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- Teaching Interest
Competing in the Age of Digital Platforms—(Executive Education)
By: David B. Yoffie
Summary
Without exception, the most valuable companies in the world today are platforms. Microsoft, Apple, Amazon, Google, Facebook, and many other firms have built their fortunes by facilitating innovation across global ecosystems or... View Details
Without exception, the most valuable companies in the world today are platforms. Microsoft, Apple, Amazon, Google, Facebook, and many other firms have built their fortunes by facilitating innovation across global ecosystems or... View Details
- Research Summary
Corporate Governance
The characteristics and structure of boards of directors have important implications for firm performance. Professor Wang has found that firms with well-connected boards whose members have strong network connections provide economic benefits that are not immediately... View Details
- Research Summary
Environmental Management
Forest L. Reinhardt is exploring the strategic and operational problems of firms in environmentally significant industries. His book, Down to Earth: Applying Business Principles to Environmental Management (published in 2000 by Harvard Business School Press),...
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- Teaching Interest
Harvard Business Online: Business Strategy
Business Strategy equips current and aspiring managers and consultants with a simplified framework they can immediately apply to create value for customers, employees, and suppliers while maximizing returns and an organization’s competitive edge. The course features...
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- 2023
- Chapter
Marketing Through the Machine’s Eyes: Image Analytics and Interpretability
By: Shunyuan Zhang, Flora Feng and Kannan Srinivasan
he growth of social media and the sharing economy is generating abundant unstructured image and video data. Computer vision techniques can derive rich insights from unstructured data and can inform recommendations for increasing profits and consumer utility—if only the...
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Zhang, Shunyuan, Flora Feng, and Kannan Srinivasan. "Marketing Through the Machine’s Eyes: Image Analytics and Interpretability." Chap. 8 in Artificial Intelligence in Marketing. 20, edited by Naresh K. Malhotra, K. Sudhir, and Olivier Toubia. Review of Marketing Research. Emerald Publishing Limited, forthcoming.
- Research Summary
Revitalizing Businesses
William E. Fruhan, Jr. is exploring how firms act to enhance shareholder value when competitive pressures or takeovers threaten their operations. The approach most frequently taken involves fixing businesses that can be fixed and advantageously divesting those that...
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- Research Summary
Risk Measurement
By: David E. Bell
David E. Bell has completed research on the measurement of financial risk. The concepts of risk and return are widely used, at least informally, in the appraisal of financial opportunities. Return is typically measured by the expected value of a project, risk by the...
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- Research Summary
Trust
By: Sandra J. Sucher
In this research, I aim to provide a practical orientation to trust—how to build it, how it can be damaged, how it might be repaired—grounded in my experience as an executive and in the research on organizational trust and moral philosophy. As a case researcher, I... View Details
Keywords:
Power;
Globalization;
Leadership;
Corporate Culture;
Future Of Work;
Innovation;
Human Resources;
Technology Strategy;
Automation;
Stakeholder Engagement;
Employee Attitude;
Customer Behavior;
Shareholder Value;
Government And Business;
Impact Investing;
Corporate Accountability;
Corporate Change And Sustainability;
Asia;
Europe;
South America;
Middle East;
North And Central America;
Trust;
Asia;
Europe;
South America;
Middle East;
North and Central America
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