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All HBS Web
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- Faculty Publications (8,158)
Strategy →
- August 1988 (Revised November 1989)
- Case
Reebok International Ltd.
By: John A. Quelch
Reebok executives are reviewing the company's advertising and promotion programs for the second half of 1988. These include sponsorship of the 1988 Summer Olympics and a rock concert tour organized by Amnesty International. In addition, Reebok is launching a new...
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Keywords:
Marketing Strategy;
Music Entertainment;
Advertising Campaigns;
Sports;
Advertising Industry;
Apparel and Accessories Industry;
Sports Industry
Quelch, John A. "Reebok International Ltd." Harvard Business School Case 589-027, August 1988. (Revised November 1989.)
- August 1988 (Revised February 1992)
- Case
Norton Group PLC: To Be or Not to Be in the Motorcycle Business (A)
By: V. Kasturi Rangan and Jon Skofic
Norton, a once famous motorcycle manufacturer, soundly beaten by Japanese competition, turns its attention to developing rotary engines. The company is acquired by Norton Group PLC, which is headed by a dashing entrepreneur. The new management must decide what...
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Keywords:
Acquisition;
Decision Choices and Conditions;
Corporate Entrepreneurship;
Human Resources;
Crisis Management;
Resource Allocation;
Production;
Competition;
Auto Industry;
Motorcycle Industry;
Japan;
United Kingdom
Rangan, V. Kasturi, and Jon Skofic. "Norton Group PLC: To Be or Not to Be in the Motorcycle Business (A)." Harvard Business School Case 589-013, August 1988. (Revised February 1992.)
- August 1988 (Revised April 1998)
- Case
IBM 360: Giant as Entrepreneur
By: Joseph L. Bower
Presents the ingredients that went into a major entrepreneurial shift by IBM--investing $5 billion into a new product line that would obsolete any existing computer product line offered by the competition, or by IBM itself. The economic and technical challenges of this...
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Keywords:
Change Management;
Corporate Entrepreneurship;
Financial Management;
Investment;
Organizational Change and Adaptation;
Organizational Structure;
Problems and Challenges;
Competitive Strategy;
Information Technology Industry
Bower, Joseph L. "IBM 360: Giant as Entrepreneur." Harvard Business School Case 389-003, August 1988. (Revised April 1998.)
- Article
Beyond the Reach of the Invisible Hand: Impediments to Economic Activity, Market Failures, and Profitability
By: Dennis Yao
In this paper it is argued that failures of the competitive market are necessary conditions for supranormal profitability. Three fundamental causes of these market failures-production economies and sunk costs, transactions costs, and imperfect information-are developed...
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Keywords:
Economics;
Markets;
Failure;
Profit;
Cost;
Information;
Market Transactions;
Competition;
Strategy;
Production
Yao, Dennis. "Beyond the Reach of the Invisible Hand: Impediments to Economic Activity, Market Failures, and Profitability." Strategic Management Journal 9 (Summer 1988): 59–70. (Harvard users click here for full text.)
- June 1988 (Revised December 1991)
- Case
IBM Computer Conferencing
Applegate, Lynda M. "IBM Computer Conferencing." Harvard Business School Case 188-039, June 1988. (Revised December 1991.)
- June 1988 (Revised August 1988)
- Case
Air Canada: The Privatization Option
Salter, Malcolm S. "Air Canada: The Privatization Option." Harvard Business School Case 388-156, June 1988. (Revised August 1988.)
- June 1988 (Revised May 1990)
- Case
Olivetti (B): Putting De Benedetti's ""Mark I"" Strategy to Work
By: Roy V. Eales and Malcolm S. Salter
- 1988
- Chapter
Joint Ventures and Collaboration in the Biotechnology Industry
By: Gary P. Pisano, W. Shan and David Teece
- 1988
- Chapter
Joint Ventures and Collaborative Arrangements in the Telecommunications Equipment Industry
By: Gary P. Pisano, Michael Russo and David Teece
- May 1988 (Revised November 1990)
- Case
Airbus vs. Boeing (B): The Storm Intensifies
Discusses the growing competition faced by U.S. producers of civil aircraft due to the success and expanding product line of Airbus Industries. Designed to foster discussion of international trade policy as it affects producers in the industry and to encourage firm...
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Keywords:
Trade;
Policy;
Negotiation;
Competition;
Competitive Strategy;
Aerospace Industry;
United States
Salter, Malcolm S. "Airbus vs. Boeing (B): The Storm Intensifies." Harvard Business School Case 388-145, May 1988. (Revised November 1990.)
- May 1988
- Case
Capital Cities/ABC, Inc: Spot Sales
Cespedes, Frank V. "Capital Cities/ABC, Inc: Spot Sales." Harvard Business School Case 588-071, May 1988.
- May 1988 (Revised March 1990)
- Case
Matsushita Electric Industrial (MEI) in 1987
By: Christopher A. Bartlett and Sumantra Ghoshal
Describes the development of Matsushita's international operations and the building of its dominant competitive position in the consumer electronics industry. Picks up the major challenges facing the company in 1987 as both its product focus and geographic posture are...
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Keywords:
Global Strategy;
Goods and Commodities;
Product Positioning;
Problems and Challenges;
Business Strategy;
Competitive Strategy;
Value;
Electronics Industry
Bartlett, Christopher A., and Sumantra Ghoshal. "Matsushita Electric Industrial (MEI) in 1987." Harvard Business School Case 388-144, May 1988. (Revised March 1990.)
- April 1988
- Case
Restructuring European Petrochemicals: Update 1988
By: Joseph L. Bower
Bower, Joseph L. "Restructuring European Petrochemicals: Update 1988." Harvard Business School Case 388-142, April 1988.
- April 1988 (Revised October 1996)
- Case
Home Depot, Inc., The
Home Depot, founded in 1978, pioneered the warehouse retailing concept in the home center industry. The company's niche strategy resulted in rapid growth in sales. By 1986, however, the company began experiencing deteriorating profitability. Students are asked to...
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Palepu, Krishna G. "Home Depot, Inc., The." Harvard Business School Case 188-148, April 1988. (Revised October 1996.)
- April 1988 (Revised January 1992)
- Case
General Mills, Inc.: Corporate Strategy
Porter, Michael E. "General Mills, Inc.: Corporate Strategy." Harvard Business School Case 388-123, April 1988. (Revised January 1992.)
- April 1988 (Revised September 1992)
- Case
Frito-Lay, Inc.: The Backhaul Decision
Prior to the Motor Carrier Act of 1980, companies with private trucking fleets were generally prohibited from selling transportation services to other companies. The deregulation of the trucking industry in 1980 allowed private carriers to offer for-hire transportation...
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Keywords:
Cost Management;
Revenue;
Governing Rules, Regulations, and Reforms;
Marketing Strategy;
Distribution;
Service Operations;
Sales;
Salesforce Management;
Transportation;
Food and Beverage Industry
Hammond, Janice H. "Frito-Lay, Inc.: The Backhaul Decision." Harvard Business School Case 688-104, April 1988. (Revised September 1992.)
- spring 1988
- Article
Product Market Competition and Managerial Slack
Scharfstein, David S. "Product Market Competition and Managerial Slack." RAND Journal of Economics 19, no. 1 (spring 1988): 147–155.
- February 1988
- Case
IBM Marketing Organization (A): Changes in Structure
Cespedes, Frank V. "IBM Marketing Organization (A): Changes in Structure." Harvard Business School Case 588-060, February 1988.
- February 1988
- Case
IBM Marketing Organization (B): Process
Cespedes, Frank V. "IBM Marketing Organization (B): Process." Harvard Business School Case 588-061, February 1988.
- February 1988
- Case
Crown Cork & Seal Co., Inc. (Condensed)
By: Richard G. Hamermesh and Richard S. Rosenbloom
A condensed version of Crown Cork & Seal Co., Inc. The principal changes are the elimination of details about the early history of the company and condensation of the final section, Outlook for the Future.
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Keywords:
Risk and Uncertainty;
Industry Growth;
Environmental Sustainability;
Business Strategy;
Trends;
Manufacturing Industry
Hamermesh, Richard G., and Richard S. Rosenbloom. "Crown Cork & Seal Co., Inc. (Condensed)." Harvard Business School Case 388-096, February 1988.