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- Faculty Publications (101)
- 2014
- Teaching Note
Fine Harvest Restaurant Group
By: Clara X. Chen, Kenneth A. Merchant, Tatiana Sandino and Wim Van der Stede
The Fine Harvest Restaurant Group cases A and B examine a company's design of a new system to evaluate the performance (and determine the bonuses) for its restaurant managers. Fine Harvest had traditionally evaluated restaurant managers based on store margins and had...
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- January 2014 (Revised January 2014)
- Case
Showdown at Cracker Barrel
By: Suraj Srinivasan and Tim Gray
In the fall of 2011, activist investor, Sardar Biglari, has acquired nearly 10% ownership in the Cracker Barrel restaurant chain. He believes that the board and senior management have failed and the company has underperformed relative to its peers. When he is denied a...
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Keywords:
Boards;
Activist Investors;
Proxy Battles;
Shareholder Activism;
Peer Firm;
Ratio Analysis;
Financial Accounting;
Financial Analysis;
Board Of Directors;
Boards Of Directors;
Financial Intermediaries;
Financial Analysts;
CEO Turnover;
New CEO;
Peer Groups;
Hedge Fund;
Hedge Funds;
Proxy Contest;
Proxy Fight;
Proxy Advisor;
Proxy Battle;
Financial Statement Analysis;
Financial Strategy;
Corporate Governance;
Corporate Disclosure;
Governing and Advisory Boards;
Competition;
Valuation;
Business Strategy;
Value Creation;
Business and Shareholder Relations;
Financial Reporting;
Financial Statements;
Retail Industry;
Retail Industry;
United States
Srinivasan, Suraj, and Tim Gray. "Showdown at Cracker Barrel." Harvard Business School Case 114-026, January 2014. (Revised January 2014.)
- November 2013
- Case
Martin Blair
By: Howard H. Stevenson and Michael J. Roberts
Martin Blair is a first-time entrepreneur who draws on his experience in the food service industry to develop two different restaurant concepts almost simultaneously. In relating his experiences, he reveals several important concerns of the thoughtful entrepreneur,...
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Keywords:
Market Entry and Exit;
Franchise Ownership;
Growth and Development Strategy;
Retail Industry;
Retail Industry
Stevenson, Howard H., and Michael J. Roberts. "Martin Blair." Harvard Business School Brief Case 914-521, November 2013.
- 2015
- Working Paper
Fake It Till You Make It: Reputation, Competition, and Yelp Review Fraud
By: Michael Luca and Georgios Zervas
Consumer reviews are now part of everyday decision-making. Yet, the credibility of these reviews is fundamentally undermined when businesses commit review fraud, creating fake reviews for themselves or their competitors. We investigate the economic incentives to commit...
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Keywords:
Information;
Competition;
Internet and the Web;
Ethics;
Reputation;
Social and Collaborative Networks;
Retail Industry;
Retail Industry
Luca, Michael, and Georgios Zervas. "Fake It Till You Make It: Reputation, Competition, and Yelp Review Fraud." Working Paper. (May 2015. Revise and resubmit, Management Science.)
- August 2013
- Case
Desi Shack: Location Choice in the Big Apple
By: William R. Kerr and Alexis Brownell
Desi Shack is a “fast casual” restaurant, started by two HBS alumni, that serves Indian and Pakistani cuisine in midtown Manhattan. The founders are looking to expand into a second location and also plan to hire a COO, and there is very little room for error in the...
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Keywords:
Restaurant;
New York City;
Location Choice;
Entrepreneurship;
Food;
Geographic Location;
Food and Beverage Industry;
New York (city, NY)
Kerr, William R., and Alexis Brownell. "Desi Shack: Location Choice in the Big Apple." Harvard Business School Case 814-012, August 2013.
- 2013
- Article
Where Not to Eat? Improving Public Policy by Predicting Hygiene Inspections Using Online Reviews
By: Jun Seok Kang, Polina Kuznetsova, Yejin Choi and Michael Luca
Restaurant hygiene inspections are often cited as a success story of public disclosure. Hygiene grades influence customer decisions and serve as an accountability system for restaurants. However, cities (which are responsible for inspections) have limited resources to...
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Keywords:
Safety;
Food;
Governance Compliance;
Mathematical Methods;
Applications and Software;
Public Administration Industry;
Public Administration Industry;
Public Administration Industry
Kang, Jun Seok, Polina Kuznetsova, Yejin Choi, and Michael Luca. "Where Not to Eat? Improving Public Policy by Predicting Hygiene Inspections Using Online Reviews." Proceedings of the Conference on Empirical Methods in Natural Language Processing (2013): 1443–1448.
- January 2013 (Revised October 2013)
- Case
Chef Davide Oldani and Ristorante D'O
By: Gary Pisano, Alessandro Di Fiore, Elena Corsi and Elisa Farri
This case examines the unique business model of Ristorante D'O, a high end gourmand restaurant located near Milan, Italy. Founded by Chef Davide Oldani, D'O offers meals at approximately one-third the price of other Michelin starred restaurants. Oldani has made this...
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Keywords:
Business Model;
Expansion;
Creativity;
Competitive Strategy;
Retail Industry;
Retail Industry;
Milan
Pisano, Gary, Alessandro Di Fiore, Elena Corsi, and Elisa Farri. "Chef Davide Oldani and Ristorante D'O." Harvard Business School Case 613-080, January 2013. (Revised October 2013.)
- June 2012 (Revised October 2012)
- Teaching Note
TripAdvisor (TN)
By: Sunil Gupta
By 2010, TripAdvisor (TA) was the largest travel site in the world operating in 24 countries and 16 languages, with listings for 455,000 hotels, 92,000 attractions and 564,000 restaurants in over 71,000 destinations worldwide. It had over 40 million reviews from 35...
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- November 2011
- Case
WrapItUp: Developing a New Compensation Plan
By: W. Earl Sasser Jr. and Rachel Shelton
A restaurant chain based in California offers made-to-order sandwich wraps using fresh, healthy ingredients. The founders of the company take a very active role in day-to-day business and tightly control every aspect of the restaurant operation from hiring store...
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Keywords:
Empowerment;
Middle Management;
Human Resource Management;
Compensation;
Incentives;
Motivation;
Motivation and Incentives;
Change Management;
Business Growth and Maturation;
Service Delivery;
Entrepreneurship;
Employees;
Compensation and Benefits;
Service Industry;
Service Industry;
Service Industry;
California
Sasser, W. Earl, Jr., and Rachel Shelton. "WrapItUp: Developing a New Compensation Plan." Harvard Business School Brief Case 114-362, November 2011.
- 2011
- Case
Wrapitup
By: W. Earl Sasser
A restaurant chain based in California offers made-to-order sandwich wraps using fresh, healthy ingredients. The founders of the company take a very active role in day-to-day business and tightly control every aspect of the restaurant operation from hiring store...
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- 2016
- Working Paper
Reviews, Reputation, and Revenue: The Case of Yelp.com
By: Michael Luca
Do online consumer reviews affect restaurant demand? I investigate this question using a novel dataset combining reviews from the website Yelp.com and restaurant data from the Washington State Department of Revenue. Because Yelp prominently displays a restaurant's...
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Keywords:
Revenue;
Network Effects;
Reputation;
Social and Collaborative Networks;
Food and Beverage Industry;
Food and Beverage Industry;
Washington (state, US)
Luca, Michael. "Reviews, Reputation, and Revenue: The Case of Yelp.com." Harvard Business School Working Paper, No. 12-016, September 2011. (Revised March 2016.)
- August 2011 (Revised July 2012)
- Case
Sealed Air Corporation: Deciding the Fate of VTID
By: Elie Ofek
In mid 2010 the Sealed Air Corporation has to decide on next steps for its novel video tracking technology (called VTID) after unsuccessful attempts to market it in three different industry settings. The company must determine whether its most recent target market, the...
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Keywords:
Budgets and Budgeting;
Customer Focus and Relationships;
Decision Choices and Conditions;
Technological Innovation;
Marketing Strategy;
Problems and Challenges;
Commercialization;
Service Industry
Ofek, Elie. "Sealed Air Corporation: Deciding the Fate of VTID." Harvard Business School Case 512-029, August 2011. (Revised July 2012.)
- April 2011
- Case
Porcini's Pronto: "Great Italian cuisine without the wait!"
By: James L. Heskett and Richard Luecke
Porcini's Inc. operates a chain of 23 full-service restaurants located near shopping malls and downtown areas in the northeastern United States. Known for providing excellent service, Porcini's serves high-quality Italian cuisine made from fresh ingredients. Looking...
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Keywords:
Franchising;
Syndication;
Quantitative Analysis;
Performance Measurement;
Human Resource Management;
Incentives;
Motivation;
Consumer Behavior;
Measurement and Metrics;
Quality;
Customer Value and Value Chain;
Selection and Staffing;
Expansion;
Business Growth and Maturation;
Service Delivery;
Franchise Ownership;
Customer Focus and Relationships;
Product Marketing;
Food and Beverage Industry;
Food and Beverage Industry;
Northeastern United States
Heskett, James L., and Richard Luecke. Porcini's Pronto: "Great Italian cuisine without the wait!". Harvard Business School Brief Case 114-277, April 2011.
- January 2011 (Revised April 2011)
- Case
TripAdvisor
By: Sunil Gupta and Kerry Herman
By 2010, TripAdvisor was the largest travel site in the world operating in 24 countries and 16 languages, with listings for 455,000 hotels, 92,000 attractions and 564,000 restaurants in over 71,000 destinations worldwide. It had over 40 million reviews from 35 million...
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Keywords:
Business Model;
Knowledge Use and Leverage;
Growth and Development Strategy;
Social and Collaborative Networks;
Internet;
Service Industry;
Service Industry
Gupta, Sunil, and Kerry Herman. "TripAdvisor." Harvard Business School Case 511-004, January 2011. (Revised April 2011.)
- December 2010
- Supplement
Restaurant Valuation: O'Charley's and AFC (CW)
By: Edward J. Riedl
This is a spreadsheet of the Exhibits for case 111-081, restaurant Valuation: O'Charley's and AFC.
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- December 2010 (Revised February 2012)
- Case
Yum! China
By: David E. Bell and Mary Shelman
Since the first KFC opened in China in 1987, Yum--under Sam Su's leadership--had built the largest restaurant company by far in mainland China. Averaging one new restaurant opening a day for the past five years, in 2010 Yum ran over 3,600 restaurants in 650 cities and...
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Keywords:
Business Processes;
Business or Company Management;
Growth and Development Strategy;
Strategy;
Business Strategy;
Food and Beverage Industry;
Beijing Shi
Bell, David E., and Mary Shelman. "Yum! China." Harvard Business School Case 511-040, December 2010. (Revised February 2012.)
- December 2010
- Case
Restaurant Valuation: O'Charley's and AFC
By: Edward J. Riedl
This case is a comparative analysis of the strategy, accounting, performance, and valuation for two restaurant chains alternatively having a company-owned versus franchising strategy. It requires students to identify these two different strategies, and the related...
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Riedl, Edward J., and Jenny Lynn Everett. "Restaurant Valuation: O'Charley's and AFC." Harvard Business School Case 111-081, December 2010.
- September 2010 (Revised February 2011)
- Case
Red Lobster
By: David E. Bell and Jason Riis
Red Lobster, a 40-year-old chain of seafood restaurants, has just completed some market research revealing an opportunity to shift its target customer segment. The chain is in the final stages of a 10-year plan of rejuvenation under CEO Kim Lopdrup. When he took over...
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Keywords:
Advertising;
Customer Satisfaction;
Marketing Strategy;
Consumer Behavior;
Research;
Segmentation;
Food and Beverage Industry
Bell, David E., and Jason Riis. "Red Lobster." Harvard Business School Case 511-052, September 2010. (Revised February 2011.)
- September 2008 (Revised October 2008)
- Case
Shareholder Activists at Friendly Ice Cream (A1)
By: Fabrizio Ferri, V.G. Narayanan and James Weber
Two activist investors, one a founder and one a hedge fund manager, seek to improve board oversight at a chain restaurant company. Prestley Blake founded Friendly Ice Cream in 1935 with his brother, and the two created a chain of full-service restaurants. In 1979, they...
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Keywords:
Investment Activism;
Governing and Advisory Boards;
Lawsuits and Litigation;
Business or Company Management;
Business and Shareholder Relations;
Conflict of Interests;
Food and Beverage Industry;
United States
Ferri, Fabrizio, V.G. Narayanan, and James Weber. "Shareholder Activists at Friendly Ice Cream (A1)." Harvard Business School Case 109-013, September 2008. (Revised October 2008.)
- September 2008 (Revised October 2008)
- Supplement
Shareholder Activists at Friendly Ice Cream (A2)
By: V.G. Narayanan, Fabrizio Ferri and James Weber
The A1 and A2 versions of the “Shareholder Activists at Friendly Ice Cream (A)” split the original A case into two parts. The A1 case ends as activists Sardar Biglari and Phil Cooley prepare to meet with CEO Don Smith at Friendly's headquarters in September 2006. The...
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Keywords:
Investment Activism;
Business and Shareholder Relations;
Governing and Advisory Boards;
Conflict and Resolution;
Lawsuits and Litigation;
Business or Company Management;
Food and Beverage Industry;
United States
Narayanan, V.G., Fabrizio Ferri, and James Weber. "Shareholder Activists at Friendly Ice Cream (A2)." Harvard Business School Supplement 109-014, September 2008. (Revised October 2008.)