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    • All HBS Web  (381)
      • Faculty Publications  (101)

      Strategy Formulation Remove Strategy Formulation →

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      • January 2023
      • Case

      Velong: Rethinking 'Made in China'

      By: Krishna G. Palepu, Nancy Hua Dai and Billy Chan
      Velong is a supplier of kitchen equipment and backyard grills for major global brands and store brands of large western retailers. In light of the COVID-related disruptions to the global supply chains, and the evolving trade tensions between China and the Western...  View Details
      Keywords: Globalization; Supply Chain Management; Risk Management; Manufacturing Industry; China; India; Mexico; Turkey; Viet Nam
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      Palepu, Krishna G., Nancy Hua Dai, and Billy Chan. "Velong: Rethinking 'Made in China'." Harvard Business School Case 323-064, January 2023.
      • October 2022
      • Case

      Framebridge (A): Reimagining Custom Framing

      By: Rembrand Koning and Alicia Dadlani
      In December 2018, Susan Tynan, founder and CEO of Framebridge, a four-year-old venture-backed startup that sold online custom framing, formulated plans for the future. Her vision was to revolutionize the $4 billion industry by making custom framing easy, transparent,...  View Details
      Keywords: Business Startups; Business Strategy; Entrepreneurship; Operations; Consumer Products Industry; United States; District of Columbia; Kentucky
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      Koning, Rembrand, and Alicia Dadlani. "Framebridge (A): Reimagining Custom Framing." Harvard Business School Case 723-352, October 2022.
      • March 2022 (Revised November 2022)
      • Case

      Moksha Data: Delivering Insights for Public Service

      By: Ashish Nanda and Zack Kurtovich
      Moksha Data, a boutique data consulting firm specializing in public sector work, started in January 2017 with a handshake between friends and a shared commitment to the principles of egalitarianism, ownership, and collaboration. Since its inception, the Houston-based...  View Details
      Keywords: Professional Service Firms; Professional Service Firm; Strategy Formulation; Data; Data As A Service; Government Contracting; Consulting; Consulting Firms; Consulting Services; Entrepreneurship; Public Sector; Analytics and Data Science; Growth and Development; Strategy; Consulting Industry; Texas
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      Nanda, Ashish, and Zack Kurtovich. "Moksha Data: Delivering Insights for Public Service." Harvard Business School Case 722-397, March 2022. (Revised November 2022.)
      • December 2021 (Revised September 2022)
      • Case

      Moleskine: Daniela Riccardi Turns the Page

      By: Ryan Raffaelli and Sarah Gulick
      Newly appointed CEO Daniela Riccardi needed to develop and present an action plan to the board of the company that owned Moleskine. Riccardi was hired because Moleskine had recently overextended its reach and needed more focus and discipline. Having previously served...  View Details
      Keywords: Rebranding; Brands and Branding; Organizational Change and Adaptation; Operations; Planning; Retail Industry; Italy
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      Raffaelli, Ryan, and Sarah Gulick. "Moleskine: Daniela Riccardi Turns the Page." Harvard Business School Case 422-044, December 2021. (Revised September 2022.)
      • November 2020
      • Case

      Wilderness Safaris: Responses to the COVID-19 Crisis

      By: James E. Austin, Megan Epler Wood and Herman B. "Dutch" Leonard
      This case is an epilogue to “Wilderness Safaris: Impact Investing and Ecotourism Conservation in Africa” (2-321-020), which ends with the emergence of the pandemic in March 2020. The final discussion area for that case can be “What should Wilderness Safari CEO Keith...  View Details
      Keywords: Communities; COVID-19; Ecotourism; Travel; Travel Industry; Conservation Planning; Reopening; Investor Relations; Project Strategy; Governance; Decision Making; Cash; Health Pandemics; Business and Shareholder Relations; Tourism Industry; Africa
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      Austin, James E., Megan Epler Wood, and Herman B. "Dutch" Leonard. "Wilderness Safaris: Responses to the COVID-19 Crisis." Harvard Business School Case 321-077, November 2020.
      • October 2020 (Revised November 2021)
      • Case

      Divesting Harvard's Endowment

      By: Daniel Green, Luis M. Viceira and Holly Fetter
      By early 2020 Harvard University was facing growing pressure from students, faculty, and alumni to divest its $40 billion endowment of financial stakes in fossil fuel producers. Its previous policy of avoiding the issue was quickly becoming outdated—$21 trillion of...  View Details
      Keywords: Divestment; Harvard University; ESG; Higher Education; Investment Portfolio; Environmental Sustainability; Strategy; Corporate Social Responsibility and Impact
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      Green, Daniel, Luis M. Viceira, and Holly Fetter. "Divesting Harvard's Endowment." Harvard Business School Case 221-009, October 2020. (Revised November 2021.)
      • October 2020 (Revised November 2020)
      • Case

      Wilderness Safaris: Impact Investing and Ecotourism Conservation in Africa

      By: James E. Austin, Megan Epler Wood and Herman B. "Dutch" Leonard
      In 2018 the majority ownership of publicly owned Wilderness Safaris, the leading high-end ecotourism company in Africa with safari operations in eight countries, was acquired by The Rise Fund, one of the world’s largest private social impact investing funds, and by FS...  View Details
      Keywords: Investing; Investing For Impact; Ecotourism; COVID-19; Equity Financing; Strategy Formulation; Profitability; Environmental And Social Sustainability; Sustainability; Conservation Planning; Corporate Social Responsibility; Investment; Social Enterprise; Social Entrepreneurship; Environmental Sustainability; Strategy; Financing and Loans; Corporate Social Responsibility and Impact; Health Pandemics; Tourism Industry; Africa; Rwanda; Angola
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      Austin, James E., Megan Epler Wood, and Herman B. "Dutch" Leonard. "Wilderness Safaris: Impact Investing and Ecotourism Conservation in Africa." Harvard Business School Case 321-020, October 2020. (Revised November 2020.)
      • October 2020
      • Article

      Peer Influence on Trade Credit

      By: Daniel Gyimah, Michael Machokoto and Anywhere (Siko) Sikochi
      We examine the influence of peer firms on trade credit policies of listed firms in the United States. We posit and find evidence that firms mimic their peers in formulating trade credit policies. The findings are more pronounced for firms in highly competitive product...  View Details
      Keywords: Trade Credit; Peer Effects; Product Market Competition; Trade; Credit; Policy; Competition
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      Gyimah, Daniel, Michael Machokoto, and Anywhere (Siko) Sikochi. "Peer Influence on Trade Credit." Journal of Corporate Finance 64 (October 2020).
      • August 2020 (Revised May 2021)
      • Case

      NextView Ventures

      By: Jo Tango and Nori Gerardo Lietz
      David Beisel, Rob Go, and Lee Hower are non-partners at different-and-established venture capital (VC) firms. They decide to leave their positions to start a new seed-stage VC firm. The case covers the genesis of the firm, the formulation of its strategy and...  View Details
      Keywords: Entrepreneurship; Venture Capital; Business Startups; Strategy
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      Tango, Jo, and Nori Gerardo Lietz. "NextView Ventures." Harvard Business School Case 821-031, August 2020. (Revised May 2021.)
      • April 2020 (Revised January 2021)
      • Module Note

      Crafting Strategy

      By: Ramon Casadesus-Masanell, Ashish Nanda and Jan Rivkin
      This note provides an introduction to crafting strategy following an options-led approach. It provides an overview of scenario planning, and it prepares students to describe firm strategy with succinct strategy statements. The note also briefly outlines other...  View Details
      Keywords: Strategy Formulation; Options; Scenario Planning; Scenarios; Strategy Definition; Strategy; Strategic Planning
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      Casadesus-Masanell, Ramon, Ashish Nanda, and Jan Rivkin. "Crafting Strategy." Harvard Business School Module Note 720-407, April 2020. (Revised January 2021.)
      • January 15, 2019
      • Article

      Is Your Company's Strategy Aligned with Your Ownership Model?

      By: Josh Baron
      The legacy of Vanguard founder John Bogle has brought attention to the transformative influence of ownership structures within the business world. Bogle's revolutionary insight into the limitations of active fund management led to the widespread adoption of index...  View Details
      Keywords: Ownership Type; Business Strategy; Organizational Structure; Strength and Weakness; Competitive Advantage
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      Baron, Josh. "Is Your Company's Strategy Aligned with Your Ownership Model?" Harvard Business Review (website) (January 15, 2019).
      • Article

      The Strategy in Competitive Interactions

      By: Eric J. Van den Steen
      This paper reviews, discusses, and expands the “core guidance” definition of strategy as “the smallest set of choices to optimally guide (or force) other choices.” It first discusses what this definition contributes to the existing proposed definitions. It then...  View Details
      Keywords: Strategy Formulation; Strategy Definition; Strategy; Competition; Analysis; Competitive Strategy; Decision Making
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      Van den Steen, Eric J. "The Strategy in Competitive Interactions." Strategy Science 3, no. 4 (December 2018): 574–591.
      • 2018
      • Working Paper

      Design Rules, Volume 2: How Technology Shapes Organizations: Chapter 7 The Value Structure of Technologies, Part 2: Technical and Strategic Bottlenecks as Guides for Action

      By: Carliss Y. Baldwin
      The purpose of this chapter is to present analytic tools based on functional maps that can be used to identify investment opportunities and to formulate strategy in large, evolving technical systems. I argue that the points of value creation and value capture in a...  View Details
      Keywords: Bottlenecks; Information Technology; System; Investment; Opportunities; Strategy
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      Baldwin, Carliss Y. "Design Rules, Volume 2: How Technology Shapes Organizations: Chapter 7 The Value Structure of Technologies, Part 2: Technical and Strategic Bottlenecks as Guides for Action." Harvard Business School Working Paper, No. 19-042, October 2018.
      • October 2018
      • Article

      Strategy and the Strategist: How it Matters Who Develops the Strategy

      By: Eric J. Van den Steen
      This paper addresses primarily two questions. First, when (and why) should a company’s strategy be developed by its CEO versus by some outside analyst or other insider? Second, how does strategy interact with vision (in the sense of a strong belief about the right...  View Details
      Keywords: Strategy And Leadership; Strategy And Execution; Strategy; Leadership
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      Van den Steen, Eric J. "Strategy and the Strategist: How it Matters Who Develops the Strategy." Management Science 64, no. 10 (October 2018): 4533–4551.
      • August 2018 (Revised October 2021)
      • Case

      Edward Jones: Implementing the Solutions Approach

      By: David Collis and Ashley Hartman
      In 2017 Edward Jones, the largest brokerage firm in the U.S., is deciding whether and how to implement a new "solutions" business model to replace its traditional "product" or "transactional" approach. Many of the required changes appeared to violate some of the...  View Details
      Keywords: Strategy Formulation; Strategic Change; "Brokerage Industry; "Solutions Approach; Strategy Implementation; "USA,"; Business Model Innovation; Change Management; Strategy; Business Model; Innovation and Invention; Financial Services Industry; North and Central America; United States
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      Collis, David, and Ashley Hartman. "Edward Jones: Implementing the Solutions Approach." Harvard Business School Case 719-411, August 2018. (Revised October 2021.)
      • 2018
      • Chapter

      The Strategic Imperative of Psychological Safety and Organizational Error Management

      By: Amy C. Edmondson and Paul Verdin
      Despite discussion in the management literature about agile organizations or learning organizations, many large organizations are top-down, slow to change, and fraught with obstacles to learning. We describe “strategy-as-learning” to contrast with the traditional...  View Details
      Keywords: Strategy; Learning; Safety; Organizational Culture; Performance Consistency
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      Edmondson, Amy C., and Paul Verdin. "The Strategic Imperative of Psychological Safety and Organizational Error Management." In How Could this Happen? Managing Errors in Organizations, edited by Jan U. Hagen. Palgrave Macmillan, 2018.
      • November 2017
      • Case

      Poppy: A Modern Village for Childcare

      By: Thomas Eisenmann and Jeff Huizinga
      In 2017, management at Poppy, which matched families that required occasional childcare with thoroughly vetted caregivers, was formulating plans for the Seattle-based seed-stage startup’s next phase of expansion. One option was to grow using the same business model...  View Details
      Keywords: Entrepreneurship; Market Design; Multi-Sided Platforms; Marketplace Matching; Expansion; United States
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      Eisenmann, Thomas, and Jeff Huizinga. "Poppy: A Modern Village for Childcare." Harvard Business School Case 818-075, November 2017.
      • October 2017
      • Case

      Shift Technologies, Inc.

      By: Thomas Eisenmann and Nicole Tempest Keller
      In 2017, management at Shift, an online marketplace that uses a “high touch,” concierge approach to buy and sell used cars, was formulating plans for the San Francisco–based startup’s next phase of expansion. One option was to preserve Shift’s current business model...  View Details
      Keywords: Entrepreneurship; Market Design; Multi-Sided Platforms; Marketplace Matching; Growth and Development Strategy; Decision Choices and Conditions; Auto Industry; Retail Industry; United States
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      Eisenmann, Thomas, and Nicole Tempest Keller. "Shift Technologies, Inc." Harvard Business School Case 818-002, October 2017.
      • August 2017 (Revised November 2017)
      • Case

      Paktor: Designing a Dating App

      By: Michael Luca, Stephanie Chan and Essie Alamsyah
      Paktor is a popular mobile-based online dating app from Singapore, where a user can swipe right or left on a profile to indicate her interest in a potential match. The case is designed to explore issues related to pricing, market design, and launch strategies in the...  View Details
      Keywords: Mobile and Wireless Technology; Design; Price; Product Launch; Global Strategy
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      Luca, Michael, Stephanie Chan, and Essie Alamsyah. "Paktor: Designing a Dating App." Harvard Business School Case 918-005, August 2017. (Revised November 2017.)
      • August 2017
      • Article

      A Formal Theory of Strategy

      By: Eric J. Van den Steen
      What makes a decision strategic? When is strategy most important? This paper formally studies these questions, starting from a (functional) definition of strategy as “the smallest set of choices to optimally guide (or force) other choices.” The paper shows that this...  View Details
      Keywords: Strategy Development; Strategy; Decisions
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      Van den Steen, Eric J. "A Formal Theory of Strategy." Management Science 63, no. 8 (August 2017): 2616–2636.
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