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Show Results For
-
All HBS Web
(4,635)
- People (21)
- News (925)
- Research (2,549)
- Events (15)
- Multimedia (30)
- Faculty Publications (1,588)
- 2019
- Book
Problem Solving: HBS Alumni Making a Difference in the World
By: Howard H. Stevenson, Russ Banham and Shirley Spence
Problem Solving is the culmination of four years of research conducted by a small project team from 2015 through 2018 in collaboration with HBS alumni, students, faculty, and staff. Its broad and deep knowledge base is derived from a survey of 13 MBA classes...
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Stevenson, Howard H., Russ Banham, and Shirley Spence. Problem Solving: HBS Alumni Making a Difference in the World. Southwestern Publishing Group, 2019.
- May 2014 (Revised March 2017)
- Case
Unilever's Lifebuoy in India: Implementing the Sustainability Plan
Unilever's new Global Brand VP must not only revitalize Lifebuoy soap's sagging market performance, but simultaneously impact the health of one billion people worldwide. The latter challenge comes from Unilever's new CEO who has introduced the Unilever Sustainable... View Details
Keywords:
Multinational Management;
Corporate Social Responsibility;
Strategy Implementation;
Marketing Strategy;
Mission And Purpose;
Change Management;
International Business;
Global;
Fast-moving Consumer Goods;
Soap;
Corporate Social Responsibility and Impact;
Health Care and Treatment;
Environmental Sustainability;
Global Strategy;
Developing Countries and Economies;
Beauty and Cosmetics Industry;
Health Industry;
India
Bartlett, Christopher A. "Unilever's Lifebuoy in India: Implementing the Sustainability Plan." Harvard Business School Case 914-417, May 2014. (Revised March 2017.)
- November 2021
- Article
Ratings, Reviews, and the Marketing of New Products
By: Itay P. Fainmesser, Dominique Olié Lauga and Elie Ofek
We study how user-generated content (UGC) about new products impacts a firm's advertising and pricing decisions and the effect on profits and market dynamics. We construct a two-period model where consumers value quality and are heterogeneous in their taste for the new...
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Keywords:
Online Reviews;
Product Ratings;
Social Networks;
Word Of Mouth;
Pricing;
User-generated Content;
Advertising;
Product Marketing;
Price;
Consumer Behavior;
Product Positioning;
Social Media
Fainmesser, Itay P., Dominique Olié Lauga, and Elie Ofek. "Ratings, Reviews, and the Marketing of New Products." Management Science 67, no. 11 (November 2021): 7023–7045.
- May 2013
- Article
The Performance Frontier: Innovating for a Sustainable Strategy
By: Robert G. Eccles and George Serafeim
By now most companies have sustainability programs. They're cutting carbon emissions, reducing waste, and otherwise enhancing operational efficiency. But a mishmash of sustainability tactics does not add up to a sustainable strategy. To endure, a strategy must address...
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Keywords:
Sustainability;
Innovation;
Environment;
Corporate Reporting;
Corporate Social Responsibility;
Governance;
Strategy;
Value;
Corporate Social Responsibility and Impact;
Performance;
Environmental Sustainability;
Innovation and Invention
Eccles, Robert G., and George Serafeim. "The Performance Frontier: Innovating for a Sustainable Strategy." Harvard Business Review 91, no. 5 (May 2013): 50–60.
- Article
ESG Integration in Investment Management: Myths and Realities
By: Sakis Kotsantonis, Christopher Pinney and George Serafeim
The authors’ aim in this article is to set the record straight on the financial performance of sustainable investing while also correcting a number of other widespread misconceptions about this rapidly growing set of principles and methods.
Myth Number 1:...
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Keywords:
ESG;
Sustainability;
Investment Management;
Finance;
Corporate Social Responsibility;
Integrated Corporate Reporting;
Corporate Social Responsibility and Impact;
Investment;
Environmental Sustainability;
Corporate Governance
Kotsantonis, Sakis, Christopher Pinney, and George Serafeim. "ESG Integration in Investment Management: Myths and Realities." Journal of Applied Corporate Finance 28, no. 2 (Spring 2016): 10–16.
- 2016
- Chapter
The Organization of Non-market Strategy
By: Dylan B. Minor
The purpose of this paper is to explore how firms organize to engage in non-market strategy. To achieve this end, we explore the organization of non-market strategy via a formal model of the firm. The model is motivated by a qualitative study of the organization of...
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Keywords:
Non-market Strategy;
Corporate Social Responsibility;
Strategy;
Organizational Design;
Corporate Social Responsibility and Impact
Minor, Dylan B. "The Organization of Non-market Strategy." In Strategy Beyond Markets. Vol. 34, edited by John de Figueiredo, Michael Lenox, Felix Oberholzer-Gee, and Rick Vanden Bergh, 413–436. Advances in Strategic Management. Emerald Group Publishing, 2016.
- March 2017 (Revised September 2017)
- Case
Facebook Fake News in the Post-Truth World
By: John R. Wells and Carole A. Winkler
In January 2017, Mark Zuckerberg, founder and CEO of Facebook, was surrounded by controversy. The election of Donald Trump as the next president of the United States in November 2016 had triggered a national storm of protests, and many attributed Trump’s victory to...
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Keywords:
Facebook;
Fake News;
Mark Zuckerberg;
Donald Trump;
Algorithms;
Social Networks;
Partisanship;
Social Media;
App Development;
Instagram;
WhatsApp;
Smartphone;
Silicon Valley;
Office Space;
Digital Strategy;
Democracy;
Entry Barriers;
Online Platforms;
Controversy;
Tencent;
Agility;
Social Networking;
Gaming;
Gaming Industry;
Computer Games;
Mobile Gaming;
Messaging;
Monetization Strategy;
Advertising;
Digital Marketing;
Business Ventures;
Acquisition;
Mergers and Acquisitions;
Business Growth and Maturation;
Business Headquarters;
Business Organization;
For-Profit Firms;
Trends;
Communication;
Communication Technology;
Forms of Communication;
Interactive Communication;
Interpersonal Communication;
Talent and Talent Management;
Crime and Corruption;
Voting;
Demographics;
Entertainment;
Games, Gaming, and Gambling;
Moral Sensibility;
Values and Beliefs;
Initial Public Offering;
Profit;
Revenue;
Geography;
Geographic Location;
Global Range;
Local Range;
Country;
Cross-Cultural and Cross-Border Issues;
Globalized Firms and Management;
Globalized Markets and Industries;
Governing Rules, Regulations, and Reforms;
Government and Politics;
International Relations;
National Security;
Political Elections;
Business History;
Recruitment;
Selection and Staffing;
Information Management;
Information Publishing;
News;
Newspapers;
Innovation and Management;
Innovation Strategy;
Technological Innovation;
Knowledge Dissemination;
Human Capital;
Law;
Leadership Development;
Leadership Style;
Leading Change;
Business or Company Management;
Crisis Management;
Goals and Objectives;
Growth and Development Strategy;
Growth Management;
Management Practices and Processes;
Management Style;
Management Systems;
Management Teams;
Managerial Roles;
Marketing Channels;
Social Marketing;
Network Effects;
Market Entry and Exit;
Digital Platforms;
Marketplace Matching;
Industry Growth;
Industry Structures;
Monopoly;
Media;
Product Development;
Service Delivery;
Corporate Social Responsibility and Impact;
Mission and Purpose;
Organizational Change and Adaptation;
Organizational Culture;
Organizational Structure;
Public Ownership;
Problems and Challenges;
Business and Community Relations;
Business and Government Relations;
Groups and Teams;
Networks;
Rank and Position;
Opportunities;
Behavior;
Emotions;
Identity;
Power and Influence;
Prejudice and Bias;
Reputation;
Social and Collaborative Networks;
Status and Position;
Trust;
Society;
Civil Society or Community;
Culture;
Public Opinion;
Social Issues;
Societal Protocols;
Strategy;
Adaptation;
Business Strategy;
Commercialization;
Competition;
Competitive Advantage;
Competitive Strategy;
Corporate Strategy;
Customization and Personalization;
Diversification;
Expansion;
Horizontal Integration;
Segmentation;
Information Technology;
Internet and the Web;
Mobile and Wireless Technology;
Internet and the Web;
Applications and Software;
Information Infrastructure;
Digital Platforms;
Internet and the Web;
Mobile and Wireless Technology;
Valuation;
Advertising Industry;
Communications Industry;
Entertainment and Recreation Industry;
Information Industry;
Information Technology Industry;
Journalism and News Industry;
Media and Broadcasting Industry;
Service Industry;
Technology Industry;
Telecommunications Industry;
Video Game Industry;
United States;
California;
Sunnyvale;
Russia
Wells, John R., and Carole A. Winkler. "Facebook Fake News in the Post-Truth World." Harvard Business School Case 717-473, March 2017. (Revised September 2017.)
- Article
Democratizing Work: Redistributing Power in Organizations for a Democratic and Sustainable Future
Environmental destruction and social inequalities are increasingly urgent challenges. How can corporations, which have played a key role in creating and reproducing these problems, be part of the solution? In this paper, we advance that a shift to more democratic forms...
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Keywords:
Corporate Citizenship;
Corporate Social Responsibility;
CSP;
CSR;
Domination;
Industrial Relations;
Power;
Resistance;
Work;
Corporate Governance;
Corporate Social Responsibility and Impact;
Governance;
Power and Influence;
Environmental Management;
Social Issues
Battilana, Julie, Julie Yen, Isabelle Ferreras, and Lakshmi Ramarajan. "Democratizing Work: Redistributing Power in Organizations for a Democratic and Sustainable Future." Organization Theory 3, no. 1 (January–March 2022).
- 01 Jun 2023
- News
Action Plan: Net Proceeds
says. “My heroes are the waste pickers, the brands and consumers making better choices, and the companies working on alternatives to petroleum-based plastics. I am simply a guide to help inform people so they can become the heroes of their own stories.” How to: Reduce...
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- March 2017 (Revised June 2019)
- Case
CEO Activism (A)
By: Michael W. Toffel, Aaron K. Chatterji and Julia Kelley
This case introduces CEO activism, a phenomenon in which business leaders engage in political or social issues that do not relate directly to their companies. The case uses several examples to describe why business leaders are engaging in CEO activism and the potential...
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Keywords:
Leadership & Corporate Accountability;
Environmental And Social Sustainability;
Environment;
Climate Change;
Gender Equality;
Communication Strategy;
Moral Sensibility;
Values and Beliefs;
Leadership;
Law;
Rights;
Risk Management;
Media;
Corporate Social Responsibility and Impact;
Religion;
Expansion;
Strategy;
Social Issues;
Consumer Products Industry;
Electronics Industry;
Technology Industry;
United States;
Indiana;
North Carolina
Toffel, Michael W., Aaron K. Chatterji, and Julia Kelley. "CEO Activism (A)." Harvard Business School Case 617-001, March 2017. (Revised June 2019.)
- 2014
- Article
In Search of the Self at Work: Young Adults' Experiences of a Dual Identity Organization
By: Michel Anteby and Amy Wrzesniewski
Purpose: Multiple forces that shape the identities of adolescents and young adults also influence their subsequent career choices. Early work experiences are key among these forces. Recognizing this, youth service programs have emerged worldwide with the hope of...
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Keywords:
Organizational Identity;
Socialization;
Youth;
Youth Service Programs;
Identity;
Mission and Purpose;
Age;
Personal Development and Career;
Service Industry;
Europe
Anteby, Michel, and Amy Wrzesniewski. "In Search of the Self at Work: Young Adults' Experiences of a Dual Identity Organization." Research in the Sociology of Work 25 (2014): 13–50.
- March 2013
- Article
Punctuated Generosity: How Mega-events and Natural Disasters Affect Corporate Philanthropy in U.S. Communities
By: Andras Tilcsik and Christopher Marquis
Geographic communities have been shown to affect organizations through their enduring features, but less attention has been given to communities as sites of human-made and natural events that occasionally disrupt the lives of organizations. We develop a...
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Keywords:
Geographic Communities;
Punctuated Equilibrium;
Corporate Social Responsibility;
Institutional Theory;
Natural Disasters;
Situation or Environment;
Balance and Stability;
Corporate Social Responsibility and Impact;
Business and Community Relations;
Philanthropy and Charitable Giving;
United States
Tilcsik, Andras, and Christopher Marquis. "Punctuated Generosity: How Mega-events and Natural Disasters Affect Corporate Philanthropy in U.S. Communities." Administrative Science Quarterly 58, no. 1 (March 2013): 111–148.
- 2021
- Book
The Power of Trust: How Companies Build It, Lose It, Regain It
By: Sandra J. Sucher and Shalene Gupta
Trust is the most powerful force underlying the success of every business. Yet it can be shattered in an instant, with a devastating impact on a company’s market cap and reputation. How to build and sustain trust requires fresh insight into why customers, employees,...
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Keywords:
Power;
Corporate Culture;
Future Of Work;
Innovation;
Technology Strategy;
Automation;
Stakeholder Engagement;
Employee Attitude;
Customer Behavior;
Shareholder Value;
Government And Business;
Impact Investing;
Corporate Change And Sustainability;
Trust;
Power and Influence;
Globalization;
Leadership;
Organizational Culture;
Innovation and Invention;
Human Resources;
Information Technology;
Strategy;
Corporate Accountability;
Asia;
Europe;
South America;
Middle East;
North and Central America
Sucher, Sandra J., and Shalene Gupta. The Power of Trust: How Companies Build It, Lose It, Regain It. New York: PublicAffairs, 2021.
- September 2019
- Teaching Note
Gun Safety in America: Three Leaders Propose Innovative Solutions
By: Rosabeth Moss Kanter and Joseph Paul
This is a teaching note to the original case: Gun violence was a significant problem in America. Three Harvard Advanced Leadership Initiative Fellows Christy Wood, Russell Sternlicht, and Gareth Glaser each decided to do something about gun safety. They each used...
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Keywords:
Gun Violence;
Guns;
Advanced Leadership;
Advanced Leadership Initiative;
Innovation;
Innovation & Entrepreneurship;
Social Change;
Social Responsibility;
Leadership;
Change Management;
Experience and Expertise;
Social Entrepreneurship;
Values and Beliefs;
Policy;
Governing Rules, Regulations, and Reforms;
Leading Change;
Non-Governmental Organizations;
Social Issues;
Corporate Social Responsibility and Impact;
United States
- April 2018
- Case
Wilderness Safaris: Ecotourism Entrepreneurship
By: James E. Austin, Megan Epler Wood and Herman B. "Dutch" Leonard
Wilderness Safaris sees itself as a conservation company that is built on a business model of providing high-end, premium-priced wildlife safaris in various locations in Africa. Dependent on functioning, healthy ecosystems for its long-term survivability as a business,...
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Keywords:
Sustainability;
Conservation Planning;
Corporate Social Responsibility;
Ecotourism;
Strategy;
Social Enterprise;
Social Entrepreneurship;
Environmental Sustainability;
Corporate Social Responsibility and Impact;
Expansion;
Growth and Development Strategy;
Tourism Industry;
Entertainment and Recreation Industry;
Travel Industry;
Africa;
Botswana
Austin, James E., Megan Epler Wood, and Herman B. "Dutch" Leonard. "Wilderness Safaris: Ecotourism Entrepreneurship." Harvard Business School Case 318-040, April 2018.
- June 2021
- Case
Akira Fukabori and Kevin Kajitani at avatarin (A)
By: Linda A. Hill and Emily Tedards
In 2016, Akira Fukabori and Kevin Kajitani, aeronautical engineers at All Nippon Airways Co., Ltd., began to wonder why, in a world of accelerating globalization and digital connectivity, those who lived in far-remote villages or impoverished urban areas could not...
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Keywords:
Agility;
Ecosystem;
Innovation Ecosystems;
Crowdsourcing;
Open Innovation;
Partnership;
Government;
Collaboration;
Co-creation;
Purpose;
Impact;
Social Impact;
Movement;
Organizational Behavior;
Organizational Ambidexterity;
Ambidexterity;
Culture;
Culture Change;
Global Teams;
Experimentation;
Space;
Airline Industry;
Start-up;
Platform Business;
Platform Strategy;
Platform;
Digital;
Robotics;
Robots;
Mobility;
Strategy;
COVID-19;
Intrapreneurship;
Public-private Partnership;
XPRIZE;
Space Industry;
Avatar;
Telepresence;
Innovation Lab;
Innovation and Invention;
Technological Innovation;
Partners and Partnerships;
Collaborative Innovation and Invention;
Alignment;
Leadership;
Leading Change;
Diversity;
Organizational Culture;
Change Management;
Entrepreneurship;
Digital Platforms;
Transportation Industry;
Aerospace Industry;
Japan
Hill, Linda A., and Emily Tedards. "Akira Fukabori and Kevin Kajitani at avatarin (A)." Harvard Business School Case 421-089, June 2021.
- March 2017 (Revised July 2019)
- Case
Walmart: Navigating a Changing Retail Landscape
By: Michael E. Porter and Jorge Ramirez-Vallejo
As the largest company, by revenue, in the world, Walmart has been a lightning rod for criticism. However, in an attempt to stay ahead of traditional and digital retailers, and keep customers satisfied with evolving demands, the company is strengthening its competitive...
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Keywords:
Shared Value;
Strategy;
Department Stores;
Sustainability;
Social Responsibility Of Business;
Value Creation;
Competitive Strategy;
Corporate Social Responsibility and Impact;
Retail Industry
Porter, Michael E., and Jorge Ramirez-Vallejo. "Walmart: Navigating a Changing Retail Landscape." Harvard Business School Case 717-474, March 2017. (Revised July 2019.)
- January 2022
- Article
Why is Corporate Virtue in the Eye of The Beholder? The Case of ESG Ratings
By: Dane Christensen, George Serafeim and Anywhere Sikochi
Despite the rising use of environmental, social, and governance (ESG) ratings, there is substantial disagreement across rating agencies regarding what rating to give to individual firms. As what drives this disagreement is unclear, we examine whether a firm’s ESG...
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Keywords:
ESG Ratings;
Rating Agency Disagreement;
ESG Disclosure;
Corporate Social Responsibility;
Sustainability;
Corporate Social Responsibility and Impact;
Environmental Sustainability;
Corporate Disclosure
Christensen, Dane, George Serafeim, and Anywhere Sikochi. "Why Is Corporate Virtue in the Eye of the Beholder? The Case of ESG Ratings." Accounting Review 97, no. 1 (January 2022): 147–175.
- September 2019 (Revised January 2020)
- Case
Gun Safety in America: Three Leaders Propose Innovative Solutions
By: Rosabeth Moss Kanter and Joseph Paul
Gun violence was a significant problem in America. Three Harvard Advanced Leadership Initiative Fellows Christy Wood, Russell Sternlicht, and Gareth Glaser each decided to do something about gun safety. They each used their professional and leadership experience to...
View Details
Keywords:
Gun Violence;
Guns;
Advanced Leadership;
Advanced Leadership Initiative;
Innovation;
Innovation & Entrepreneurship;
Social Change;
Social Responsibility;
Leadership;
Change Management;
Experience and Expertise;
Social Entrepreneurship;
Values and Beliefs;
Policy;
Governing Rules, Regulations, and Reforms;
Leading Change;
Non-Governmental Organizations;
Social Issues;
Innovation and Invention;
Corporate Social Responsibility and Impact;
United States
Kanter, Rosabeth Moss, and Joseph Paul. "Gun Safety in America: Three Leaders Propose Innovative Solutions." Harvard Business School Case 320-004, September 2019. (Revised January 2020.)