.
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Keywords:
Cost Management;
Price;
Business Processes;
Performance Improvement;
Competition;
Fine Arts Industry
Narayanan, V.G., and Joseph Cha. "Colorscope, Inc." Harvard Business School Case 197-040, December 1996. (Revised February 1998.)
- November 1996
- Case
Del Webb Corporation (B), The
By: Jay W. Lorsch and Samanta Graff
On November 16, 1987, the Del Webb board appointed Phil Dion chairman and CEO. This case outlines the development and implementation of a strategy to focus exclusively on real estate development and to liquidate all other assets. Discusses the appointment of two new...
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Keywords:
Crisis Management;
Management Succession;
Strategic Planning;
Governing and Advisory Boards;
Business and Shareholder Relations;
Conflict of Interests;
Real Estate Industry
Lorsch, Jay W., and Samanta Graff. "Del Webb Corporation (B), The." Harvard Business School Case 497-017, November 1996.
- October 1996 (Revised April 1997)
- Case
Tweeter etc.
By: John T. Gourville and George Wu
In the early 1990s, Tweeter etc., a small regional retailer of higher-end audio and video equipment, faced increasing competitive pricing pressures from several large regional and national consumer electronics chains. In response, in 1993, they introduced "Automatic...
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Keywords:
Advertising;
Customer Focus and Relationships;
Price;
Market Entry and Exit;
Supply Chain Management;
Competition;
Electronics Industry;
Retail Industry
Gourville, John T., and George Wu. "Tweeter etc." Harvard Business School Case 597-028, October 1996. (Revised April 1997.)
- February 1996 (Revised February 1997)
- Case
America Online, Inc.
By: Amy P. Hutton and Krishna G. Palepu
America Online's (AOL) stock price has soared nearly 2,000% since its IPO. However, there is considerable disagreement among analysts regarding the future prospects of AOL. Although many analysts are bullish on the stock, short sellers have sold around 7 million...
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Keywords:
Cost Accounting;
Analysis;
Stocks;
Decision Choices and Conditions;
Financial Statements;
Business Strategy;
Web Services Industry
Hutton, Amy P., and Krishna G. Palepu. "America Online, Inc." Harvard Business School Case 196-130, February 1996. (Revised February 1997.)
- May 1995 (Revised November 2001)
- Case
Microsoft/Intuit
Microsoft Corp. proposes to acquire Intuit Corp. Examines the strategic fit and the price proposed to complete the transaction.
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Keywords:
Valuation;
Applications and Software;
Acquisition;
Business Strategy;
Information Technology Industry;
United States
Fruhan, William E., Jr. "Microsoft/Intuit." Harvard Business School Case 295-121, May 1995. (Revised November 2001.)
- April 1995
- Case
Phelps Dodge Corporation
By: W. Carl Kester and Kendall Backstrand
A prolonged decline in copper prices prompts Phelps Dodge, one of the world's largest independent copper companies, to consider corporate diversification as a means of protecting itself from copper price volatility.
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Keywords:
Diversification;
Price;
Volatility;
Risk Management;
Mining Industry;
Arizona;
United States
Kester, W. Carl, and Kendall Backstrand. "Phelps Dodge Corporation." Harvard Business School Case 295-132, April 1995.
- January 1995
- Case
Keller Fund's Option Investment Strategies, The
By: W. Carl Kester
A closed-end mutual fund's decision to study option trading provides an opportunity to study the profit profile and pricing of multiple option investment strategies (e.g., buy a call, buy a put, write a call, buy stock-write call, etc.). This case is designed to...
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Kester, W. Carl. "Keller Fund's Option Investment Strategies, The." Harvard Business School Case 295-096, January 1995.
- July 1994 (Revised January 1997)
- Case
Steamboat Ski & Resort Corporation
The largest ski resort in Colorado must determine how to select customer segments to focus its promotional and service-delivery efforts. Making segmentation work depends on reordering its pricing policy and "service packages."
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Rayport, Jeffrey F., Mary E. Callahan, Don Bramley, Katie King, and Hilary Nicholas. "Steamboat Ski & Resort Corporation." Harvard Business School Case 395-019, July 1994. (Revised January 1997.)
- July 1994
- Article
Retail Pricing and Advertising Strategies
By: R. Lal and C. Matutes
Lal, R., and C. Matutes. "Retail Pricing and Advertising Strategies." Journal of Business (July 1994).
- May 1994
- Background Note
Segmenting Customers in Mature Industrial Markets: An Application
In mature industrial markets, segmenting customers by size, industry, or product benefits alone rarely is sufficient. Customer behavior regarding trade-offs between price and service also becomes an important criterion. This note offers a framework to enable such...
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Keywords:
Segmentation;
Framework;
Consumer Behavior;
Marketing Strategy;
Industrial Products Industry
Rangan, V. Kasturi. "Segmenting Customers in Mature Industrial Markets: An Application." Harvard Business School Background Note 594-089, May 1994.
- April 1994 (Revised September 1994)
- Case
KENETECH Corporation
Involves a strategic decision about how fast to ramp up sales. Improvements in technology have driven down the cost of electric power generated from wind turbines to the point where they are competitive with fossil-fuel plants. KENETECH needs to raise equity capital to...
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Keywords:
Renewable Energy;
Borrowing and Debt;
Equity;
Initial Public Offering;
Growth and Development Strategy;
Market Entry and Exit;
Going Public;
Sales;
Competition;
Energy Industry
Fruhan, William E., Jr. "KENETECH Corporation." Harvard Business School Case 294-111, April 1994. (Revised September 1994.)
- March 1994 (Revised December 2014)
- Case
Humana, Inc.: Managing in a Changing Industry
By: Stuart Gilson
Intensifying competition and change in the U.S. health care industry force a large integrated health-care provider to reassess its strategy of operating both hospitals and health insurance plans (HMOs). In an attempt to increase its stock price and operating...
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Keywords:
Business Strategy;
Restructuring;
Change Management;
Financial Management;
Health Industry
Gilson, Stuart. "Humana, Inc.: Managing in a Changing Industry." Harvard Business School Case 294-062, March 1994. (Revised December 2014.)